{"id":545029,"date":"2022-03-31T04:00:49","date_gmt":"2022-03-31T04:00:49","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2022\/03\/31\/intella-closes-usd-1-mn-seed-round-online-grocer-on-market-raises-usd-215k\/"},"modified":"2022-03-31T04:00:49","modified_gmt":"2022-03-31T04:00:49","slug":"intella-closes-usd-1-mn-seed-round-online-grocer-on-market-raises-usd-215k","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2022\/03\/31\/intella-closes-usd-1-mn-seed-round-online-grocer-on-market-raises-usd-215k\/","title":{"rendered":"Intella closes USD 1 mn seed round + online grocer ON Market raises USD 215k"},"content":{"rendered":"<p><a id=\"tldr-story-06\" class=\"content-anchor\"><\/a> <strong>Cairo-based market research firm <\/strong><strong><a href=\"https:\/\/www.intellaworld.com\/\">Intella<\/a><\/strong><strong> has secured USD 1 mn in a seed funding<\/strong><strong> round<\/strong> led by <a href=\"https:\/\/www.halavc.com\/\">Hala Ventures<\/a>, with participation from <a href=\"https:\/\/falakstartups.com\/\">Falak Startups<\/a>, the International Cooperation Ministry\u2019s venture capital arm, <a href=\"https:\/\/egyptventures.com\/\">Egypt Ventures<\/a>, and a number of angel investors, according to a <a href=\"https:\/\/ent.news\/2022\/3\/Intella-Seed-Fund-Press-Release.pdf\">statement<\/a><a href=\"https:\/\/ent.news\/2022\/3\/Intella-Seed-Fund-Press-Release.pdf\">(pdf)<\/a>. The startup bills itself as the region\u2019s first real-time intelligence provider, and aims to make data and market research more accessible and reliable by enabling customers to conduct \u201cdirect to consumer\u201d market research.<\/p>\n<p><strong>The funding will help the company expand the platform\u2019s tech offerings<\/strong>, including launching a platform-as-a-service (PaaS) and developing new AI-based predictive analytic tools. These tools \u201cwill ultimately help Intella ramp up its capacity to capture 1.2 mn + data points per day, while growing its panelist engagement platform to reach 500K verified users,\u201d CEO Nour Altaher said.<\/p>\n<p><strong>ALSO FROM PLANET STARTUP-<\/strong><\/p>\n<p><strong>Online grocery marketplace ON Market has raised USD 215k<\/strong> <strong>in a pre-seed round<\/strong> from regional angel investors led by Saudi Arabia\u2019s Yasser AlGhamdi (<a href=\"https:\/\/sa.linkedin.com\/in\/yaser-saeed-alghamdi-b7578756\">LinkedIn<\/a>), the company said in a <a href=\"https:\/\/ent.news\/2022\/3\/ON-Market-Pre-Seed-Investment-Press-Release-Final.pdf\">statement (pdf)<\/a>. The startup will use the funds to expand in its existing Tanta and Cairo markets, launch in Mansoura and Alexandria, and scale its tech solutions.<\/p>\n<p><strong>About ON Market: <\/strong>The startup is the first in the market to allow shoppers to combine purchases from multiple retailers in a single order basket, according to the release. Customers can purchase up to EGP 1.5k of goods per order for delivery within an hour through the app, which launched in Tanta in 2020 before expanding to Greater Cairo\u2019s Nasr City and Heliopolis in February. ON Market graduated last year from AUC Venture Lab\u2019s <a href=\"https:\/\/business.aucegypt.edu\/centers\/vlab\/programs\">accelerator program<\/a>.<\/p>\n<p><strong>We like the fact that ON Market started in a governorate <\/strong>before moving into Cairo. More of this, please.<\/p>\n<p><strong>Future plans: <\/strong>The company aims to launch operations in Mansoura in the third quarter of this year, and in Alexandria in 2Q2023.<\/p>\n<hr class=\"grey-line\" \/>\n<p><strong>SME-focused fintech startup <\/strong><strong><a href=\"https:\/\/www.paymint-eg.com\/\">PayMint<\/a><\/strong><strong> has closed a seven-figure seed round<\/strong> from Aur Capital subsidiary <a href=\"https:\/\/aurcapital.com\/portfolio\/aur-fintech\/\">Aur Fintech<\/a>, according to a <a href=\"https:\/\/www.wamda.com\/2022\/03\/paymint-raises-seven-figure-seed-funding-arabic-english\">press release<\/a> picked up by Wamda. The release does not specify the currency of the seed round.<\/p>\n<p><strong>About PayMint: <\/strong>Founded in 2019, the company provides fintech services to SMEs, including salary payments, working capital financing, and supplier payments.<\/p>\n<p><strong>Where is the money going?<\/strong> The funding will support the company\u2019s expansion plans in Egypt, which include launching new payment services and microfinance products for small firms.<\/p>\n<p><strong>ADVISORS:\u00a0<\/strong>Our friends at <a href=\"http:\/\/www.alc.law\/\">ALC Alieldean Weshahi & Partners<\/a> were legal advisors to Aur Fintech on the transaction.<\/p>\n<hr class=\"grey-line\" \/>\n<p><strong>Paymob + GrubTech partnership to streamline payments for Egypt\u2019s F&B industry:<\/strong> GrubTech, a restaurant platform, and payment gateway Paymob have signed a partnership agreement to incorporate digital payments for local restaurants, cafes, and cloud kitchens using GrubTech, according to a <a href=\"https:\/\/ent.news\/2022\/3\/GrubTech-and-Paymob-partner-to-disrupt-Egypts-FB-payment-ecosystem.pdf\">press release (pdf)<\/a>. Industry players that use GrubTech\u2019s PoS and restaurant management system will automatically be included in Paymob\u2019s network, which will see Paymob process consumer card payments through GrubTech\u2019s PoS.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cairo-based market research firm Intella has secured USD 1 mn in a seed funding round led by Hala Ventures, with participation from Falak Startups, the International Cooperation Ministry\u2019s venture capital arm, Egypt Ventures, and a number of angel investors, according to a statement(pdf). The startup bills itself as the region\u2019s first real-time intelligence provider, and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":545030,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7258],"tags":[72,183,1571,1573,1574,1572,1370,95,123],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-545029","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-startup-watch","tag-enterpriseam","tag-fintech","tag-grocery","tag-grubtech","tag-intella","tag-on-market","tag-paymob","tag-startup-watch","tag-startups","wpautop","entry"],"acf":{"mongo_id":"58ee8161-0252-4e0b-bffd-3fda23a1148f","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2022\/3\/715.jpg","photo_position":"above","related_issue":[545015],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Intella closes USD 1 mn seed round + online grocer ON Market raises USD 215k - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2022\/03\/31\/intella-closes-usd-1-mn-seed-round-online-grocer-on-market-raises-usd-215k\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Intella closes USD 1 mn seed round + online grocer ON Market raises USD 215k\" \/>\n<meta property=\"og:description\" content=\"Cairo-based market research firm Intella has secured USD 1 mn in a seed funding round led by Hala Ventures, with participation from Falak Startups, the International Cooperation Ministry\u2019s venture capital arm, Egypt Ventures, and a number of angel investors, according to a statement(pdf). 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The round was co-led by P1 Ventures, Global Founders Capital, and Anim Fund, and also included Costanoa Ventures, Liquid2 Ventures, Cliff Angels and other angel investors. The company will use the proceeds to expand\u2026","rel":"","context":"In &quot;Startup watch&quot;","block_context":{"text":"Startup watch","link":"https:\/\/enterpriseam.com\/egypt\/category\/companies\/startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2021\/10\/82.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":575289,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/10\/11\/payroll-management-startup-nowpay-raises-usd-2-1-mn-in-seed-funding\/","url_meta":{"origin":545029,"position":3},"title":"Payroll management startup NowPay raises USD 2.1 mn in seed funding","author":"enterpriseam admin","date":"11 October 2020","format":false,"excerpt":"STARTUP WATCH- Payroll management startup NowPay has raised USD 2.1 mn in seed funding from a group of Egyptian, US, UAE and Chinese investors led by Foundation Ventures and Endure Capital, according to a company statement (pdf). BECOCapital, 500 Startups, Plug and Play, 4dx Ventures, MSA Capital, EFG-EV Fintech, and\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":591476,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/12\/08\/egyptian-led-fintech-startup-tribal-credit-raises-usd-5-5-mn-seed-round\/","url_meta":{"origin":545029,"position":4},"title":"Egyptian-led fintech startup Tribal Credit raises USD 5.5 mn seed round","author":"enterpriseam admin","date":"8 December 2019","format":false,"excerpt":"STARTUP WATCH- Tribal Credit raises USD 5.5 mn seed round: Tribal Credit, a Silicon Valley-based fintech startup co-founded by Egyptian entrepreneurs Amr Shady and Mohamed Elkasstawi, has raised USD 5.5 mn in a seed funding round led by BECO Capital and Global Ventures, according to an emailed statement (pdf). The\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":571447,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/05\/12\/brimore-raises-usd-3-5-mn-in-pre-series-a-investment\/","url_meta":{"origin":545029,"position":5},"title":"Brimore raises USD 3.5 mn in pre-series A investment","author":"enterpriseam admin","date":"12 May 2020","format":false,"excerpt":"STARTUP WATCH- Cairo-based social commerce platform Brimore has raised USD 3.5 mn in a pre-series A funding round led by Algebra Ventures, the company announced in a statement to Enterprise (pdf). Flat6Labs, Disruptech, Vision Ventures and 500 Startups also participated in the round. The investment comes a year after the\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/545029","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=545029"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/545029\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/545015"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/545030"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=545029"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=545029"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=545029"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=545029"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=545029"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}