{"id":559524,"date":"2021-01-25T04:01:12","date_gmt":"2021-01-25T04:01:12","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2021\/01\/25\/cira-wants-in-on-the-nurseries-business\/"},"modified":"2021-01-25T04:01:12","modified_gmt":"2021-01-25T04:01:12","slug":"cira-wants-in-on-the-nurseries-business","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2021\/01\/25\/cira-wants-in-on-the-nurseries-business\/","title":{"rendered":"CIRA wants in on the nurseries business"},"content":{"rendered":"<p><a class=\"content-anchor\" id=\"tldr-story-03\"><\/a> <strong>CIRA has acquired a 51% stake in early education startup <\/strong><strong><a href=\"https:\/\/www.linkedin.com\/company\/innovvette-for-education\/\">Innovvette for Education<\/a><\/strong>, the private sector education outfit said in <a href=\"https:\/\/ent.news\/2021\/1\/CIRA-Innovette-PRL_Jan-24-2021_V6.pdf\">a statement (pdf)<\/a> yesterday. CIRA plans to invest some EGP 50 mn to expand Innovette\u2019s footprint as it looks to start 25 nurseries within five years, the company said in a <a href=\"https:\/\/ent.news\/2021\/1\/Cira-invests-in-Innovvette-24-01-21.pdf\">regulatory filing (pdf)<\/a>. The first three nurseries will operate under the Steamulation Hub and KidzGround brands, and will be located in Maadi and Fayoum.<\/p>\n<p><strong>Innovvette was founded late last year<\/strong> by early childhood education pioneer <a href=\"https:\/\/www.linkedin.com\/in\/dina-abdelwahab\/?originalSubdomain=ca\">Dina Abdel Wahab<\/a>. The company aims to become the leading player in Egypt, the Middle East, and Africa, according to its mission statement.<\/p>\n<p><strong>This will be CIRA\u2019s first foray into the nursery and pre-school segment<\/strong><strong>.<\/strong> \u201cWe\u2019ve been seeing a huge demand and a growing market potential in this sector \u2026 [and Innovvette] will be a great addition to CIRA\u2019s flagship,\u201d CEO Mohamed El Kalla said.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CIRA has acquired a 51% stake in early education startup Innovvette for Education, the private sector education outfit said in a statement (pdf) yesterday. CIRA plans to invest some EGP 50 mn to expand Innovette\u2019s footprint as it looks to start 25 nurseries within five years, the company said in a regulatory filing (pdf). The [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":559525,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7228],"tags":[402,73,72,125],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-559524","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-education","tag-cira-education","tag-education","tag-enterpriseam","tag-investment-watch","wpautop","entry"],"acf":{"mongo_id":"d3aefb52-9147-4551-b3fa-bf3ccb80bbbf","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2021\/1\/304.jpg","photo_position":"above","related_issue":[559516],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>CIRA wants in on the nurseries business - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2021\/01\/25\/cira-wants-in-on-the-nurseries-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CIRA wants in on the nurseries business\" \/>\n<meta property=\"og:description\" content=\"CIRA has acquired a 51% stake in early education startup Innovvette for Education, the private sector education outfit said in a statement (pdf) yesterday. CIRA plans to invest some EGP 50 mn to expand Innovette\u2019s footprint as it looks to start 25 nurseries within five years, the company said in a regulatory filing (pdf). The [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2021\/01\/25\/cira-wants-in-on-the-nurseries-business\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-25T04:01:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2021\/1\/304.jpg?fit=%2C&ssl=1\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2021\/01\/25\/cira-wants-in-on-the-nurseries-business\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2021\/01\/25\/cira-wants-in-on-the-nurseries-business\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"CIRA wants in on the nurseries business\",\"datePublished\":\"2021-01-25T04:01:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2021\/01\/25\/cira-wants-in-on-the-nurseries-business\/\"},\"wordCount\":158,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2021\/01\/25\/cira-wants-in-on-the-nurseries-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2021\/1\/304.jpg?fit=%2C&ssl=1\",\"keywords\":[\"CIRA Education\",\"Education\",\"EnterpriseAM\",\"investment watch\"],\"articleSection\":[\"Education\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2021\/01\/25\/cira-wants-in-on-the-nurseries-business\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2021\/01\/25\/cira-wants-in-on-the-nurseries-business\/\",\"name\":\"CIRA wants in on the nurseries business - 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adding four to five nurseries to its portfolio","rel":"","context":"In &quot;Education&quot;","block_context":{"text":"Education","link":"https:\/\/enterpriseam.com\/egypt\/category\/industries\/education\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2025\/10\/18.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":612287,"url":"https:\/\/enterpriseam.com\/egypt\/2023\/12\/20\/nahdet-misr-acquires-stake-in-early-education-startup-innovvette\/","url_meta":{"origin":559524,"position":1},"title":"Nahdet Misr acquires stake in early education startup Innovvette","author":"enterpriseam admin","date":"20 December 2023","format":false,"excerpt":"Innovvette\u2019s ownership is now equally split between its founding partner, CIRA Education, and Nahdet Misr","rel":"","context":"In &quot;M&amp;A WATCH&quot;","block_context":{"text":"M&amp;A 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