{"id":568384,"date":"2020-12-28T03:57:21","date_gmt":"2020-12-28T03:57:21","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2020\/12\/28\/making-it-season-one-a-world-before-covid\/"},"modified":"2020-12-28T03:57:21","modified_gmt":"2020-12-28T03:57:21","slug":"making-it-season-one-a-world-before-covid","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2020\/12\/28\/making-it-season-one-a-world-before-covid\/","title":{"rendered":"Making It Season One: A world before Covid"},"content":{"rendered":"<p><a class=\"content-anchor\" id=\"tldr-story-08\"><\/a> <strong>Remember a world before Covid? <\/strong>In season one of Making It, we spoke to a diverse group of founders and CEOs about what it took to successfully build great businesses in Egypt. These interviews took place shortly before Covid-19, but the stories about building resilient companies throughout devaluation and other economic hardships in the last decade remain insightful and relevant.<\/p>\n<p><strong>Not sure if you\u2019re ready to take the leap? <\/strong>Try these one-minute trailers \u2014 look for the podcast player in the strip at the bottom of the page:<\/p>\n<ul>\n<li><strong><a href=\"https:\/\/bit.ly\/38mWB7M\">Weathering the EGP float<\/a><\/strong>, with Gourmet CEO Jala Abou Ghazaleh<\/li>\n<li><strong><a href=\"http:\/\/bit.ly\/2J8IslT\">Making miracles happen<\/a><\/strong>, with Elves co-founders Abeer El Sisi and Karim El Sahy<\/li>\n<li><strong><a href=\"http:\/\/bit.ly\/2KgESXH\">From regional giant to global player<\/a><\/strong>, with EFG Hermes CEO Karim Awad<\/li>\n<li><strong><a href=\"http:\/\/bit.ly\/3aqkYnE\">Turning an heirloom into a luxury powerhouse<\/a><\/strong>, with Azza Fahmy CEO Fatma Ghali<\/li>\n<li><strong><a href=\"http:\/\/bit.ly\/34Ay65Y\">Building consumer finance infrastructure<\/a><\/strong>, with Sarwa Capital CEO Hazem Moussa<\/li>\n<li><strong><a href=\"http:\/\/bit.ly\/3nHGmsf\">How Edita became the leading snack food producer<\/a><\/strong>, with Edita Managing Director Hani Berzi<\/li>\n<li><strong><a href=\"http:\/\/bit.ly\/38p8XMv\">Democratizing the art scene<\/a><\/strong>, with TAM Gallery co-founder Lina Mowafy<\/li>\n<\/ul>\n<p><strong>Or listen to full episodes on <\/strong><a href=\"https:\/\/apple.co\/3ndREnW\">Apple Podcasts<\/a> | <a href=\"https:\/\/bit.ly\/3gKkvh5\">Google Podcasts<\/a> | <a href=\"https:\/\/bit.ly\/2BAv321\">Omny<\/a> | <a href=\"https:\/\/bit.ly\/2W8klGV\">Anghami<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Remember a world before Covid? In season one of Making It, we spoke to a diverse group of founders and CEOs about what it took to successfully build great businesses in Egypt. These interviews took place shortly before Covid-19, but the stories about building resilient companies throughout devaluation and other economic hardships in the last [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":568385,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9142],"tags":[4194,2716,933,191,84,1119,72,203,4195,2394,2460,4315,4196,2947,1650,3154],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-568384","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-making-it","tag-abeer-el-sisi","tag-azza-fahmy","tag-contact-financial","tag-edita","tag-efg-hermes","tag-elves","tag-enterpriseam","tag-entrepreneurship","tag-fatma-ghali","tag-hani-berzi","tag-karim-awad","tag-karim-el-sahy","tag-lina-mowafy","tag-making-it","tag-podcast","tag-tam-gallery","wpautop","entry"],"acf":{"mongo_id":"16cba315-1647-4b63-a24e-dd80ecc9e377","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2020\/12\/463.jpg","photo_position":"above","related_issue":[568364],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Making It Season One: A world before Covid - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2020\/12\/28\/making-it-season-one-a-world-before-covid\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Making It Season One: A world before Covid\" \/>\n<meta property=\"og:description\" content=\"Remember a world before Covid? In season one of Making It, we spoke to a diverse group of founders and CEOs about what it took to successfully build great businesses in Egypt. 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Enter Elves: In the latest episode of our podcast, Making It, we talk to the brains behind Elves \u2014 Karim El Sahy and Abeer El Sisi \u2014 about\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2019\/11\/879.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":591327,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/12\/03\/boy-meets-girl-boy-and-girl-make-elves\/","url_meta":{"origin":568384,"position":1},"title":"Boy meets girl, boy and girl make Elves","author":"enterpriseam admin","date":"3 December 2019","format":false,"excerpt":"Boy meets girl, boy and girl make Elves: When Abeer El Sisi\u2019s mom told her to stay away from the black-clad rocker type guy at the end of the room during college freshman orientation, we\u2019re sure she didn\u2019t expect that her daughter would one day marry him. 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The value of the investment had not been disclosed at the time. The digital assistance platform has now raised nearly USD 5 mn\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":566972,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/01\/08\/566972\/","url_meta":{"origin":568384,"position":4},"title":"Making It will return from\u2026","author":"enterpriseam admin","date":"8 January 2020","format":false,"excerpt":"Making It will return from its hiatus next week. Want to catch up on season one in the meantime? Previous guests on our show about how to build a great business right here in Egypt have included: Jalal Abugazaleh, founder of Gourmet EgyptKarim El Sahy and Abeer El Sisi from\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":590659,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/12\/30\/catch-up-on-season-one-of-making-it-our-podcast-on-how-to-build-a-great-business-in-egypt\/","url_meta":{"origin":568384,"position":5},"title":"Catch up on season one of Making It, our podcast on how to build a great business in Egypt","author":"enterpriseam admin","date":"30 December 2019","format":false,"excerpt":"Making It is on hiatus until January 9, but you can catch up on season one. Previous guests on our show about how to build a great business right here in Egypt have included: Jalal Abugazaleh, founder of Gourmet EgyptKarim El Sahy and Abeer El Sisi from high-profile AI startup\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2019\/11\/Making-It-Album-Cover-1600px.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/568384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=568384"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/568384\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/568364"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/568385"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=568384"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=568384"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=568384"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=568384"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=568384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}