{"id":574671,"date":"2020-09-17T04:13:25","date_gmt":"2020-09-17T04:13:25","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2020\/09\/17\/sawari-ventures-makes-follow-on-investment-in-egyptian-ai-startup-elves\/"},"modified":"2020-09-17T04:13:25","modified_gmt":"2020-09-17T04:13:25","slug":"sawari-ventures-makes-follow-on-investment-in-egyptian-ai-startup-elves","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2020\/09\/17\/sawari-ventures-makes-follow-on-investment-in-egyptian-ai-startup-elves\/","title":{"rendered":"Sawari Ventures makes follow-on investment in Egyptian AI startup Elves"},"content":{"rendered":"<p><a class=\"content-anchor\" id=\"tldr-story-05\"><\/a> <strong>STARTUP WATCH- Sawari Ventures has made a <\/strong><strong>follow-on investment in high-profile AI startup Elves<\/strong>, bringing Elves\u2019 total pre-series A funding to nearly USD 5 mn, according to <a href=\"https:\/\/ent.news\/2020\/9\/Sawari-2020.pdf\">a statement (pdf)<\/a>. The initial funding round, which has been ongoing for two years, closed in February, \u201cwith additional follow-on in July reflecting confidence in Elves pre- and post-covid,\u201d the statement says.<\/p>\n<p><strong>How Elves boomed during covid-19:<\/strong> The concierge and personal assistant app has grown its user base by a whopping 500% in the last six months, according to the statement. The bulk of the company\u2019s revenue stream was from industries that were paralyzed by the pandemic, such as booking flight tickets, making hotel reservations, and buying tickets for concerts and the cinema. \u201cWe shifted rapidly to a focus on what people would need most while they were confined to their homes,\u201d Elves founder and CEO Karim El Sahy said.<\/p>\n<p><strong>Elves has also brought on optimization whiz Mohamed El Beltagy (<\/strong><strong><a href=\"https:\/\/www.linkedin.com\/in\/mohammed-el-beltagy\/?originalSubdomain=eg\">LinkedIn<\/a><\/strong><strong>) as its new CTO <\/strong>in April as the company scales up its machine learning development, the statement notes. El Beltagy has served as CTO of Swedish AI-powered coaching app <a href=\"https:\/\/racefox.com\/\">Racefox<\/a> and is also the CEO of machine learning and optimization company <a href=\"https:\/\/optomatica.com\/\">Optomatica<\/a>.<\/p>\n<p><strong>Want to know more about Elves?<\/strong> We sat down with El Sahy and his partner (and wife), Abeer El Sisi, who together founded Elves for the very first episode of our podcast, Making It. Listen to the episode <a href=\"https:\/\/enterprise.press\/podcast\/\">on our website here<\/a> or try <a href=\"https:\/\/podcasts.apple.com\/ca\/podcast\/making-it\/id1487974619\">Apple Podcast<\/a> or <a href=\"https:\/\/podcasts.google.com\/?feed=aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvNWE1NmQ3YzMtZjI4MS00NTU3LThlMzEtYWFjODAxN2NjZjA2L2U3ZjE1ZWYwLWMwOWYtNDFiNi1iZDM4LWFiMDUwMGMwNDVlZi82OTc0ODFkMi04OGRmLTRlYjMtYmY3Mi1hYjA1MDBjMjllOWYvcG9kY2FzdC5yc3M%3D\">Google Podcast<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>STARTUP WATCH- Sawari Ventures has made a follow-on investment in high-profile AI startup Elves, bringing Elves\u2019 total pre-series A funding to nearly USD 5 mn, according to a statement (pdf). The initial funding round, which has been ongoing for two years, closed in February, \u201cwith additional follow-on in July reflecting confidence in Elves pre- and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[8572],"tags":[7094,1119,72,444,2380,200],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-574671","post","type-post","status-publish","format-standard","hentry","category-speed-round","tag-ai","tag-elves","tag-enterpriseam","tag-sawari-ventures","tag-speed-round","tag-venture-capital","wpautop","entry"],"acf":{"mongo_id":"e0a94ab7-4b45-4fc5-aaa4-aa05c68629ba","is_powered_by":true,"section_story_id":"fdc11f2d-2a92-4172-a3a7-7db0eaa0a631","story_type":"1","photo_url":"","photo_position":"above","related_issue":[574662],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sawari Ventures makes follow-on investment in Egyptian AI startup Elves - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2020\/09\/17\/sawari-ventures-makes-follow-on-investment-in-egyptian-ai-startup-elves\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sawari Ventures makes follow-on investment in Egyptian AI startup Elves\" \/>\n<meta property=\"og:description\" content=\"STARTUP WATCH- Sawari Ventures has made a follow-on investment in high-profile AI startup Elves, bringing Elves\u2019 total pre-series A funding to nearly USD 5 mn, according to a statement (pdf). The initial funding round, which has been ongoing for two years, closed in February, \u201cwith additional follow-on in July reflecting confidence in Elves pre- and [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2020\/09\/17\/sawari-ventures-makes-follow-on-investment-in-egyptian-ai-startup-elves\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2020-09-17T04:13:25+00:00\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2020\/09\/17\/sawari-ventures-makes-follow-on-investment-in-egyptian-ai-startup-elves\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2020\/09\/17\/sawari-ventures-makes-follow-on-investment-in-egyptian-ai-startup-elves\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"Sawari Ventures makes follow-on investment in Egyptian AI startup Elves\",\"datePublished\":\"2020-09-17T04:13:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2020\/09\/17\/sawari-ventures-makes-follow-on-investment-in-egyptian-ai-startup-elves\/\"},\"wordCount\":258,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"keywords\":[\"AI\",\"Elves\",\"EnterpriseAM\",\"Sawari Ventures\",\"SPEED ROUND\",\"venture capital\"],\"articleSection\":[\"Speed Round\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2020\/09\/17\/sawari-ventures-makes-follow-on-investment-in-egyptian-ai-startup-elves\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2020\/09\/17\/sawari-ventures-makes-follow-on-investment-in-egyptian-ai-startup-elves\/\",\"name\":\"Sawari Ventures makes follow-on investment in Egyptian AI startup Elves - 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The value of the investment had not been disclosed at the time. The digital assistance platform has now raised nearly USD 5 mn\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":574797,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/09\/22\/elves-closes-in-on-substantial-series-a-funding-ahead-of-el-gouna-move\/","url_meta":{"origin":574671,"position":1},"title":"Elves closes in on \u201csubstantial\u201d series A funding ahead of El Gouna move","author":"enterpriseam admin","date":"22 September 2020","format":false,"excerpt":"STARTUP WATCH- AI startup Elves is closing in on \u201csubstantial\u201d series A funding as it gears up to move its HQ to El Gouna, where the entire team will be working from the Red Sea town\u2019s G Space coworking tech hub, CEO Karim El Sahy told Enterprise. El Sahy did\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":562494,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/05\/26\/sawari-ventures-to-make-new-north-africa-investments-this-year\/","url_meta":{"origin":574671,"position":2},"title":"Sawari Ventures to make new North Africa investments this year","author":"enterpriseam admin","date":"26 May 2021","format":false,"excerpt":"Cairo-based venture capital firm Sawari Ventures plans to make new investments in Tunisia or Morocco this year, a source at Sawari told Enterprise, without specifying an amount or an exact date. The source spoke on condition of anonymity. Sawari has earmarked some EGP 250 mn from its EGP 1 bn\u2026","rel":"","context":"In &quot;Startup watch&quot;","block_context":{"text":"Startup watch","link":"https:\/\/enterpriseam.com\/egypt\/category\/companies\/startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2021\/5\/233.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":542812,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/01\/18\/e-commerce-platform-expandcart-raises-usd-2-7-mn-in-a-pre-series-b-bridge-round\/","url_meta":{"origin":574671,"position":3},"title":"E-commerce platform ExpandCart raises USD 2.7 mn in a pre-series B bridge round","author":"enterpriseam admin","date":"18 January 2022","format":false,"excerpt":"Egyptian e-commerce platform ExpandCart raised USD 2.7 mn in a pre-series B bridge funding round led by East Asian accelerator Betatron, with follow-on investments from Sawari Ventures and Kuwait\u2019s Agility Ventures, according to an emailed statement (pdf). The new funding round will be used to fuel growth in ExpandCart\u2019s current\u2026","rel":"","context":"In &quot;Startup watch&quot;","block_context":{"text":"Startup watch","link":"https:\/\/enterpriseam.com\/egypt\/category\/companies\/startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":593708,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/10\/08\/e-learning-platform-al-mentor-raises-usd-4-5-mn-in-series-a-funding-led-by-sawari-ventures\/","url_meta":{"origin":574671,"position":4},"title":"E-learning platform Al Mentor raises USD 4.5 mn in Series A funding led by Sawari Ventures","author":"enterpriseam admin","date":"8 October 2019","format":false,"excerpt":"STARTUP WATCH- Dubai-based e-learning platform Al Mentor has raised USD 4.5 mn in a series A funding round led by Egyptian VC firm Sawari Ventures, with participation from Egypt Ventures, Endure Capital, and angel investor Mohamed El Amin. 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