{"id":597924,"date":"2019-05-08T02:53:12","date_gmt":"2019-05-08T02:53:12","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2019\/05\/08\/starbucks-opens-new-branch-in-westeros\/"},"modified":"2019-05-08T02:53:12","modified_gmt":"2019-05-08T02:53:12","slug":"starbucks-opens-new-branch-in-westeros","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2019\/05\/08\/starbucks-opens-new-branch-in-westeros\/","title":{"rendered":"Starbucks opens new branch in Westeros"},"content":{"rendered":"<p><b>Starbucks opens new branch in Westeros:<\/b> Unless you\u2019re swordsmith or a horse breeder, most companies wouldn\u2019t consider trying for product placement in the medieval universe of Game of Thrones. Starbucks managed the impossible in Sunday\u2019s episode though, when a coffee cup <a href=\"https:\/\/www.vox.com\/2019\/5\/6\/18531082\/game-of-thrones-starbucks-coffee-cup-mistake-daenerys-benioff-weiss?fbclid=IwAR218tzYLLFDfL5cLDVL4uOkV0fL_ZxEKvtBhF7OlQ0CkHINWQNpyzuN9uU\">appeared by mistake<\/a> in front of one of the series\u2019 main characters. Cue a large amount of free publicity for the coffee giant as viewers took to Twitter for social media banter. Starbucks\u2019 response? \u201cTBH we\u2019re surprised she didn\u2019t order a Dragon Drink.\u201d <a href=\"https:\/\/www.wsj.com\/articles\/starbucks-apparently-lucks-into-an-accidental-cameo-on-game-of-thrones-11557165298\">The WSJ has more.<\/a> <b>The only catch: It wasn\u2019t a Starbucks cup after all<\/b>, just a standard item from craft services that happened to get Starbucks the equivalent of USD 2.3 bn in unpaid publicity, <a href=\"https:\/\/www.cnbc.com\/2019\/05\/07\/starbucks-got-2point3-billion-in-free-advertising-from-game-of-thrones-gaffe.html\">CNBC<\/a> reports.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Starbucks opens new branch in Westeros: Unless you\u2019re swordsmith or a horse breeder, most companies wouldn\u2019t consider trying for product placement in the medieval universe of Game of Thrones. Starbucks managed the impossible in Sunday\u2019s episode though, when a coffee cup appeared by mistake in front of one of the series\u2019 main characters. Cue a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":597925,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9257],"tags":[72],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-597924","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-on-your-way-out","tag-enterpriseam","wpautop","entry"],"acf":{"mongo_id":"3247655b-3643-493d-8bc9-c192d9bec888","is_powered_by":true,"section_story_id":"62788e85-9189-4dca-8dd1-395091fff973","story_type":"1","photo_url":"https:\/\/ent.news\/2019\/5\/57.jpg","photo_position":"above","related_issue":[597899],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Starbucks opens new branch in Westeros - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2019\/05\/08\/starbucks-opens-new-branch-in-westeros\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Starbucks opens new branch in Westeros\" \/>\n<meta property=\"og:description\" content=\"Starbucks opens new branch in Westeros: Unless you\u2019re swordsmith or a horse breeder, most companies wouldn\u2019t consider trying for product placement in the medieval universe of Game of Thrones. Starbucks managed the impossible in Sunday\u2019s episode though, when a coffee cup appeared by mistake in front of one of the series\u2019 main characters. Cue a [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2019\/05\/08\/starbucks-opens-new-branch-in-westeros\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-08T02:53:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2019\/5\/57.jpg?fit=%2C&ssl=1\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2019\/05\/08\/starbucks-opens-new-branch-in-westeros\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2019\/05\/08\/starbucks-opens-new-branch-in-westeros\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"Starbucks opens new branch in Westeros\",\"datePublished\":\"2019-05-08T02:53:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2019\/05\/08\/starbucks-opens-new-branch-in-westeros\/\"},\"wordCount\":132,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2019\/05\/08\/starbucks-opens-new-branch-in-westeros\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2019\/5\/57.jpg?fit=%2C&ssl=1\",\"keywords\":[\"EnterpriseAM\"],\"articleSection\":[\"ON YOUR WAY OUT\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2019\/05\/08\/starbucks-opens-new-branch-in-westeros\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2019\/05\/08\/starbucks-opens-new-branch-in-westeros\/\",\"name\":\"Starbucks opens new branch in Westeros - 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The FT\u2019s inimitable Lucy Kellaway thinks so, writing that \u201cOver the past two decades \u2026business B.S. [she writes it out in full] has got a man per cent more B.S.y. Not only has production risen in aggregate, the worst individual offenders have\u2026","rel":"","context":"In &quot;Worth reading&quot;","block_context":{"text":"Worth reading","link":"https:\/\/enterpriseam.com\/egypt\/category\/lifestyle\/worth-reading\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2017\/7\/676.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":651079,"url":"https:\/\/enterpriseam.com\/egypt\/2017\/02\/03\/651079\/","url_meta":{"origin":597924,"position":2},"title":"The most-clicked stories in Enterprise\u2026","author":"enterpriseam admin","date":"3 February 2017","format":false,"excerpt":"The most-clicked stories in Enterprise in the past week were: Hadary\u2019s saves in the Afcon semi. (Facebook video)Denis Leary\u2019s STFU bit, just for the day traders among us. (Video, Youku)Starbucks boss Howard Schultz\u2019s pledge to hire 10k refugees in reaction to Trump\u2019s immigration ban is a masterclass in internal and\u2026","rel":"","context":"In &quot;THE WEEK\u2019S MOST-CLICKED STORIES&quot;","block_context":{"text":"THE WEEK\u2019S MOST-CLICKED STORIES","link":"https:\/\/enterpriseam.com\/egypt\/category\/the-weeks-most-clicked-stories\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":610940,"url":"https:\/\/enterpriseam.com\/egypt\/2023\/11\/29\/egypt-is-helping-other-african-nations-eliminate-hepatitis-c\/","url_meta":{"origin":597924,"position":3},"title":"Egypt is helping other African nations eliminate hepatitis C","author":"enterpriseam admin","date":"29 November 2023","format":false,"excerpt":"It\u2019s a quiet morning for Egypt in the foreign press, aside from Egypt\u2019s efforts to help restore peace in Gaza. 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