{"id":543951,"date":"2022-02-27T04:10:57","date_gmt":"2022-02-27T04:10:57","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2022\/02\/27\/etisalat-could-push-into-egypts-fintech-sector-following-rebrand-to-e\/"},"modified":"2022-02-27T04:10:57","modified_gmt":"2022-02-27T04:10:57","slug":"etisalat-could-push-into-egypts-fintech-sector-following-rebrand-to-e","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2022\/02\/27\/etisalat-could-push-into-egypts-fintech-sector-following-rebrand-to-e\/","title":{"rendered":"Etisalat could push into Egypt\u2019s fintech sector following rebrand to \u201ce&\u201d"},"content":{"rendered":"

<\/a> Etisalat is now <\/strong>e&<\/strong> \u2014 and the rebranded firm wants in on our fintech sector: <\/strong>The UAE\u2019s largest telecoms operator has rebranded itself as e&, according to a disclosure to the Abu Dhabi bourse (pdf)<\/a>, as the company looks to expand beyond telecoms to become \u201ca global technology and investment conglomerate that accelerates the digital transformation journey.\u201d Under the rebrand, the firm has split into consumer services branch e& life, digital services arm e& enterprise, mergers and acquisitions arm e& capital, and telecoms operator Etisalat, according to Reuters<\/a>.<\/p>\n

The company will soon make an announcement about a transaction related to Egypt\u2019s fintech sector<\/strong> as part of its expansion drive, Reuters<\/a> reported Group CEO Hatem Dowidar as saying in an interview. E& is reportedly eyeing \u201cpotential joint ventures, acquisitions and listings of subsidiaries\u201d as it plots an expansion into new sectors and markets across Africa, Europe, and Asia.<\/p>\n

No rebrand so far for Etisalat Misr:<\/strong> There are no current plans to rebrand the company\u2019s operations in Egypt or any other foreign country, Youm7<\/a> reported an Etisalat Misr source as saying.<\/p>\n

Etisalat Misr saw a 21% y-o-y increase in revenues to reach AED 5.0 bn (EGP 21.4 bn) in 2021, <\/strong>according to the parent company\u2019s latest earning release (pdf)<\/a>. Revenues were up 22% yo-y in the fourth quarter to record AED 1.4 bn (EGP 6 bn).<\/p>\n

More subscribers = more revenue:<\/strong> E& attributed the revenue rise in Egypt to a growing subscriber base and increased mobile data and national roaming revenue. The number of Etisalat Misr subscribers grew 5% y-o-y to hit 27.8 mn in 2021.<\/p>\n

Higher revenues translated into stronger earnings: <\/strong>Etisalat Misr\u2019s EBITDA was up 20% to hit AED 2.1 bn (EGP 9 bn) in 2021. Fourth-quarter EBITDA recorded AED 500 mn (EGP 2.1 bn) \u2014 up 15% on an annual basis, but down 18% compared with the third quarter. Etisalat attributed the quarter-over-quarter drop to higher costs for interconnection and roaming, mobile devices, and marketing.<\/p>\n

Capex spending dips: <\/strong>Etisalat Egypt\u2019s capital expenditure was down by 5% y-o-y in 2021 at AED 1.4 bn (EGP 6 bn), most of which went to 4G deployment and upgrades.<\/p>\n","protected":false},"excerpt":{"rendered":"

Etisalat is now e& \u2014 and the rebranded firm wants in on our fintech sector: The UAE\u2019s largest telecoms operator has rebranded itself as e&, according to a disclosure to the Abu Dhabi bourse (pdf), as the company looks to expand beyond telecoms to become \u201ca global technology and investment conglomerate that accelerates the digital […]<\/p>\n","protected":false},"author":1,"featured_media":543952,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7363],"tags":[214,1086,302,72,710,183,7128],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-543951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ma-watch","tag-cit","tag-e","tag-earnings","tag-enterpriseam","tag-etisalat","tag-fintech","tag-ma-watch","wpautop","entry"],"acf":{"mongo_id":"9e961aac-f9bb-4708-87c4-68f87d583221","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2022\/2\/370.jpg","photo_position":"above","related_issue":[543943],"teaser":"","voice_url":""},"yoast_head":"\nEtisalat could push into Egypt\u2019s fintech sector following rebrand to \u201ce&\u201d - 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The company offers cloud, cybersecurity, IoT, and AI services and\u2026","rel":"","context":"In "Also on our Radar"","block_context":{"text":"Also on our Radar","link":"https:\/\/enterpriseam.com\/egypt\/category\/also-on-our-radar\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":625669,"url":"https:\/\/enterpriseam.com\/egypt\/2018\/08\/12\/etisalat-misr-te-expected-to-sign-fixed-line-service-agreement-within-weeks\/","url_meta":{"origin":543951,"position":3},"title":"Etisalat Misr, TE expected to sign fixed line service agreement \u201cwithin weeks\u201d","author":"enterpriseam admin","date":"12 August 2018","format":false,"excerpt":"Etisalat Misr expects to sign the final contracts to offer fixed line services through Telecom Egypt\u2019s infrastructure with the state-owned landline monopoly \u201cwithin weeks,\u201d Etisalat Misr Chief Corporate Affairs Officer Khaled Hegazy tells Al Mal. The mobile network operator is currently preparing the service packages it will offer to customers,\u2026","rel":"","context":"In "Telecoms + ICT"","block_context":{"text":"Telecoms + ICT","link":"https:\/\/enterpriseam.com\/egypt\/category\/telecoms-ict\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":622079,"url":"https:\/\/enterpriseam.com\/egypt\/2018\/11\/26\/etisalat-misr-to-launch-commercial-fixed-landline-service-this-week\/","url_meta":{"origin":543951,"position":4},"title":"Etisalat Misr to launch commercial fixed landline service this week","author":"enterpriseam admin","date":"26 November 2018","format":false,"excerpt":"Etisalat Misr will begin selling fixed landline services this week, CEO Hazem Metwally said. It had signed in August the final contracts to offer the services through state-owned landline monopoly Telecom Egypt\u2019s infrastructure. The company is planning to invest around EGP 3.5-4 bn over the next year to develop its\u2026","rel":"","context":"In "Telecoms + ICT"","block_context":{"text":"Telecoms + ICT","link":"https:\/\/enterpriseam.com\/egypt\/category\/telecoms-ict\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":571925,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/06\/04\/naccud-to-finalize-ict-service-agreements-with-vodafone-egypt-etisalat-orange\/","url_meta":{"origin":543951,"position":5},"title":"NACCUD to finalize ICT service agreements with Vodafone Egypt, Etisalat, Orange","author":"enterpriseam admin","date":"4 June 2020","format":false,"excerpt":"The New Administrative Capital Company for Urban Development (NACCUD) will finalize this month contracts with Vodafone, Etisalat, and Orange to offer services in the city, NACCUD\u2019s technology sector head Mahmoud Khalil said, according to Hapi Journal. The contracts will see state-owned Telecom Egypt sub-contract some of its duties to develop,\u2026","rel":"","context":"In "Telecoms + ICT"","block_context":{"text":"Telecoms + ICT","link":"https:\/\/enterpriseam.com\/egypt\/category\/telecoms-ict\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/543951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=543951"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/543951\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/543943"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/543952"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=543951"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=543951"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=543951"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=543951"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=543951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}