{"id":555487,"date":"2021-11-16T04:02:35","date_gmt":"2021-11-16T04:02:35","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2021\/11\/16\/e-finance-pushes-expansion-with-b2b-e-commerce-digital-health-and-tourism-platforms\/"},"modified":"2021-11-16T04:02:35","modified_gmt":"2021-11-16T04:02:35","slug":"e-finance-pushes-expansion-with-b2b-e-commerce-digital-health-and-tourism-platforms","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2021\/11\/16\/e-finance-pushes-expansion-with-b2b-e-commerce-digital-health-and-tourism-platforms\/","title":{"rendered":"e-Finance pushes expansion with B2B e-commerce, digital health, and tourism platforms"},"content":{"rendered":"<p><a id=\"tldr-story-03\" class=\"content-anchor\"><\/a> <strong>What\u2019s next for e-Finance as a public company?<\/strong> Following its blockbuster debut on the EGX as part of the state privatization program <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/23beb734-9f6f-4c55-9143-7c6935ecf804\">last month<\/a>, e-payments firm e-Finance is focused on the build-out of new lines of business and <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/8688dd34-1172-476a-879c-52cb7420d2ad\">expanding its regional footprint<\/a>. The company had said earlier this year that it will use the funds raised through its IPO to invest in growth. Among the priorities: A taxation and B2C receipts platform it\u2019s launching with the Finance Ministry and a digital health services platform with the Universal Health Ins. Authority.<\/p>\n<p><strong>e-Finance is also pursuing a number of non-bank financial services licenses<\/strong>, which it says will \u201callow the group to provide the full payment value chain\u201d for 22 mn current customers are well as newcomers to its platforms.<\/p>\n<p><strong>Particularly interesting is e-Aswaaq, the company\u2019s new e-commerce platform.<\/strong> Here\u2019s the rundown:<\/p>\n<p><strong><a href=\"https:\/\/easwaaqmisr.com\/\">e-Aswaaq<\/a><\/strong><strong>, <\/strong><strong>which was launched in 1Q2021<\/strong><strong>, aims to become the first and largest full-fledged, homegrown B2B e-commerce platform in Egypt<\/strong>, e-Aswaaq CEO Islam Mamoun tells us. The platform will source goods from both Egyptian and foreign vendors, giving customers a wide range of products to choose from \u2014 and setting itself up as a competitor for other major B2B e-commerce players such as Alibaba.<\/p>\n<p><strong>e-Aswaaq is also getting in on tourist site ticketing management:<\/strong> Apart from its e-commerce activities, e-Aswaaq also has a tourism platform operating under its umbrella to manage EgyMonuments, the government\u2019s online booking and on-site ticketing platform.<\/p>\n<p>e-Aswaaq Misr has contracted with the Ministry of Tourism to build a full portal that kicked off operations with ticketing and booking services at the Egyptian Museum in Tahrir a month and a half ago, followed by the Giza Pyramids, where EgyMonuments began offering its services a little over two weeks ago. e-Aswaaq plans to toll out the platform across Luxor by the end of December, with an eye to be covering the country\u2019s 30 most-visited attractions by H1 2022.<\/p>\n<p><strong>Revenues coming in from the project are already much higher than expected<\/strong>, Mamoun told us. Since launching at the museum in downtown Cairo, it has processed 16 mn transactions, and at the pyramids, it has processed 17 mn transactions.<\/p>\n<p><strong>MEANWHILE- eHealth is launching its services next year:<\/strong> eHealth, the digital healthcare service platform e-Finance launched with the Universal Health Ins. Authority <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/c4117ae3-4cde-4765-a106-15f9e00f1f5e\">last month<\/a> ahead of its IPO, is set to begin its service rollout in 1H2022, Executive Chairman and CEO Ibrahim Sarhan confirmed to us. e-Finance is currently hiring talent for the platform, which will manage and operate the tech backbone of the government\u2019s universal health ins. scheme.<\/p>\n<p><strong>AND- e-Tax is will begin offering services next April:<\/strong> Among the new lines of business e-Finance announced previously is E-Tax, its EGP 100 mn joint venture with the Finance Ministry to provide companies and authorities with tech solutions. The now EGX-listed firm said <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/9dcf72de-83f0-4f8b-a789-7f634c29f006\">back in April<\/a> it is ramping up investments in the JV, among other core projects. E-Tax is <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/86c4219a-0ed1-4795-97f1-c0ad08bfeac9\">set to be involved<\/a> in the nationwide rollout of a digital system through which <strong>tourists will be able to claim VAT drawbacks<\/strong> prior to departing from the country.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What\u2019s next for e-Finance as a public company? Following its blockbuster debut on the EGX as part of the state privatization program last month, e-payments firm e-Finance is focused on the build-out of new lines of business and expanding its regional footprint. The company had said earlier this year that it will use the funds [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":555488,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7272],"tags":[2242,199,339,72,1550,3231,125,238,781],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-555487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investment-watch","tag-e-aswaaq","tag-e-commerce","tag-e-finance","tag-enterpriseam","tag-healthtech","tag-ibrahim-sarhan","tag-investment-watch","tag-tourism","tag-universal-healthcare-scheme","wpautop","entry"],"acf":{"mongo_id":"bb3be752-39a5-48a5-8418-7c6ed056b97c","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2021\/11\/467.jpg","photo_position":"above","related_issue":[555481],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>e-Finance pushes expansion with B2B e-commerce, digital health, and tourism platforms - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2021\/11\/16\/e-finance-pushes-expansion-with-b2b-e-commerce-digital-health-and-tourism-platforms\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"e-Finance pushes expansion with B2B e-commerce, digital health, and tourism platforms\" \/>\n<meta property=\"og:description\" content=\"What\u2019s next for e-Finance as a public company? Following its blockbuster debut on the EGX as part of the state privatization program last month, e-payments firm e-Finance is focused on the build-out of new lines of business and expanding its regional footprint. 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Authority holds 50%.\u2026","rel":"","context":"In &quot;Healthcare&quot;","block_context":{"text":"Healthcare","link":"https:\/\/enterpriseam.com\/egypt\/category\/industries\/healthcare\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2021\/12\/211.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":556258,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/10\/18\/foreign-institutions-lining-up-for-e-finances-ipo-sarhan\/","url_meta":{"origin":555487,"position":1},"title":"Foreign institutions lining up for e-Finance\u2019s IPO \u2013Sarhan","author":"enterpriseam admin","date":"18 October 2021","format":false,"excerpt":"Foreing investors had heavy appetite for shares of e-Finance, the state-owned fintech platform and payments infrastructure provider whose ongoing offering on the Egyptian Exchange is set to be the largest IPO that Egypt has seen in years. The bankers quarterbacking the transaction have yet to release official figures, but you\u2026","rel":"","context":"In &quot;IPO&quot;","block_context":{"text":"IPO","link":"https:\/\/enterpriseam.com\/egypt\/category\/business\/ipo-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2021\/10\/190.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":547251,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/06\/14\/e-health-starts-work-on-the-universal-health-insurance-system\/","url_meta":{"origin":555487,"position":2},"title":"e-Health starts work on the universal health insurance system","author":"enterpriseam admin","date":"14 June 2022","format":false,"excerpt":"e-Health kicks off operations: EGX-listed e-Finance\u2019s digital healthcare services arm, e-Health, has begun work on the government\u2019s universal health ins. scheme, e-Finance said in a release (pdf). The state-owned company will manage and operate the tech backbone of the plan, with the first phase of operations seeing it roll out\u2026","rel":"","context":"In &quot;Also on our Radar&quot;","block_context":{"text":"Also on our Radar","link":"https:\/\/enterpriseam.com\/egypt\/category\/also-on-our-radar\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":574689,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/09\/17\/e-markets-egypt-seeks-to-expand-with-e-commerce-platform\/","url_meta":{"origin":555487,"position":3},"title":"E-Markets Egypt seeks to expand with e-commerce platform","author":"enterpriseam admin","date":"17 September 2020","format":false,"excerpt":"E-Finance subsidiary E-Markets Egypt will expand its services by launching an e-commerce platform alongside its website, Al Mal reports, citing unnamed sources familiar with the matter, who did not provide additional details on the value or timeframe for launching the platform. The company, which runs the Mobadra website created for\u2026","rel":"","context":"In &quot;Banking + Finance&quot;","block_context":{"text":"Banking + Finance","link":"https:\/\/enterpriseam.com\/egypt\/category\/banking-finance\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":560935,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/03\/18\/efg-hermes-universal-group-to-launch-new-ecommerce-site\/","url_meta":{"origin":555487,"position":4},"title":"EFG Hermes, Universal Group to launch new ecommerce site","author":"enterpriseam admin","date":"18 March 2021","format":false,"excerpt":"EFG Hermes and Universal Group are collaborating on a new ecommerce website that will allow the home appliance company to sell directly to its customers, the investment bank said in a statement (pdf) yesterday after signing the agreement. EFG subsidiary PayTabs Egypt will handle payments on the platform while its\u2026","rel":"","context":"In &quot;ECOMMERCE&quot;","block_context":{"text":"ECOMMERCE","link":"https:\/\/enterpriseam.com\/egypt\/category\/ecommerce\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":556367,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/10\/24\/e-finance-shares-soar-50-in-egx-debut-company-looks-to-ma-launch-of-e-health-platform\/","url_meta":{"origin":555487,"position":5},"title":"e-Finance shares soar 50% in EGX debut, company looks to M&#038;A, launch of e-health platform","author":"enterpriseam admin","date":"24 October 2021","format":false,"excerpt":"e-Finance shares jump 50% in EGX debut: Shares in state-owned fintech platform and payment infrastructure provider e-Finance jumped 50% in their trading debut on the EGX last Wednesday. Trading under the ticker EFIH, the company rose as much as 79% to EGP 25 per share during the session before closing\u2026","rel":"","context":"In &quot;IPO&quot;","block_context":{"text":"IPO","link":"https:\/\/enterpriseam.com\/egypt\/category\/business\/ipo-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2021\/10\/237.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/555487","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=555487"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/555487\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/555481"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/555488"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=555487"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=555487"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=555487"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=555487"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=555487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}