{"id":585931,"date":"2023-05-02T00:00:00","date_gmt":"2023-05-02T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2023\/05\/02\/saudi-electronics-retailer-extra-shelves-egypt-expansion-plans\/"},"modified":"2023-05-02T00:00:00","modified_gmt":"2023-05-02T00:00:00","slug":"saudi-electronics-retailer-extra-shelves-egypt-expansion-plans","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2023\/05\/02\/saudi-electronics-retailer-extra-shelves-egypt-expansion-plans\/","title":{"rendered":"Saudi electronics retailer Extra shelves Egypt expansion plans"},"content":{"rendered":"<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span style=\"\"> <\/span><span style=\"font-weight:700\">Saudi retailer scraps plans to set up shop in Egypt:<\/span><span style=\"\"> Saudi electronics retailer <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.extra.com\/en-sa\/\" style=\"\">Extra<\/a><\/span><span>, formally known as United Electronics Company, has shelved plans to establish a <\/span><span style=\"\">subsidiary in Egypt, it said in <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.saudiexchange.sa\/wps\/portal\/saudiexchange\/newsandreports\/issuer-news\/issuer-announcements\/issuer-announcements-details\/!ut\/p\/z1\/jZDLDoJADEW_xQVbWuUhusOIGB8RNAaYjRkURxJgCI4S_t5RVxhf3bU99_amQCAEUtBryqhIeUEz2UfE3Bm2ib2phSt30nPQnwxG_thxuzjXIWgDuPEMCXhLbYFrdNEE8o8eP5SNv_XkK-L2X4E3ER_AlwwzICzj8fMfdhFrFgNSJcekSir1UsnxSYjyPFRQwbquVcY5yxJ1z3MF30lO_CwgbJN37u7yMBH0QOtLJtVErkpaNJsmj7k8pCNqUObbEFMvDyxhRHancwPLim7R\/dz\/d5\/L0lDU0lKQ2dwUkNncFJDaUNsRUtJS1VRIS9ZQVVFQUFBSUlNSUVBSUNLR0tHQ0tPQk9CQ09KSkZKRk5JRUVKRERMRExOREFBISEvNEpDaWpzWXBNaFRqVUU1Q2ttb3ByZHRMWXpVczF1MmxzNXFDUUEhIS9aN181QTYwMkg4ME8wSFRDMDYwU0c2VVQ4MURRNi9aNl81QTYwMkg4ME8wSFRDMDYwU0c2VVQ4MURJMy9BTk5PVU5DRU1FTlRfTlVNQkVSLzczMjc5L2NvbXBhbnlTeW1ib2wvNDAwMy9odHRwOiUwJTB0YWRhd3VsJTAvYW5uQ2F0LzEvYW5JZA!!\/\" style=\"\">a disclosure<\/a><\/span><span style=\"\"> to the Saudi stock exchange yesterday. The board of directors made the decision on Sunday after reviewing a feasibility study, the statement reads, without giving color or detail on the <\/span><span style=\"\">rationale<\/span><span style=\"font-weight:400;\"> behind the decision. \u201cFurther announcements will be made to explain any material developments in this regard,\u201d the statement says.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span style=\"font-weight:700\">Background:<\/span><span style=\"\"> Extra <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/3346103e-b28e-4aa2-a573-fa4e206c2fdd\" style=\"\">said<\/a><\/span><span style=\"\"> in December 2021 that it would <\/span><span style=\"\">spend some EGP 1 bn to launch a fully-owned <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.saudiexchange.sa\/wps\/portal\/saudiexchange\/newsandreports\/issuer-news\/issuer-announcements\/issuer-announcements-details\/!ut\/p\/z1\/lZLRToMwFIafZRdcmnMAKeBdnbFjGTIEFHqzlI1MEmiJ6TTz6SVyxSab9q7N9-c_30mBQw5cio96L3StpGj6e8HJxqEErYWHES7SORJMGMlSz3wIbHgdA17ICMZPNI4s10H2gsD_lcdk7WD8uA7tFT4jQ_K3PE4cerW_6PPuNGBCAhx4eUyObakaKG4R7eGFSqkOclu1ldRQmP0kfFwWUd_tXZb3LFhR2yPuKfDLsk7GPd_GD3BJ96KwRSAR71ekYzJIb1XbCTk2XwLfN6ocfsab1t2dgQZqsROfh8bo64WUc6EhN6eBYAc5cXzfgq7NsvwrrUo_qIMb1m5C7RR0NvsG1nCwYA!!\/dz\/d5\/L0lHSkovd0RNQU5rQUVnQSEhLzROVkUvZW4!\/\" style=\"\">subsidiary<\/a><\/span><span style=\"font-weight:400;\"> in Egypt, a move that would have marked its first expansion outside the GCC. The Tadawul-listed company sought to acquire a 10% market share within a decade as it looked to tap the biggest consumer market in the Middle East. <\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span style=\"font-weight:700\">The losses? <\/span><span style=\"\">\u201cThe expected negative financial impact of discontinuing the company's expansion plans in Egypt is about SAR 38 mn,\u201d according to the statement. That\u2019s the equivalent of c. EGP 314.6 mn. <\/span><span style=\"\">The company\u2019s net income slipped 13% y-o-y in 1Q 2023 despite rising sales, according to <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.saudiexchange.sa\/wps\/portal\/saudiexchange\/newsandreports\/issuer-news\/issuer-announcements\/issuer-announcements-details\/!ut\/p\/z1\/jZFBj4IwEIV_jVc70qXg3lCxYgRkkRV6MWVlkQSoQZT477dqsokoxt7afm_mvRnEUIhYyU9ZyutMlDyX94iRjWoQUGY6uDBbjYGAT0mw0gcTC6N1C_CXKnjTpY0X8AUUCGLv6KHjGPCe_h_QbUrAcwzPVTQV6PcbenaP0KliygTDkTcx6QCo1gaeRLwCrzK8dKGQNuAaQ022mI-otTCwTh48PMacI5bmIr6tzChjrKeIVclvUiVV_1jJ511d7w-fPehB0zT9VIg0T_o_oujBM8lOHGoU3pMX7lLlWqTmW94cc6lm8mvPy7N_LmIhG30A4C6Ul-WYy8KDbsDaolDDijZEkdyt1jk2jyD_MhfDcdzAGZu26aw2TmCPzC8U3Qqwtrfo6m1fBEEImZUti7Veq_EZ56ei0Js_cwUXkg!!\/dz\/d5\/L0lJS2FZQSEhL3dMTUFBc1FBaWpNQy80TmxHb3hBIS9aNl81QTYwMkg4ME8wSFRDMDYwU0c2VVQ4MURJMy83MzA4Nw!!\/\" style=\"\">preliminary figures<\/a><\/span><span style=\"font-weight:400;\"> released by the company last month.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span style=\"font-weight:700\">The news got ink internationally:<\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.reuters.com\/world\/middle-east\/saudis-united-electronics-co-shelves-plans-egypt-expansion-2023-05-01\/\" style=\"\">Reuters<\/a><\/span><span style=\"font-weight:400;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The decision will hit the company with c. EGP 314 mn in sunk costs<\/p>\n","protected":false},"author":1,"featured_media":585932,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7272],"tags":[6681,72,10591,125,338],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-585931","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investment-watch","tag-egypt-saudi-relations","tag-enterpriseam","tag-extra","tag-investment-watch","tag-retail","wpautop","entry"],"acf":{"mongo_id":"8068c0a1-426f-48b1-8644-ce30e487a0aa","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2023\/5\/63.jpg","photo_position":"above","homepage_title":"","full_issue_title":"Saudi electronics retailer Extra shelves Egypt expansion plans","related_issue":[585923],"teaser":"The decision will hit the company with c. EGP 314 mn in sunk costs","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2023\/5\/.95575361-bf6a-4074-ac13-6619bf408076.mp3"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Saudi electronics retailer Extra shelves Egypt expansion plans - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2023\/05\/02\/saudi-electronics-retailer-extra-shelves-egypt-expansion-plans\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Saudi electronics retailer Extra shelves Egypt expansion plans\" \/>\n<meta property=\"og:description\" content=\"The decision will hit the company with c. 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