{"id":555798,"date":"2021-11-28T04:00:56","date_gmt":"2021-11-28T04:00:56","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2021\/11\/28\/homzmart-launches-in-ksa-this-week\/"},"modified":"2021-11-28T04:00:56","modified_gmt":"2021-11-28T04:00:56","slug":"homzmart-launches-in-ksa-this-week","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2021\/11\/28\/homzmart-launches-in-ksa-this-week\/","title":{"rendered":"Homzmart launches in KSA this week"},"content":{"rendered":"<p><a class=\"content-anchor\" id=\"tldr-story-08\"><\/a><strong> Furniture and home goods marketplace <\/strong><strong>Homzmart is launching in Saudi Arabia this week<\/strong> after tripling the size of its Egypt operations this year, according to a <a href=\"https:\/\/ent.news\/2021\/11\/Homzmart-KSA-PR-251121.pdf\">press release (pdf)<\/a>. The expansion will give Homzmart access to a USD 15 bn market that is growing at a rate of 10% annually.<\/p>\n<p><strong>About Homzmart: <\/strong>Founded in 2019 by former <a href=\"https:\/\/www.jumia.com.eg\/\">Jumia<\/a> execs Mahmoud Ibrahim and Ibrahim Mohamed, <a href=\"https:\/\/www.google.com\/aclk?sa=l&ai=DChcSEwjJtM6WwbP0AhUIb4YKHfnfDIEYABAAGgJ2dQ&ae=2&ei=yICfYaWbELKbptQP0rK--As&sig=AOD64_3Nlky7bYmRY0jlfLOT4E-Q-BkyqQ&q&sqi=2&adurl&ved=2ahUKEwiln7-WwbP0AhWyjYkEHVKZD78Q0Qx6BAgCEAE\">Homzmart<\/a> connects suppliers with consumers, showcasing 55k furniture products from different brands and merchants. In May of this year, the company landed USD 15 mn in a <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/52260fc8-f1aa-4e34-ba4d-a17fc5d9e42b\">series A<\/a> round from China\u2019s <a href=\"https:\/\/www.msacap.com\/\">MSA Capital<\/a> and Emirati-Saudi VC firm <a href=\"https:\/\/nuwacapital.io\/\">Nuwa Capital<\/a>, bringing the total amount raised by the company to USD 17.2 mn. Other investors included Rise Capital, Impact46, EQ2 Ventures and Outliers Ventures.<\/p>\n<p><strong>ALSO FROM PLANET STARTUP-<\/strong> <strong>Digital legal advisor Hekouky has raised an <\/strong><strong>undisclosed amount in a pre-seed round<\/strong> from Saudi-based \u200b<a href=\"https:\/\/www.namaventures.com\/\">Nama Ventures<\/a>, according to <a href=\"https:\/\/www.wamda.com\/2021\/11\/hekouky-closes-pre-seed-round-nama-ventures\">Wamda<\/a>. The Cairo-based startup, which bills itself as a one-stop-shop legaltech platform, will use the funding to expand its business across Egypt. It aims to help entrepreneurs and business owners register trademarks and incorporate their companies under Egyptian law. Hekouky had earlier this year been <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/cfbdd5ee-e591-4de3-a817-98a029c8899f\">selected<\/a> to take part in a Google-led three-month digital accelerator program. The startup was founded this year by Mayy Abdelbary (<a href=\"https:\/\/www.linkedin.com\/in\/mayyabdelbary\/\">LinkedIn<\/a>), the former CTO of payroll consultant PayNas, Hala Riad (<a href=\"https:\/\/www.linkedin.com\/in\/hala-tarek-riad-22b4bb197\/?originalSubdomain=eg\">LinkedIn<\/a>), a corporate lawyer, and Fatma Khalil (<a href=\"https:\/\/www.linkedin.com\/in\/fatimakhalil7\/?originalSubdomain=uk\">LinkedIn<\/a>), an accountant-entrepreneur.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Furniture and home goods marketplace Homzmart is launching in Saudi Arabia this week after tripling the size of its Egypt operations this year, according to a press release (pdf). The expansion will give Homzmart access to a USD 15 bn market that is growing at a rate of 10% annually. About Homzmart: Founded in 2019 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":555799,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7258],"tags":[72,203,333,219,95,123,200],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-555798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-startup-watch","tag-enterpriseam","tag-entrepreneurship","tag-homzmart","tag-saudi-arabia","tag-startup-watch","tag-startups","tag-venture-capital","wpautop","entry"],"acf":{"mongo_id":"9360858a-d6b1-4069-9770-596cd65aec4a","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2021\/11\/619.jpg","photo_position":"above","related_issue":[555784],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Homzmart launches in KSA this week - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2021\/11\/28\/homzmart-launches-in-ksa-this-week\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Homzmart launches in KSA this week\" \/>\n<meta property=\"og:description\" content=\"Furniture and home goods marketplace Homzmart is launching in Saudi Arabia this week after tripling the size of its Egypt operations this year, according to a press release (pdf). The expansion will give Homzmart access to a USD 15 bn market that is growing at a rate of 10% annually. About Homzmart: Founded in 2019 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2021\/11\/28\/homzmart-launches-in-ksa-this-week\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-28T04:00:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2021\/11\/619.jpg?fit=%2C&ssl=1\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2021\/11\/28\/homzmart-launches-in-ksa-this-week\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2021\/11\/28\/homzmart-launches-in-ksa-this-week\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"Homzmart launches in KSA this week\",\"datePublished\":\"2021-11-28T04:00:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2021\/11\/28\/homzmart-launches-in-ksa-this-week\/\"},\"wordCount\":237,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2021\/11\/28\/homzmart-launches-in-ksa-this-week\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2021\/11\/619.jpg?fit=%2C&ssl=1\",\"keywords\":[\"EnterpriseAM\",\"entrepreneurship\",\"Homzmart\",\"Saudi Arabia\",\"Startup watch\",\"startups\",\"venture capital\"],\"articleSection\":[\"Startup watch\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2021\/11\/28\/homzmart-launches-in-ksa-this-week\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2021\/11\/28\/homzmart-launches-in-ksa-this-week\/\",\"name\":\"Homzmart launches in KSA this week - 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The round saw participation from Saudi VC STV as well as existing investors including Impact46, Outlier Venture\u2026","rel":"","context":"In &quot;Startup watch&quot;","block_context":{"text":"Startup watch","link":"https:\/\/enterpriseam.com\/egypt\/category\/companies\/startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/8\/118.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":542680,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/01\/11\/homzmart-wants-to-grow-its-footprint-in-asia\/","url_meta":{"origin":555798,"position":1},"title":"Homzmart wants to grow its footprint in Asia","author":"enterpriseam admin","date":"11 January 2022","format":false,"excerpt":"Homzmart is eyeing South Asian expansion: Furniture and home goods marketplace Homzmart is targeting expansion into South Asian countries, Al Mal quotes company head Mahmoud Ibrahim as saying. The company entered Saudi Arabia in November, giving it access to a USD 15 bn market that\u2019s growing 10% each year.Local expansion\u2026","rel":"","context":"In &quot;Startup watch&quot;","block_context":{"text":"Startup watch","link":"https:\/\/enterpriseam.com\/egypt\/category\/companies\/startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/1\/121.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":565941,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/05\/18\/homzmart-raises-usd-15-mn-in-series-a-funding\/","url_meta":{"origin":555798,"position":2},"title":"Homzmart raises USD 15 mn in series A funding","author":"enterpriseam admin","date":"18 May 2021","format":false,"excerpt":"Online furniture marketplace Homzmarthas landed USD 15 mn in a series A round led by China\u2019s MSA Capital and Emirati-Saudi VC firm Nuwa Capital, Menabytesreports, citing a statement by the company. Rise Capital, Impact46, EQ2 Ventures, and Outliers Ventures have also taken part in the round. A MENA expansion is\u2026","rel":"","context":"In &quot;SPEED ROUND: STARTUP WATCH&quot;","block_context":{"text":"SPEED ROUND: STARTUP WATCH","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round-startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2021\/5\/381.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":568797,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/02\/04\/online-furniture-marketplace-homzmart-raises-usd-1-3-mn-in-seed-round-funding\/","url_meta":{"origin":555798,"position":3},"title":"Online furniture marketplace Homzmart raises USD 1.3 mn in seed round funding","author":"enterpriseam admin","date":"4 February 2020","format":false,"excerpt":"STARTUP WATCH- Online furniture marketplace Homzmart has raised USD 1.3 mn in seed round funding from China\u2019s MSA Capital, the Oman Technology Fund (OTF), and Choueiri Group\u2019s Equitrust, reports Menabytes. The B2C ecommerce platform, founded last year by former Jumia execs Mahmoud Ibrahim and Ibrahim Mohamed, will use the funding\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":544441,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/03\/03\/homzmart-acquires-mockup-studio\/","url_meta":{"origin":555798,"position":4},"title":"Homzmart acquires MockUp Studio","author":"enterpriseam admin","date":"3 March 2022","format":false,"excerpt":"Furniture and home goods marketplace Homzmart has acquired Berlin-based startup MockUp Studio for an undisclosed sum, according to a press release (pdf). The tech-enabled interior design startup, founded in 2015, uses AI and computer vision to automatically measure and design a space \u201cto match user styles and the room architecture,\u201d\u2026","rel":"","context":"In &quot;M&amp;A WATCH&quot;","block_context":{"text":"M&amp;A WATCH","link":"https:\/\/enterpriseam.com\/egypt\/category\/ma-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/3\/37.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":545161,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/03\/08\/meet-our-founder-of-the-week-homzmarts-mahmoud-ibrahim\/","url_meta":{"origin":555798,"position":5},"title":"Meet our founder of the week: Homzmart\u2019s Mahmoud Ibrahim","author":"enterpriseam admin","date":"8 March 2022","format":false,"excerpt":"OUR FOUNDER OF THE WEEK- Mahmoud Ibrahim, co-founder and CEO of Homzmart (LinkedIn).My name is Mahmoud Ibrahim, and I\u2019m the co-founder and CEO of Homzmart. I started my professional career at the age of 17, starting as a customer experience analyst at Cisco Systems. After that I joined Jumia for\u2026","rel":"","context":"In &quot;Founder of the Week&quot;","block_context":{"text":"Founder of the Week","link":"https:\/\/enterpriseam.com\/egypt\/category\/newsmakers\/founder-of-the-week\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/3\/454.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/555798","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=555798"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/555798\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/555784"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/555799"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=555798"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=555798"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=555798"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=555798"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=555798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}