{"id":580652,"date":"2023-01-11T13:27:36","date_gmt":"2023-01-11T13:27:36","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/11\/understanding-modern-business-life-with-the-help-of-anthropology\/"},"modified":"2023-01-11T13:27:36","modified_gmt":"2023-01-11T13:27:36","slug":"understanding-modern-business-life-with-the-help-of-anthropology","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2023\/01\/11\/understanding-modern-business-life-with-the-help-of-anthropology\/","title":{"rendered":"Understanding modern business life, with the help of anthropology"},"content":{"rendered":"

? UNDER THE LAMPLIGHT-<\/strong><\/p>\n

<\/a> Financial Times journalist Gillian Tett argues that anthropology can help us better<\/strong> understand modern business in <\/strong>Anthro-Vision<\/a><\/strong>. <\/strong>Having earned her PhD in Anthropology from Cambridge University studying wedding rituals in Soviet-era Tajikistan in 1990, Tett is well qualified to look at the meaning behind behaviors in the work space through an anthropological lens. She observes financiers gathered at a European Securitization Forum and notices that they use rituals (exchanging business cards and jokes and playing golf) to \u201creinforce their social ties and worldview\u201d and to bond much like people did in Tajikistan through elaborate wedding ceremonies. She reveals insights, undetectable through surveys and computer generated metrics that could help professionals gain some \u201clateral vision\u201d to see \u201cwhat is hidden in plain sight\u201d and help them stop making avoidable mistakes.<\/p>\n","protected":false},"excerpt":{"rendered":"

? UNDER THE LAMPLIGHT- Financial Times journalist Gillian Tett argues that anthropology can help us better understand modern business in Anthro-Vision. Having earned her PhD in Anthropology from Cambridge University studying wedding rituals in Soviet-era Tajikistan in 1990, Tett is well qualified to look at the meaning behind behaviors in the work space through an […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9592],"tags":[641,633],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-580652","post","type-post","status-publish","format-standard","hentry","category-enterprise-recommends-2","tag-enterprise-recommends","tag-enterprisepm","wpautop","entry"],"acf":{"mongo_id":"072ad3be-c423-447f-b1cb-38e1c0c1893a","is_powered_by":true,"section_story_id":"3a5b2425-8a74-47a4-8a15-bb2364edb790","story_type":"1","photo_url":"","photo_position":"above","related_issue":[580640],"teaser":"","voice_url":""},"yoast_head":"\nUnderstanding modern business life, with the help of anthropology - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/11\/understanding-modern-business-life-with-the-help-of-anthropology\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Understanding modern business life, with the help of anthropology\" \/>\n<meta property=\"og:description\" content=\"? UNDER THE LAMPLIGHT- Financial Times journalist Gillian Tett argues that anthropology can help us better understand modern business in Anthro-Vision. Having earned her PhD in Anthropology from Cambridge University studying wedding rituals in Soviet-era Tajikistan in 1990, Tett is well qualified to look at the meaning behind behaviors in the work space through an […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/11\/understanding-modern-business-life-with-the-help-of-anthropology\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-11T13:27:36+00:00\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/11\/understanding-modern-business-life-with-the-help-of-anthropology\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/11\/understanding-modern-business-life-with-the-help-of-anthropology\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"Understanding modern business life, with the help of anthropology\",\"datePublished\":\"2023-01-11T13:27:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/11\/understanding-modern-business-life-with-the-help-of-anthropology\/\"},\"wordCount\":140,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"keywords\":[\"Enterprise Recommends\",\"EnterprisePM\"],\"articleSection\":[\"ENTERPRISE RECOMMENDS\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/11\/understanding-modern-business-life-with-the-help-of-anthropology\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2023\/01\/11\/understanding-modern-business-life-with-the-help-of-anthropology\/\",\"name\":\"Understanding modern business life, with the help of anthropology - 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