{"id":564843,"date":"2021-03-02T14:18:26","date_gmt":"2021-03-02T14:18:26","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2021\/03\/02\/the-sneaker-market-that-is-outperforming-the-sp-500\/"},"modified":"2021-03-02T14:18:26","modified_gmt":"2021-03-02T14:18:26","slug":"the-sneaker-market-that-is-outperforming-the-sp-500","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2021\/03\/02\/the-sneaker-market-that-is-outperforming-the-sp-500\/","title":{"rendered":"The sneaker market that is outperforming the S&#038;P 500"},"content":{"rendered":"<p><a class=\"content-anchor\" id=\"tldr-story-07\"><\/a> <strong>Popular sneakers have been transformed into a bona fide asset class in recent years<\/strong>, outperforming the S&P 500 and providing traders with six-digit profits every year. Sneakers have become products as worthy of informed valuation and investment as any other commodity, with derivatives and other financial tools emerging.<\/p>\n<p><strong>Today, the secondary sneaker market is valued at USD 2 bn in North America alone. <\/strong> In the hours after stocking up sneakers from retailers, the resellers essentially sell short-term futures based on street sentiment. By the time prices plateau, ultra-rare shoes become \u201cgrails\u201d worth USD 10k or more, while more attainable stock is bundled into tranches and sold on to other resellers at a bulk discount.<\/p>\n<p><strong>A class of hotshot sneaker hedgies is emerging, <\/strong>including 19-year-old Joe Hebert who uses bots to buy limited edition sneakers when they first go online (and sell out in a few minutes) such as Yeezys and Air Jordans, according to this <a href=\"https:\/\/www.bloomberg.com\/features\/2021-sneaker-investment\/?sref=mmeFTDW1\">Bloomberg<\/a> profile. The practice soon turned into a legit business and he opened his company, West Coast Streetwear. Hebert\u2019s growing Instagram following included hundreds of entrepreneurial teens hoping to emulate his success, which led him to a new revenue stream. For USD 250 per month, they could subscribe to a Discord group, West Bricks, where he shared information on upcoming online releases, such as what sneakers would be discounted, when and where the sale would begin, and how many the retailer would have.<\/p>\n<p><strong>Enter StockX, the aptly called marketplace for deadstock sneakers: <\/strong><a href=\"https:\/\/stockx.com\/\">StockX<\/a> launched in 2016 and went from processing hundreds of transactions per day to tens of tnds. <strong>\u201c<\/strong>The index of the top 500 sneakers increased about 30% since 2018, and about 75% of the sneakers in that portfolio gained resale value,\u201d StockX\u2019s Senior Economist Jesse Einhorn said to <a href=\"https:\/\/www.bloomberg.com\/features\/2021-sneaker-investment\/?sref=mmeFTDW1\">Bloomberg<\/a>.<\/p>\n<p><strong>StockX also launched <\/strong><strong><a href=\"https:\/\/www.campless.com\/login\">Campless<\/a><\/strong><strong>, a full blown sneaker data company<\/strong> that offers key data points like average price, volume and volatility on specific sneaker models, they said in a <a href=\"https:\/\/stockx.com\/news\/it-it\/campless\/\">press release<\/a>.<\/p>\n<p><strong>The pandemic only gave the sneaker market a leg up<\/strong>, with the fastest growth in the secondary market seen in the months after the covid-19 crisis began. This was driven in part by steep discounts from brick-and-mortar shoe companies that faced double-digit sales declines and began offloading the kicks. Einhorn revealed that May and June were the platform\u2019s two biggest months since its launch, fueled as well by ESPN\u2019s release of <a href=\"https:\/\/www.espn.com\/nba\/story\/_\/id\/28973557\/the-last-dance-updates-untold-story-michael-jordan-chicago-bulls\">The Last Dance<\/a> which featured the \u201cuntold story of Micheal Jordan\u201d which drew many older buyers to the sneaker market for Air Jordans. Meanwhile, young Herbert bought a van and went on a nationwide hunt across the US at Nike outlets to buy USD 200k worth of sneakers, which brought him a profit of around USD 50k. He has since branched out to use the same business model with items such as the PS5.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Popular sneakers have been transformed into a bona fide asset class in recent years, outperforming the S&#038;P 500 and providing traders with six-digit profits every year. Sneakers have become products as worthy of informed valuation and investment as any other commodity, with derivatives and other financial tools emerging. Today, the secondary sneaker market is valued [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":564844,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7222],"tags":[102,633,1546],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-564843","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","tag-capital-markets","tag-enterprisepm","tag-lifestyle","wpautop","entry"],"acf":{"mongo_id":"919a6c6d-b81a-4414-8ea2-13e1cfba91b5","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2021\/3\/400.jpg","photo_position":"above","related_issue":[564832],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The sneaker market that is outperforming the S&amp;P 500 - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2021\/03\/02\/the-sneaker-market-that-is-outperforming-the-sp-500\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The sneaker market that is outperforming the S&amp;P 500\" \/>\n<meta property=\"og:description\" content=\"Popular sneakers have been transformed into a bona fide asset class in recent years, outperforming the S&amp;P 500 and providing traders with six-digit profits every year. 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Out of 153 tech\u2026","rel":"","context":"In &quot;FOR YOUR COMMUTE&quot;","block_context":{"text":"FOR YOUR COMMUTE","link":"https:\/\/enterpriseam.com\/egypt\/category\/for-your-commute\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/3\/431.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":579694,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/11\/14\/egypt-is-getting-on-the-thrifting-bandwagon\/","url_meta":{"origin":564843,"position":1},"title":"Egypt is getting on the thrifting bandwagon","author":"enterpriseam admin","date":"14 November 2022","format":false,"excerpt":"Thrifting is becoming more commonplace in Egypt: Second hand clothing has long been shrouded in stigma in Egypt, but it now seems that attitudes towards pre-owned clothing are starting to change. More and more people in Egypt are now opting for purchasing second hand garments \u2014 owing to the fact\u2026","rel":"","context":"In &quot;LIFESTYLE&quot;","block_context":{"text":"LIFESTYLE","link":"https:\/\/enterpriseam.com\/egypt\/category\/lifestyle\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/11\/649.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":547568,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/06\/27\/forever-inflation-would-be-worse-than-recession-says-central-banks-bank-value-stocks-are-outperforming-equities-but-both-are-down-ytd\/","url_meta":{"origin":564843,"position":2},"title":"Forever-inflation would be worse than recession, says central banks\u2019 bank + Value stocks are outperforming equities \u2014 but both are down YTD","author":"enterpriseam admin","date":"27 June 2022","format":false,"excerpt":"What\u2019s worse than a recession? Entrenched inflation, influential banking body warns: The Bank for International Settlements \u2014 which performs banking services for central banks worldwide \u2014 has called for a \u201cdecisive\u201d wave of global rate hikes from central banks to curb inflation in its flagship annual economic report (pdf) published\u2026","rel":"","context":"In &quot;PLANET FINANCE&quot;","block_context":{"text":"PLANET FINANCE","link":"https:\/\/enterpriseam.com\/egypt\/planet-finance\/\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":681841,"url":"https:\/\/enterpriseam.com\/egypt\/2026\/01\/19\/knot-technologies-looks-to-expand-its-efforts-to-kill-the-event-ticket-resale-black-market-with-usd-1-mn-pre-seed-round\/","url_meta":{"origin":564843,"position":3},"title":"Knot Technologies looks to expand its efforts to kill the event ticket resale black market with USD 1 mn pre-seed round","author":"enterpriseam admin","date":"19 January 2026","format":false,"excerpt":"Fans often end up paying \"10 times the price, 100 times the price\" on the black market for tickets","rel":"","context":"In &quot;Startup watch&quot;","block_context":{"text":"Startup watch","link":"https:\/\/enterpriseam.com\/egypt\/category\/companies\/startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2026\/1\/636.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":597946,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/05\/09\/moodys-sees-egypts-long-term-economic-growth-outperforming-b-rated-peers\/","url_meta":{"origin":564843,"position":4},"title":"Moody\u2019s sees Egypt\u2019s long-term economic growth outperforming B-rated peers","author":"enterpriseam admin","date":"9 May 2019","format":false,"excerpt":"Moody\u2019s sees Egypt\u2019s long-term economic growth outperforming B-rated peers: Egypt\u2019s commitment to and progress on reforms since 2016 will help the economy reach a growth rate of 6% of GDP by 2021, Moody\u2019s said in an issuer comment yesterday (pdf). The ratings agency sees Egypt\u2019s growth surpassing the median for\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2019\/5\/3365.png?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":551842,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/07\/25\/the-metaverses-new-thing-earn-money-for-exercising-with-a-catch\/","url_meta":{"origin":564843,"position":5},"title":"The metaverse\u2019s new thing: Earn money for exercising (with a catch)","author":"enterpriseam admin","date":"25 July 2022","format":false,"excerpt":"Crypto\u2019s latest fad, \u201cMove-to-Earn\u201d (M2E), entices you with the promise of earning back money by exercising, but seldom delivers: A wave of Web3 fitness-focused metaverse companies called \u201cMove to Earn,\u201d emerged this spring, ushered by an app called Stepn, a blockchain-powered platform that pays you to walk in real life.\u2026","rel":"","context":"In &quot;WHAT\u2019S NEXT&quot;","block_context":{"text":"WHAT\u2019S NEXT","link":"https:\/\/enterpriseam.com\/egypt\/category\/whats-next-2\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/7\/419.png?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/564843","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=564843"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/564843\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/afternoon\/564832"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/564844"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=564843"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=564843"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=564843"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=564843"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=564843"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}