{"id":563946,"date":"2021-07-29T04:00:21","date_gmt":"2021-07-29T04:00:21","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2021\/07\/29\/e-payments-confidence-has-grown-sevenfold-since-the-covid-19-outbreak-says-visa\/"},"modified":"2021-07-29T04:00:21","modified_gmt":"2021-07-29T04:00:21","slug":"e-payments-confidence-has-grown-sevenfold-since-the-covid-19-outbreak-says-visa","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2021\/07\/29\/e-payments-confidence-has-grown-sevenfold-since-the-covid-19-outbreak-says-visa\/","title":{"rendered":"E-payments confidence has grown sevenfold since the covid-19 outbreak, says Visa"},"content":{"rendered":"

<\/a> Confidence in e-payments is rising, says Visa study:<\/strong> E-payments have increased sevenfold in Egypt since the start of the pandemic as more<\/a> Egyptians sidestep cash, according to a new Visa study (pdf)<\/a> tracking consumer behavior. Some 88% of consumers surveyed said they had high confidence in e-payments, with those who indicated their trust in the technology citing reasons like its ease of use, convenience and speed.<\/p>\n

Gone are the days of fumbling for change? <\/strong>The study tracked an 85% decrease in cash on delivery payments compared with their pre-covid levels, with as much as 74% of people surveyed saying they would rely on digital payments in the future.<\/p>\n

New challenges with digital payments: <\/strong>About 40% of surveyed consumers said that they feared fraudulent activity taking place in the event of a lost contactless card, 25% of whom reported having fallen victim to phishing scams, having unintentionally purchased counterfeit goods or failing to receive something they\u2019d already paid for.<\/p>\n

It comes down to consumer awareness: <\/strong>Some 25% of respondents are skeptical of the technology altogether because of insufficient information on how to use digital payments. But a whopping 90% said they\u2019d be on board if they understood how the technology worked.<\/p>\n

Mastercard <\/strong>earlier this year<\/a><\/strong> released its own survey<\/strong> of consumer spending habits which found that 94% of its 1k respondents are considering using new methods of payment such as cryptocurrency, biometrics, digital wallets, money transfers, contactless payments, and QR codes.<\/p>\n

But we\u2019re still a long way out from abolishing bills: <\/strong>As of March of this year<\/a>, only 45% of payments in Egypt were cashless transactions, and the credit card penetration rate stood at a measly 3%, according to a Merchant Machine report, making us the second most banknote-reliant country in the world. When it comes to financial inclusion, we hold the third lowest rate, with at least 67% of the Egyptian population still unbanked.<\/p>\n","protected":false},"excerpt":{"rendered":"

Confidence in e-payments is rising, says Visa study: E-payments have increased sevenfold in Egypt since the start of the pandemic as more Egyptians sidestep cash, according to a new Visa study (pdf) tracking consumer behavior. Some 88% of consumers surveyed said they had high confidence in e-payments, with those who indicated their trust in the […]<\/p>\n","protected":false},"author":1,"featured_media":563947,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7323],"tags":[72,183,666],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-563946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fintech","tag-enterpriseam","tag-fintech","tag-visa","wpautop","entry"],"acf":{"mongo_id":"30e47684-c1fb-4bc5-a4cc-f58bd6d8c404","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2021\/7\/295.jpg","photo_position":"above","related_issue":[563938],"teaser":"","voice_url":""},"yoast_head":"\nE-payments confidence has grown sevenfold since the covid-19 outbreak, says Visa - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2021\/07\/29\/e-payments-confidence-has-grown-sevenfold-since-the-covid-19-outbreak-says-visa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-payments confidence has grown sevenfold since the covid-19 outbreak, says Visa\" \/>\n<meta property=\"og:description\" content=\"Confidence in e-payments is rising, says Visa study: E-payments have increased sevenfold in Egypt since the start of the pandemic as more Egyptians sidestep cash, according to a new Visa study (pdf) tracking consumer behavior. 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Every day brings a new challenge. Accepting digital payments can help many businesses to get ahead and access global markets.In a recent study, Visa found that over half of Egyptian SMBs surveyed had integrated digital payments within the last two years.55% of\u2026","rel":"","context":"In "A MESSAGE FROM VISA"","block_context":{"text":"A MESSAGE FROM VISA","link":"https:\/\/enterpriseam.com\/egypt\/category\/a-message-from-visa\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2025\/9\/922.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":561046,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/03\/23\/egypts-small-businesses-think-a-recovery-is-in-the-cards-this-year\/","url_meta":{"origin":563946,"position":1},"title":"Egypt\u2019s small businesses think a recovery is in the cards this year","author":"enterpriseam admin","date":"23 March 2021","format":false,"excerpt":"Small businesses in Egypt are increasingly optimistic about where the economy is going, with 75% of respondents surveyed in Visa\u2019s 2021 Small Business Recovery study (pdf) saying they expect a recovery this year. A key driver: The adoption of digital payments solutions as the central bank and Finance Ministry push\u2026","rel":"","context":"In "SMEs"","block_context":{"text":"SMEs","link":"https:\/\/enterpriseam.com\/egypt\/category\/industries\/smes\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":676317,"url":"https:\/\/enterpriseam.com\/egypt\/2025\/11\/27\/trust-the-digital-currency\/","url_meta":{"origin":563946,"position":2},"title":"Trust: the digital currency","author":"enterpriseam admin","date":"27 November 2025","format":false,"excerpt":"In Egypt, trust in payments is a cornerstone of commerce growth. While cash-on-delivery (COD) remains common, digital payments are steadily gaining traction. Visa\u2019s recent Stay Secure study underscores the importance of security: 76% of surveyed consumers in Egypt say they trust digital payments. Yet this trust is not absolute; 66%\u2026","rel":"","context":"In "A MESSAGE FROM VISA"","block_context":{"text":"A MESSAGE FROM VISA","link":"https:\/\/enterpriseam.com\/egypt\/category\/a-message-from-visa\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2025\/11\/2014.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":669239,"url":"https:\/\/enterpriseam.com\/egypt\/2025\/07\/30\/visa-responds-to-smbs-appetite-for-digital-innovation\/","url_meta":{"origin":563946,"position":3},"title":"Visa responds to SMBs\u2019 appetite for digital innovation","author":"enterpriseam admin","date":"30 July 2025","format":false,"excerpt":"Visa is helping small- and medium-sized businesses (SMBs) harness the power of generative AI to streamline operations, enhance customer engagement, and make smarter financial decisions.With Visa\u2019s support, SMBs are automating routine tasks like invoicing and reconciliation, reducing errors, cutting costs, and freeing up time to focus on growth. Generative AI\u2026","rel":"","context":"In "A MESSAGE FROM VISA"","block_context":{"text":"A MESSAGE FROM VISA","link":"https:\/\/enterpriseam.com\/egypt\/category\/a-message-from-visa\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2025\/7\/1809.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":568016,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/12\/15\/payment-news-roundup-from-visa-amazon-industry-outlook\/","url_meta":{"origin":563946,"position":4},"title":"Payment news roundup from Visa, Amazon + industry outlook","author":"enterpriseam admin","date":"15 December 2020","format":false,"excerpt":"We have a bunch of news from the payments space that you need to know about, whether you\u2019re in retail, e-commerce or a budding fintech bro:Digital payments and buy-now-pay-later schemes are here to stay, predicts Visa in its Middle East 2021 payments industry predictions report (pdf). The payments giant expects\u2026","rel":"","context":"In "PAYMENTS"","block_context":{"text":"PAYMENTS","link":"https:\/\/enterpriseam.com\/egypt\/category\/payments\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2020\/12\/266.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":552049,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/08\/08\/egypt-is-really-getting-on-the-digital-payments-wagon\/","url_meta":{"origin":563946,"position":5},"title":"Egypt is really getting on the digital payments wagon","author":"enterpriseam admin","date":"8 August 2022","format":false,"excerpt":"Digital payments are more popular than ever in Egypt: Over the past year, some 88% of consumers in Egypt have used at least one digital payment method, according to a MasterCard survey (pdf). Among the 1k people polled, some 35% said they\u2019ve used tappable smartphone wallets, 27% indicated they\u2019ve used\u2026","rel":"","context":"In "WHAT\u2019S NEXT"","block_context":{"text":"WHAT\u2019S NEXT","link":"https:\/\/enterpriseam.com\/egypt\/category\/whats-next-2\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/8\/508.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/563946","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=563946"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/563946\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/563938"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/563947"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=563946"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=563946"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=563946"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=563946"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=563946"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}