{"id":567397,"date":"2020-01-21T05:37:02","date_gmt":"2020-01-21T05:37:02","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/"},"modified":"2020-01-21T05:37:02","modified_gmt":"2020-01-21T05:37:02","slug":"editas-ceo-on-creating-a-sustainable-business-model","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/","title":{"rendered":"Edita\u2019s CEO on creating a sustainable business model"},"content":{"rendered":"<p><strong>Sustainability over profitability,<\/strong> <strong>not your common business model:<\/strong> Hani Berzi, the CEO of Edita, wanted his business to be sustainable. He wasn\u2019t convinced that the \u2018family business\u2019 model would allow his snack food company to survive from generation to generation. At the same time, Berzi was against the idea of someone else acquiring the business after a bad experience suffered by his father. With a blockbuster IPO on the EGX back in 2015, Edita ensured it\u2019s sustainability and pushed its name even higher up the ranks in the food manufacturing industry. Today, the homegrown company is a fierce competitor against global multinationals such as Nestle and Cadbury. If you\u2019re in university getting Molto in between classes, or a parent putting Bake Rolz in your kid\u2019s lunch box, it\u2019s worth listening to the story behind some of your favorite snacks.<\/p>\n<p><strong>You can listen to the episode (runtime: 36:11) on: <\/strong><a href=\"http:\/\/enterprise.press\/podcast\">Our website<\/a> | <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/eat-your-heart-out-willy-wonka-how-edita-beat-out-global\/id1487974619?i=1000462709792\">Apple Podcast<\/a> | <a href=\"https:\/\/podcasts.google.com\/?feed=aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvNWE1NmQ3YzMtZjI4MS00NTU3LThlMzEtYWFjODAxN2NjZjA2L2U3ZjE1ZWYwLWMwOWYtNDFiNi1iZDM4LWFiMDUwMGMwNDVlZi82OTc0ODFkMi04OGRmLTRlYjMtYmY3Mi1hYjA1MDBjMjllOWYvcG9kY2FzdC5yc3M%3D\">Google Podcast<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sustainability over profitability, not your common business model: Hani Berzi, the CEO of Edita, wanted his business to be sustainable. He wasn\u2019t convinced that the \u2018family business\u2019 model would allow his snack food company to survive from generation to generation. At the same time, Berzi was against the idea of someone else acquiring the business [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":567398,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9303],"tags":[191,72,564,2394,78,131,9302],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-567397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-worth-listening","tag-edita","tag-enterpriseam","tag-food","tag-hani-berzi","tag-ipo-watch","tag-manufacturing","tag-worth-listening","wpautop","entry"],"acf":{"mongo_id":"bcafeeff-20ea-47ad-96bc-eba32aa2d724","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2020\/1\/665.jpg","photo_position":"above","related_issue":[567371],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Edita\u2019s CEO on creating a sustainable business model - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Edita\u2019s CEO on creating a sustainable business model\" \/>\n<meta property=\"og:description\" content=\"Sustainability over profitability, not your common business model: Hani Berzi, the CEO of Edita, wanted his business to be sustainable. He wasn\u2019t convinced that the \u2018family business\u2019 model would allow his snack food company to survive from generation to generation. At the same time, Berzi was against the idea of someone else acquiring the business [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-21T05:37:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2020\/1\/665.jpg?fit=%2C&ssl=1\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"Edita\u2019s CEO on creating a sustainable business model\",\"datePublished\":\"2020-01-21T05:37:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/\"},\"wordCount\":166,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2020\/1\/665.jpg?fit=%2C&ssl=1\",\"keywords\":[\"Edita\",\"EnterpriseAM\",\"food\",\"Hani Berzi\",\"IPO watch\",\"Manufacturing\",\"WORTH LISTENING\"],\"articleSection\":[\"Worth Listening\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/\",\"name\":\"Edita\u2019s CEO on creating a sustainable business model - 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Berzi played football, studied engineering, and went into trading for a while, but nothing called to him. Not\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2020\/1\/647.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":567436,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/01\/22\/egypts-willy-wonka-sweetens-the-making-it-studio\/","url_meta":{"origin":567397,"position":1},"title":"Egypt\u2019s Willy Wonka sweetens the Making It studio","author":"enterpriseam admin","date":"22 January 2020","format":false,"excerpt":"Egypt\u2019s \u2018Willy Wonka\u2019 is our latest guest on Making It: Hani Berzi, the CEO of Edita, tells us all about the inner workings behind our favorite snack foods. And while there are no oompa loompas running around his factory, his story is one for the books. You can listen to\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2020\/1\/672.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":597057,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/07\/15\/edita-to-launch-new-products-construction-on-morocco-facility-to-begin-next-month\/","url_meta":{"origin":567397,"position":2},"title":"Edita to launch new products, construction on Morocco facility to begin next month","author":"enterpriseam admin","date":"15 July 2019","format":false,"excerpt":"Edita Food Industries aims to launch a number of new products as part of expansion plans, Chairman Hani Berzi said, without providing further details or specifying a timeframe. The company also plans to begin the construction of its snack food production facility in Morocco in August, rather than in July\u2026","rel":"","context":"In &quot;Manufacturing&quot;","block_context":{"text":"Manufacturing","link":"https:\/\/enterpriseam.com\/egypt\/category\/industries\/manufacturing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":604412,"url":"https:\/\/enterpriseam.com\/egypt\/2018\/12\/03\/egypts-edita-food-industries-to-invest-egp-300-350-mn-next-year-to-increase-capacity\/","url_meta":{"origin":567397,"position":3},"title":"Egypt\u2019s Edita Food Industries to invest EGP 300-350 mn next year to increase capacity","author":"enterpriseam admin","date":"3 December 2018","format":false,"excerpt":"Edita is planning to invest EGP 300-350 mn next year to increase production capacity and finance overseas expansion, CEO and Chairman Hani Berzi said, according to Al Mal. We had noted yesterday that market-leading producer of packaged snack foods is targeting a 10% growth in exports over the next two\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":622114,"url":"https:\/\/enterpriseam.com\/egypt\/2018\/11\/27\/edita-to-buy-out-shareholder-in-subsidiary\/","url_meta":{"origin":567397,"position":4},"title":"Edita to buy out shareholder in subsidiary","author":"enterpriseam admin","date":"27 November 2018","format":false,"excerpt":"M&A WATCH- Edita to acquire minority partner\u2019s stake in candymaking subsidiary in EGP 60 mn transaction: Edita is buying out Confindal Ltd\u2019s 22.27% stake subsidiary Edita Confectionary Co. in a transaction worth EGP 60 mn, Chairman Hani Berzi told Al Mal. Edita, which already owns 77.7% of its candymaking arm,\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":557501,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/09\/21\/arafa-holding-appoints-maria-luisa-cicognani-as-non-executive-chair\/","url_meta":{"origin":567397,"position":5},"title":"Arafa Holding appoints Maria Luisa Cicognani as non-executive chair","author":"enterpriseam admin","date":"21 September 2021","format":false,"excerpt":"Arafa Holding has appointed former Mediobanca MD Maria Luisa Cicognani (bio) as its new non-executive chair while Edita CEO Hani Berzi (bio) has been made an independent board member, the company said in a bourse filing (pdf) yesterday. Cicognani was a non-exec member of Arafa\u2019s board from 2018 and 2020\u2026","rel":"","context":"In &quot;Moves&quot;","block_context":{"text":"Moves","link":"https:\/\/enterpriseam.com\/egypt\/category\/newsmakers\/moves\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/567397","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=567397"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/567397\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/567371"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/567398"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=567397"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=567397"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=567397"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=567397"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=567397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}