{"id":580808,"date":"2023-01-19T13:33:37","date_gmt":"2023-01-19T13:33:37","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/"},"modified":"2023-01-19T13:33:37","modified_gmt":"2023-01-19T13:33:37","slug":"the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/","title":{"rendered":"The man who drank enough Pepsi to (supposedly) get a military jet"},"content":{"rendered":"<p><strong>? <\/strong><strong>ON THE TUBE TONIGHT-<\/strong><br \/>\n (all times CLT)<\/p>\n<p><a class=\"content-anchor\" id=\"tldr-story-03\"><\/a> <strong><a href=\"https:\/\/www.netflix.com\/eg-en\/title\/81446626\">Pepsi, Where's My Jet?<\/a><\/strong><strong> f<\/strong><strong>ollows the bizarre Leonard v. Pepsico, Inc. court<\/strong><strong> case. <\/strong>The Netflix original docuseries directed by Andrew Renzi documents former student John Leonard\u2019s courtroom battle against soft drinks giant PepsiCo. In the mid \u201890s, the company launched their \u201cDrink Pepsi Get Stuff\u201d campaign, and aired a <a href=\"https:\/\/www.youtube.com\/watch?v=ZdackF2H7Qc\">commercial<\/a> advertising that if you could rack up 7 mn Pepsi points you would get a USD 32 mn Harrier Jet military plane. The trouble began when Leonard actually collected the points \u2014 with the help of a few investors, including Todd Hoffman \u2014 and Pepsi refused to pay up, arguing that the commercial was a joke. Trying to get ahead of it, Pepsi actually sued Leonard first, before he filed a countersuit accusing PepsiCo of breach of contract, fraud, deceptive and unfair trade practices, and misleading advertising. The Pentagon even stepped in during the chaos, to state that the jet couldn\u2019t be sold to civilians without \u201cdemilitarization.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>? ON THE TUBE TONIGHT- (all times CLT) Pepsi, Where's My Jet? follows the bizarre Leonard v. Pepsico, Inc. court case. The Netflix original docuseries directed by Andrew Renzi documents former student John Leonard\u2019s courtroom battle against soft drinks giant PepsiCo. In the mid \u201890s, the company launched their \u201cDrink Pepsi Get Stuff\u201d campaign, and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":580809,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9592],"tags":[641,633,1131],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-580808","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise-recommends-2","tag-enterprise-recommends","tag-enterprisepm","tag-on-the-tube-tonight","wpautop","entry"],"acf":{"mongo_id":"22089988-6901-4d53-bc30-916ac8b0fed0","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2023\/1\/702.jpg","photo_position":"above","related_issue":[580800],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The man who drank enough Pepsi to (supposedly) get a military jet - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The man who drank enough Pepsi to (supposedly) get a military jet\" \/>\n<meta property=\"og:description\" content=\"? ON THE TUBE TONIGHT- (all times CLT) Pepsi, Where&#039;s My Jet? follows the bizarre Leonard v. Pepsico, Inc. court case. The Netflix original docuseries directed by Andrew Renzi documents former student John Leonard\u2019s courtroom battle against soft drinks giant PepsiCo. In the mid \u201890s, the company launched their \u201cDrink Pepsi Get Stuff\u201d campaign, and [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-19T13:33:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"The man who drank enough Pepsi to (supposedly) get a military jet\",\"datePublished\":\"2023-01-19T13:33:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/\"},\"wordCount\":176,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1\",\"keywords\":[\"Enterprise Recommends\",\"EnterprisePM\",\"On The Tube Tonight\"],\"articleSection\":[\"ENTERPRISE RECOMMENDS\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/\",\"name\":\"The man who drank enough Pepsi to (supposedly) get a military jet - EnterpriseAM Egypt\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1\",\"datePublished\":\"2023-01-19T13:33:37+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/enterpriseam.com\/egypt\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The man who drank enough Pepsi to (supposedly) get a military jet\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#website\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/\",\"name\":\"EnterpriseAM\",\"description\":\"The State of the Nation\",\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/enterpriseam.com\/egypt\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\",\"name\":\"EnterpriseAM\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ent.news\/internal\/240894.svg\",\"contentUrl\":\"https:\/\/ent.news\/internal\/240894.svg\",\"caption\":\"EnterpriseAM\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\",\"name\":\"enterpriseam admin\",\"sameAs\":[\"http:\/\/enterpriseam.testing.projectsarea.com\"],\"url\":\"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The man who drank enough Pepsi to (supposedly) get a military jet - EnterpriseAM Egypt","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/","og_locale":"en_US","og_type":"article","og_title":"The man who drank enough Pepsi to (supposedly) get a military jet","og_description":"? ON THE TUBE TONIGHT- (all times CLT) Pepsi, Where's My Jet? follows the bizarre Leonard v. Pepsico, Inc. court case. The Netflix original docuseries directed by Andrew Renzi documents former student John Leonard\u2019s courtroom battle against soft drinks giant PepsiCo. In the mid \u201890s, the company launched their \u201cDrink Pepsi Get Stuff\u201d campaign, and [&hellip;]","og_url":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/","og_site_name":"EnterpriseAM Egypt","article_published_time":"2023-01-19T13:33:37+00:00","og_image":[{"url":"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1","type":"","width":"","height":""}],"author":"enterpriseam admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"enterpriseam admin","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#article","isPartOf":{"@id":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/"},"author":{"name":"enterpriseam admin","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d"},"headline":"The man who drank enough Pepsi to (supposedly) get a military jet","datePublished":"2023-01-19T13:33:37+00:00","mainEntityOfPage":{"@id":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/"},"wordCount":176,"publisher":{"@id":"https:\/\/enterpriseam.com\/egypt\/#organization"},"image":{"@id":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1","keywords":["Enterprise Recommends","EnterprisePM","On The Tube Tonight"],"articleSection":["ENTERPRISE RECOMMENDS"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/","url":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/","name":"The man who drank enough Pepsi to (supposedly) get a military jet - EnterpriseAM Egypt","isPartOf":{"@id":"https:\/\/enterpriseam.com\/egypt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#primaryimage"},"image":{"@id":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1","datePublished":"2023-01-19T13:33:37+00:00","breadcrumb":{"@id":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#primaryimage","url":"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1","contentUrl":"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1"},{"@type":"BreadcrumbList","@id":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/19\/the-man-who-drank-enough-pepsi-to-supposedly-get-a-military-jet\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/enterpriseam.com\/egypt\/"},{"@type":"ListItem","position":2,"name":"The man who drank enough Pepsi to (supposedly) get a military jet"}]},{"@type":"WebSite","@id":"https:\/\/enterpriseam.com\/egypt\/#website","url":"https:\/\/enterpriseam.com\/egypt\/","name":"EnterpriseAM","description":"The State of the Nation","publisher":{"@id":"https:\/\/enterpriseam.com\/egypt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/enterpriseam.com\/egypt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/enterpriseam.com\/egypt\/#organization","name":"EnterpriseAM","url":"https:\/\/enterpriseam.com\/egypt\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/","url":"https:\/\/ent.news\/internal\/240894.svg","contentUrl":"https:\/\/ent.news\/internal\/240894.svg","caption":"EnterpriseAM"},"image":{"@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d","name":"enterpriseam admin","sameAs":["http:\/\/enterpriseam.testing.projectsarea.com"],"url":"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/"}]}},"featured_image_src":"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?resize=600%2C400&ssl=1","featured_image_src_square":"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?resize=600%2C600&ssl=1","author_info":{"display_name":"enterpriseam admin","author_link":"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/"},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ent.news\/2023\/1\/702.jpg?fit=%2C&ssl=1","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":597425,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/07\/25\/usaid-pepsi-sign-mou-to-improve-egypts-potato-supply-chain\/","url_meta":{"origin":580808,"position":0},"title":"USAID, Pepsi sign MoU to improve Egypt\u2019s potato supply chain","author":"enterpriseam admin","date":"25 July 2019","format":false,"excerpt":"USAID and PepsiCo have signed an MoU to improve the potato supply chain in Egypt, the US embassy said in a press release (pdf). The two organizations will work together to increase the quality and yield of potato crops, support reliable trading relationships, and help farmers to introduce more sustainable\u2026","rel":"","context":"In &quot;Other Business News of Note&quot;","block_context":{"text":"Other Business News of Note","link":"https:\/\/enterpriseam.com\/egypt\/category\/other-business-news-of-note\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":561298,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/04\/01\/thursday-kudos-naguib-mahfouz-medal-pepsi-plastics-al-tamimi-opens-in-port-said\/","url_meta":{"origin":580808,"position":1},"title":"Thursday Kudos: Naguib Mahfouz Medal, Pepsi + plastics, Al Tamimi opens in Port Said","author":"enterpriseam admin","date":"1 April 2021","format":false,"excerpt":"Literature: Algerian writer Ahmed Taibaoui received the AUC Press\u2019 Naguib Mahfouz Medal for Literature yesterday for his novel, The Disappearance of Mr. Nobody.Recycling: PepsiCo is investing EGP 10 mn this year in a new platform it launched that aims to increase the uptake of recycled plastics. The platform is meant\u2026","rel":"","context":"In &quot;THURSDAY KUDOS&quot;","block_context":{"text":"THURSDAY KUDOS","link":"https:\/\/enterpriseam.com\/egypt\/category\/thursday-kudos\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":576791,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/07\/03\/the-worst-ad-campaigns-ever\/","url_meta":{"origin":580808,"position":2},"title":"The worst ad campaigns ever","author":"enterpriseam admin","date":"3 July 2020","format":false,"excerpt":"Those marketing execs who were a few brain cells short of an inoffensive ad campaign: We can\u2019t do an issue on human ineptitude without dedicating a segment to some of the truly awful advertising campaigns that we have had the misfortune to grace our screens. The fact that any of\u2026","rel":"","context":"In &quot;THE WORST AD CAMPAIGNS EVER&quot;","block_context":{"text":"THE WORST AD CAMPAIGNS EVER","link":"https:\/\/enterpriseam.com\/egypt\/category\/the-worst-ad-campaigns-ever\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2020\/6\/353.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":646754,"url":"https:\/\/enterpriseam.com\/egypt\/2017\/06\/22\/pepsico-invested-usd-1-bn-in-egypt-last-two-years-shelbaya\/","url_meta":{"origin":580808,"position":3},"title":"PepsiCo invested USD 1 bn in Egypt last two years -Shelbaya","author":"enterpriseam admin","date":"22 June 2017","format":false,"excerpt":"PepsiCo has invested USD 1 bn in Egypt over the past two years, the company\u2019s general manager for Egypt, Mohamed Shelbaya, is quoted as having told Al Borsa. Pepsi has a 55% market share in soft drinks, while subsidiary Chipsy controls a 60% share in the potato chip \/ crisps\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":642151,"url":"https:\/\/enterpriseam.com\/egypt\/2017\/08\/07\/labor-minister-signs-five-raise-agreements-with-private-players-including-nestle-coca-cola-and-pepsi\/","url_meta":{"origin":580808,"position":4},"title":"Labor Minister signs five raise agreements with private players including Nestle, Coca Cola, and Pepsi","author":"enterpriseam admin","date":"7 August 2017","format":false,"excerpt":"Labor Minister Mohamed Saafan signed five agreements yesterday that will see the likes of Pepsi, Coca Cola, and Nestle pay their employees a 10% hardship raise of EGP 165-330 a month, Al Shorouk reports. The raise, which had been proposed last month under a non-binding initiative between the government and\u2026","rel":"","context":"In &quot;Egypt Politics + Economics&quot;","block_context":{"text":"Egypt Politics + Economics","link":"https:\/\/enterpriseam.com\/egypt\/category\/egypt-politics-economics\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":623175,"url":"https:\/\/enterpriseam.com\/egypt\/2018\/10\/24\/pepsico-to-invest-usd-515-mn-in-egypt-through-2021\/","url_meta":{"origin":580808,"position":5},"title":"PepsiCo to invest USD 515 mn in Egypt through 2021","author":"enterpriseam admin","date":"24 October 2018","format":false,"excerpt":"** #4 INVESTMENT WATCH- Pepsi to invest USD 515 mn in Egypt through 2021: PepsiCo Egypt is planning to invest USD 515 mn in the local market over the next four years, including USD 16 mn in CAPEX to develop its beverage production lines, CEO Mohamed Shelbaya told us yesterday\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/580808","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=580808"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/580808\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/afternoon\/580800"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/580809"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=580808"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=580808"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=580808"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=580808"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=580808"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}