{"id":658831,"date":"2025-01-16T00:00:00","date_gmt":"2025-01-16T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/?post_type=afternoon&#038;p=658831"},"modified":"2025-12-18T02:46:09","modified_gmt":"2025-12-18T02:46:09","slug":"the-great-flattening","status":"publish","type":"afternoon","link":"https:\/\/enterpriseam.com\/egypt\/afternoon\/the-great-flattening\/","title":{"rendered":"The great flattening"},"content":{"rendered":"<section id=\"658833\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"658833\">\r\n            \r\n                <div class=\"issue-story-header text-center\">\r\n                    <div class=\"index-number\">1<\/div>\r\n\r\n                    <p class=\"f-graphik\">WHAT WE\u2019RE TRACKING TONIGHT<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/gaza-ceasefire-hits-roadblocks-as-netanyahu-stalls-on-implementation\/\">\r\n                            Gaza ceasefire hits roadblocks as Netanyahu stalls on implementation                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul class=\"share-menu\">\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/gaza-ceasefire-hits-roadblocks-as-netanyahu-stalls-on-implementation\/\" target=\"_blank\">\n                    Open in new tab                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/new-tab.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"#\" target=\"_blank\" onclick=\"event.preventDefault(); 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The company has invested over USD 20 mn in local production capabilities with the addition of new equipment and error-proofing technology \u201cto cater to the new passenger car program to ensure further safety and quality,\u201d the statement read.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>#2- Energy giant Chevron is set to begin drilling its second exploratory gas well in the <\/strong><strong>Narges field next month<\/strong>, <a target=\"_blank\" href=\"https:\/\/asharq.co\/r5u2h\" style=\"\" rel=\"noopener\">Asharq Business<\/a> reports, with production pencilled in for late 2026. The announcement follows the completion of Chevron\u2019s <a target=\"_blank\" href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/887bda04-8b49-4e5e-8c3a-9b77507f2781\/chevron-to-start-drilling-a-new-gas-well-soon.-plus:-news-from-nbe,-raya-it\" style=\"\" rel=\"noopener\">first exploratory gas well<\/a> in the Narges field, which is estimated to contain 2.5 tn cbf of extractable gas.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\">\n<p class=\"tag-border-left\">THE BIG STORY ABROAD<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"> <strong>News from Gaza continues to dominate the int\u2019l headlines this morning,<\/strong> as euphoric celebration of a ceasefire agreement between Israel and Hamas has given way overnight to a sense of apprehension and unease as Israeli strikes continue in Gaza and Israeli PM Benjamin Netanyahu threatens to put off a critical vote on the incipient agreement. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Israel is stalling on implementing the ceasefire: <\/strong>Netanyahu, who has long played the role of spoiler in ceasefire negotiations, is now claiming that Hamas has gone back on several key tenets of the agreement, with the PM threatening to put off convening Israel\u2019s cabinet \u2014 scheduled to meet today to certify the agreement \u2014 until Hamas \u201chas accepted all elements of the agreement.\u201d The ceasefire \u2014 set to come into effect on Sunday \u2014 has been rejected by two of Netanyahu\u2019s coalition parties, which have called for the continuation of hostilities. (<a target=\"_blank\" href=\"https:\/\/www.reuters.com\/world\/middle-east\/israel-hamas-ceasefire-accord-followed-by-airstrikes-gaza-residents-say-2025-01-16\/\" style=\"\" rel=\"noopener\">Reuters<\/a> | <a target=\"_blank\" href=\"https:\/\/www.ft.com\/content\/5dc922d6-5a5d-4d5e-a536-f6ece5164290\" style=\"\" rel=\"noopener\">Financial Times<\/a> | <a target=\"_blank\" href=\"https:\/\/apnews.com\/article\/israel-palestinians-hamas-war-news-ceasefire-hostages-01-16-2024-dc0ef64dd52db395c5a54328518e8efd\" style=\"\" rel=\"noopener\">Associated Press<\/a>)<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>AND IN BUSINESS NEWS- <\/strong>TikTok is set to <a target=\"_blank\" href=\"https:\/\/www.reuters.com\/technology\/tiktok-preparing-us-shut-off-sunday-information-reports-2025-01-15\/\" style=\"\" rel=\"noopener\">wrap up its US operations on Sunday<\/a>, barring any last-minute retraction of a ban on the social media site set to take effect that day.<\/p>\n<div class=\"row\">\n<div class=\"col-md-12 subscribe-box-panel\">\n<div class=\"\">\n<div class=\"title\">\n<h4 class=\"fw-lighter mb-10\">   Get <b style=\"font-weight: 700\">Enterprise<\/b> daily   <\/h4>\n<\/p><\/div>\n<p class=\"mb-10\">The roundup of news and trends that move your markets and shape corporate agendas delivered straight to your inbox.<\/p>\n<p>  <a target=\"_blank\" href=\"\/egypt\/en\/user\/NewsLetters\" type=\"button \" class=\"btn-green px-3 d-flex align-items-center\" rel=\"noopener\">Subscribe here<\/a>  <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>** CATCH UP QUICK<\/strong> on the top stories from today\u2019s <strong>EnterpriseAM:<\/strong><\/p>\n<ul>\n<li><strong>Organi Group is looking to invest <\/strong><strong><a target=\"_blank\" href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/11de7ab0-8c4d-4ada-ba3b-089d8b0c2698\/organi-group-eyes-usd-1-bn-in-automotive,-tourism-investments-over-the-next-five-years\" style=\"\" rel=\"noopener\">USD 1 bn<\/a><\/strong><strong> in the automotive and <\/strong><strong>tourism sectors by 2030<\/strong>, with plans to add 20k rooms to its hotel portfolio and up its auto exports to 30k cars on the back of the recent inauguration of its jointly owned assembly plant.<\/li>\n<li><strong>ENR and Italy\u2019s Salcef partner to revamp railway infrastructure: <\/strong>Salcef Track, a <a target=\"_blank\" href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/d7f6f04f-a607-4cfc-aa65-555e26eb7d3e\/egyptian-national-railways-and-italy%25e2%2580%2599s-salcef-partner-on-25-year-railway-upgrade-project\" style=\"\" rel=\"noopener\">new JV<\/a> between the Egyptian National Railways (ENR) and Italy\u2019s Salcef Group, will oversee the development, renewal, and maintenance of Egypt's railway infrastructure over the next 25 years.<\/li>\n<li><strong>A USD 50 mn Turkish textile investment: <\/strong>Turkey\u2019s Katia & Bony will soon be <a target=\"_blank\" href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/d162ae7e-1528-401c-bf22-8bd4fec08329\/turkish-clothing-producer-katia-&-bony-to-invest-usd-50-mn-in-local-manufacturing\" style=\"\" rel=\"noopener\">launching<\/a> sock manufacturing operations in Egypt with investments of USD 50 mn.<\/li>\n<\/ul>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>\u2600\ufe0f <\/strong><strong>TOMORROW\u2019S WEATHER- <\/strong>Some sunny spells are expected in the capital tomorrow morning with highs of 23\u00b0C before dipping into a chilly low of 13\u00b0C.<\/p>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/diplomacy\/\">DIPLOMACY<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/what-were-tracking-tonight\/\">WHAT WE\u2019RE TRACKING TONIGHT<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"658834 advertiser\" class=\"issue-section enterprise-adv\">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                            \"\r\n            id=\"658834\">\r\n            \r\n            <div class=\"story__body\">\r\n\r\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/658834\/\">\r\n                    <div class=\"photo photo--above\">\r\n                                            <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-658834\" class=\"content-area-description single-story post-658834 post type-post status-publish format-standard hentry category-advertiser wpautop entry\">\n\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<p><span style=\"font-weight:400;\"><a href=\"https:\/\/beltonemortgage.com\/en\" target=\"_blank\" rel=\"noopener\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/ent.news\/2024\/12\/56.jpg?ssl=1\"><\/a><\/span><\/p>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"658835\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"658835\">\r\n            \r\n                <div class=\"issue-story-header text-center\">\r\n                    <div class=\"index-number\">2<\/div>\r\n\r\n                    <p class=\"f-graphik\">FOR YOUR COMMUTE<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/middle-managers-are-vital-to-success-but-often-the-first-to-go\/\">\r\n                            Middle managers are vital to success, but often the first to go                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul 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        \r\n                <\/div>\r\n\r\n            \r\n            <div class=\"story__body\">\r\n\r\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/middle-managers-are-vital-to-success-but-often-the-first-to-go\/\">\r\n                    <div class=\"photo photo--above\">\r\n                        <img decoding=\"async\" src=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/1106.jpg?fit=1568%2C9999&amp;ssl=1\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" data-attachment-id=\"658836\" data-permalink=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/middle-managers-are-vital-to-success-but-often-the-first-to-go\/1106-jpg-12\/\" data-orig-file=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/1106.jpg?fit=%2C&amp;ssl=1\" data-orig-size=\"\" data-comments-opened=\"0\" data-image-meta=\"[]\" data-image-title=\"1106.jpg\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/1106.jpg?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/1106.jpg?fit=1024%2C1024&amp;ssl=1\" \/>                    <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-658835\" class=\"content-area-description single-story post-658835 post type-post status-publish format-standard has-post-thumbnail hentry category-for-your-commute tag-enterprisepm tag-for-your-commute wpautop entry\">\n\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<figure class=\"wp-block-audio mb-0\"><audio controls preload=\"metadata\" src=\"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2025\/1\/.2b7bab6b-451f-47ab-a44c-7da3a995391b.mp3\"><\/audio><\/figure><p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"> <strong>Does the secret to success lie in the middle man?<\/strong> Middle managers are vital to the success of a workplace, <a target=\"_blank\" href=\"https:\/\/www.businessinsider.com\/middle-managers-valuable-company-employee-success-growth-2025-1\" style=\"\" rel=\"noopener\">Business Insider<\/a> reports \u2014 despite increasingly getting the boot of late, as companies sacrifice their middle men on the altar of economization.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Layoffs, layoffs, layoffs: <\/strong>Some of the world\u2019s biggest companies have looked to reduce \u201c <a target=\"_blank\" href=\"https:\/\/www.cnbc.com\/2024\/12\/15\/amazon-and-the-endangered-future-of-the-middle-manager.html\" style=\"\" rel=\"noopener\">middle management bloat<\/a>,\u201d with Amazon and Meta among those cutting managerial positions amid what Meta has dubbed a \u201cyear of efficiency.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>So noticeable is this trend that it\u2019s been called the \u201c<\/strong><strong><a target=\"_blank\" href=\"https:\/\/www.businessinsider.com\/middle-manager-hiring-white-collar-recession-layoffs-jobs-efficiency-2024-12\" style=\"\" rel=\"noopener\">great flattening<\/a><\/strong><strong>,\u201d<\/strong> with large companies looking to scale down to a more simplified, horizontal structure following mounting increases in managerial layers on the back of a period of unprecedented growth. AI and growing automation have also played their role in making some middle management positions redundant, Big Tech executives argue.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>A not-so-sunny outlook: <\/strong>Those mid-career professionals caught in the crosshairs of this shift in corporate strategy are fairly short on alternatives, with 42% fewer jobs in this tier being advertised in October 2024 compared to in April 2022.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>You might want to think twice before jumping on the bandwagon, though.<\/strong> While companies cite increasing \u201ccorporate efficiency\u201d as a reason to cut jobs, studies have shown middle managers are key to executing leadership mandates on the front lines, <a target=\"_blank\" href=\"https:\/\/www.forbes.com\/sites\/iese\/2024\/09\/04\/why-middle-managers-are-unpopularbut-necessary\/\" style=\"\" rel=\"noopener\">Forbes<\/a> writes. They also play an important role in maintaining employees\u2019 performance and well-being, according to McKinsey partner Bryan Hancock.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\">\n<hr style=\"height:2px;border-width:0;color:gray;background-color:gray\">\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Bezos\u2019 <\/strong><strong><a target=\"_blank\" href=\"https:\/\/www.blueorigin.com\/\" style=\"\" rel=\"noopener\">Blue Origin<\/a><\/strong><strong> is lifting off into space\u2019s big leagues: <\/strong>Jeff Bezos\u2019 space company Blue Origin successfully launched its New Glenn rocket into Earth\u2019s orbit early Thursday morning, marking a milestone in its longstanding rivalry with Elon Musk\u2019s <a target=\"_blank\" href=\"https:\/\/www.spacex.com\/\" style=\"\" rel=\"noopener\">SpaceX<\/a>, <a target=\"_blank\" href=\"https:\/\/www.reuters.com\/science\/blue-origins-debut-new-glenn-rocket-fully-fueled-next-launch-attempt-2025-01-16\/\" style=\"\" rel=\"noopener\">Reuters<\/a> reports.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Second time\u2019s the charm: <\/strong>The successful launch came after the company\u2019s first attempt \u2014 scheduled for <a target=\"_blank\" href=\"https:\/\/www.reuters.com\/technology\/space\/bezos-blue-origin-prepares-debut-new-glenn-rocket-launch-2025-01-13\/\" style=\"\" rel=\"noopener\">Monday<\/a> \u2014 was called off due to ice buildup on the rocket\u2019s propellant line. The liftoff elicited effusive cheers from employees, with Blue Origin VP Ariane Cornell announcing the achievement moments after the rocket\u2019s second stage reached orbit.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Standing 30 stories tall with a reusable first stage,<\/strong> New Glenn is Blue Origin\u2019s answer to SpaceX\u2019s Falcon Heavy, boasting a similar payload and responsible for transporting satellites into space. New Glenn is expected to be a key part of Bezos\u2019 <a target=\"_blank\" href=\"https:\/\/www.aboutamazon.com\/what-we-do\/devices-services\/project-kuiper\" style=\"\" rel=\"noopener\">Project Kuiper<\/a>, a high-speed internet satellite network meant to compete with SpaceX\u2019s Starlink. For now, Kuiper satellites will hitch a ride on SpaceX\u2019s Falcon 9, but New Glenn is expected to take over once fully operational.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>More players in the space race could lower the cost of reaching the cosmos: <\/strong>Blue Origin\u2019s successful launch bodes well for the commercial space race\u2019s future, with increased competition and new innovations \u2014 like New Glenn\u2019s <a target=\"_blank\" href=\"https:\/\/apnews.com\/article\/2466fb0e114a09d88a46f71a1e647d50\" style=\"\" rel=\"noopener\">reusable design<\/a> \u2014 likely to lower the cost of satellite deployment and other space-related activities. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>It\u2019s not yet time for Blue Origin to rest on its laurels, though: <\/strong>Despite a monumental step forward, the company remains years behind SpaceX \u2014 a reality underscored by its current reliance on Musk\u2019s rockets. The company\u2019s slow-and-steady approach, symbolized by its tortoise mascot, contrasts sharply with SpaceX\u2019s <a target=\"_blank\" href=\"https:\/\/www.nytimes.com\/live\/2025\/01\/16\/science\/blue-origin-new-glenn-launch\/why-is-jeff-bezos-space-company-so-far-behind-elon-musk-and-spacex?smid=url-share\" style=\"\" rel=\"noopener\">rapid-fire development<\/a> and frequent launches. We\u2019ll just have to wait and see whether the tortoise or the hare wins this particular race.<\/p>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/for-your-commute\/\">FOR YOUR COMMUTE<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"658837 advertiser\" class=\"issue-section enterprise-adv\">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                            \"\r\n            id=\"658837\">\r\n            \r\n            <div class=\"story__body\">\r\n\r\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/658837\/\">\r\n                    <div class=\"photo photo--above\">\r\n                                            <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-658837\" class=\"content-area-description single-story post-658837 post type-post status-publish format-standard hentry category-advertiser wpautop entry\">\n\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<p><span style=\"font-weight:400;\"><a href=\"https:\/\/www.mashreq.com\/en\/uae\/about-us\/sustainability\/climb2change\/\" target=\"_blank\" rel=\"noopener\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1257.jpg?ssl=1\"><\/a><\/span><\/p>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"658838\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"658838\">\r\n            \r\n                <div class=\"issue-story-header text-center\">\r\n                    <div class=\"index-number\">3<\/div>\r\n\r\n                    <p class=\"f-graphik\">ON THE TUBE TONIGHT<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/a-family-empire-built-on-power-betrayal-and-revenge\/\">\r\n                            A family empire built on power, betrayal, and revenge                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul class=\"share-menu\">\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/a-family-empire-built-on-power-betrayal-and-revenge\/\" target=\"_blank\">\n                    Open in new tab                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/new-tab.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"#\" target=\"_blank\" onclick=\"event.preventDefault(); 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This gripping drama\u2019s storyline focuses on how the retirement of a company's patriarch ignites a power struggle, with murderous consequences.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The series starts off at the Al Siofi family\u2019s annual company celebration,<\/strong> where the whole family has gathered to hear who the head of the family, Mokhtar Al Siofi (Ahmed Bedier), has decided will take over the company after him. In a shocking move, the family patriarch chooses his nephew Omar (Ahmed Fahmy) over his son Ali (Ahmed Magdy), deeming Ali too soft and irresponsible to take over.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Later on in the celebration, a woman interrupts Omar's speech<\/strong> by accusing him of tricking him into loving her and then abandoning her. This prompts Ali\u2019s wife \u2014 Fayrouz (Sara Salama) \u2014 to go to the bathroom, where she finds a dead woman. Thus begins the unravelling of a web of lies, deceit, and betrayal woven throughout the Al Siofi family, leaving the viewer questioning who to trust.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The cast boasts an impressive roster, <\/strong>including Ahmed Fahmy, Nahed El Sebai, Ahmed Magdy, Wafaa Amer, Samah Anwar, Ahmed Bedeir, Nahed Rushdi, Hoda El Etreby, and Sara Salama. What makes this series even more special is that it includes scenes featuring the late Nahed Rushdi and Ashraf Abdelghafoor before their untimely passing.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>You\u2019ll have to really focus with this one<\/strong><strong>. <\/strong>The acting is underwhelming and some characters lack the authentic natural reactions necessary for an audience to sympathize with characters. There are also some moments or scenarios that seem a bit exaggerated.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>On the more positive side, the suspense in this show is real, <\/strong>with some twists and turns that\u2019ll keep viewers on the edge of their seat. You might not root for any of the characters, but if you like shows like <a target=\"_blank\" href=\"https:\/\/www.imdb.com\/title\/tt7660850\/\" style=\"\" rel=\"noopener\">Succession<\/a> or <a target=\"_blank\" href=\"https:\/\/www.imdb.com\/title\/tt6128300\/\" style=\"\" rel=\"noopener\">Dynasty<\/a>, you\u2019re likely to find this similarly entertaining.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>WHERE TO WATCH- <\/strong>You can catch the series on <a target=\"_blank\" href=\"https:\/\/shahid.mbc.net\/en\/series\/Noqta-Soda-season-1\/season-1036867-1036893\" style=\"\" rel=\"noopener\">Shahid<\/a> or watch the trailer on YouTube (<a target=\"_blank\" href=\"https:\/\/www.youtube.com\/watch?v=tH-FJjeG5rM\" style=\"\" rel=\"noopener\">runtime: 2:13<\/a>).<\/p>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/on-the-tube-tonight\/\">On The Tube Tonight<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"658840 advertiser\" class=\"issue-section enterprise-adv\">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                            \"\r\n            id=\"658840\">\r\n            \r\n            <div class=\"story__body\">\r\n\r\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/658840\/\">\r\n                    <div class=\"photo photo--above\">\r\n                                            <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-658840\" class=\"content-area-description single-story post-658840 post type-post status-publish format-standard hentry category-advertiser wpautop entry\">\n\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<p><span style=\"font-weight:400;\"><a href=\"https:\/\/www.palmhillsdevelopments.com\/en-us\/home\" target=\"_blank\" rel=\"noopener\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/ent.news\/2024\/12\/674.jpg?ssl=1\"><\/a><\/span><\/p>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"658841\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"658841\">\r\n            \r\n                <div class=\"issue-story-header text-center\">\r\n                    <div class=\"index-number\">4<\/div>\r\n\r\n                    <p class=\"f-graphik\">Sports<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/exciting-weekend-ahead-for-sports-fans\/\">\r\n                            Exciting weekend ahead for sports fans                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul class=\"share-menu\">\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/exciting-weekend-ahead-for-sports-fans\/\" target=\"_blank\">\n                    Open in new tab                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/new-tab.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"#\" target=\"_blank\" onclick=\"event.preventDefault(); 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The Pharoahs are already riding the victor\u2019s train with a 39-25 win in their opening match against Argentina \u2014 claiming the top spot in Group H on goal difference ahead of Croatia, who defeated Bahrain 36-22.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Things are also getting intense here in Om El Donia: <\/strong>Today\u2019s Egyptian Premier League matches see Zamalek and Al Masry competing for league leader, with Zamalek going head-to-head with Haras El Hodood at 4pm and Al Masry playing Pharco at 7pm to close out matchweek 8. The White Knights sit fourth, four points off table-topping Al Ahly, who currently have 18 points. Al Masry, meanwhile, are in sixth with 12 points.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Al Ahly and Pyramids are also eyeing top spots in the CAF Champions League.<\/strong> With qualification for round 16 already secured, both teams are looking to lock in first place in their groups. Al Ahly will be playing against South Africa\u2019s Orlando Pirates, the group leaders, at 6pm on Saturday. Pyramids will be facing off with bottom-of-the-group Djoliba at 9pm the same day. Al Ahly is behind Orlando by a single point, while Pyramids is tied with Tunis but trails on goal difference.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The Egyptian Cup is kicking off round 16 today<\/strong> with Enppi and Ismaily taking the pitch at 2:30pm. The score as of now is 1-0.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Matches from the Cup to look forward to this weekend:<\/strong><\/p>\n<ul>\n<li>Ceramica Cleopatra vs. El Gaish (Friday, 2:30pm)<\/li>\n<li>Smouha vs. ZED (Friday, 5:30pm)<\/li>\n<\/ul>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Heading over to the English Premier League, matchweek 21 comes to a close today.<\/strong> Ipswich Town will be going head-to-head with Brighton at 9:30pm, followed by Man United facing Southampton at 10pm.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The new round kicks off Saturday with these important matches on the roster:<\/strong><\/p>\n<ul>\n<li>Brentford vs. Liverpool (5pm)<\/li>\n<li>Arsenal vs. Aston Villa (7:30pm)<\/li>\n<\/ul>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Other matches that\u2019ll also be playing that day:<\/strong><\/p>\n<ul>\n<li>Newcastle vs. Bournemouth (2:30pm)<\/li>\n<li>West Ham vs. Crystal Palace (5pm)<\/li>\n<li>Leicester City vs. Fulham (5pm)<\/li>\n<\/ul>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The Spaniards are also seeing some action at the Copa del Rey.<\/strong> Real Madrid are hoping for redemption tonight against Celta Vigo at 10pm for round 16. After a humbling loss to Barcelona in the Supercopa de Espana earlier this week, Los Blancos are eager to get back on track.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Barcelona is having a moment in La Liga. <\/strong>Barcelona and Getafe are facing off at 10pm on Saturday in matchweek 20. The Blaugrana sit third with 38 points, six behind Atletico Madrid and five off second place Real Madrid.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Matchweek 21 of Serie A promises a lot of intense matches this Saturday:<\/strong><\/p>\n<ul>\n<li>Juventus vs. AC Milan (7pm)<\/li>\n<li>Atalanta vs. Napoli (9:45pm)<\/li>\n<\/ul>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Other matches in Europe:<\/strong><\/p>\n<ul>\n<li>Eintracht Frankfurt vs. Dortmund - Bundesliga (Friday, 9:30pm)<\/li>\n<li>Roma vs. Genoa - Serie A (Friday, 9:45pm)<\/li>\n<li>Bayern Munich vs. Wolfsburg - Bundesliga (Saturday, 4:30pm)<\/li>\n<li>Leganes vs Atletico Madrid - La Liga (Saturday, 5:15pm)<\/li>\n<li>Lens vs. Paris Saint-Germain - Ligue 1 (Saturday, 6pm)<\/li>\n<li>Leverkusen vs. M\u00f6nchengladbach - Bundesliga (Saturday, 7:30pm)<\/li>\n<\/ul>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- 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data-permalink=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/a-night-with-um-kulthoum\/1100-jpg-11\/\" data-orig-file=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/1100.jpg?fit=%2C&amp;ssl=1\" data-orig-size=\"\" data-comments-opened=\"0\" data-image-meta=\"[]\" data-image-title=\"1100.jpg\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/1100.jpg?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/1100.jpg?fit=1024%2C1024&amp;ssl=1\" \/>                    <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-658844\" class=\"content-area-description single-story post-658844 post type-post status-publish format-standard has-post-thumbnail hentry category-out-and-about tag-enterprisepm tag-out-and-about wpautop entry\">\n\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<figure class=\"wp-block-audio mb-0\"><audio controls preload=\"metadata\" src=\"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2025\/1\/.20ead0dc-03b2-4937-aca8-a019971ae1e0.mp3\"><\/audio><\/figure>\n<p class=\"tag-border-left\">MARK YOUR CALENDAR- <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"> ? <strong>A <\/strong><strong>night with Um Kulthoum. <\/strong>Reham Abd El-Hakim and Mai Farouk will be performing a night filled with Umm Kulthoum\u2019s music at The Grand Egyptian Museum on Sunday, 23 February starting at 6pm. Tickets are available on <a target=\"_blank\" href=\"https:\/\/www.ticketsmarche.com\/event\/6339\" style=\"\" rel=\"noopener\">Ticketsmarche<\/a> and start at EGP 2.3k. <\/p>\n<p class=\"tag-border-left\">HAPPENING THIS WEEK- <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Treat your ears to some Egyptian folk music: <\/strong>Sohba Semsemia brings you a vibrant singing and dancing show featuring traditional simsimiyya and tanbura music. Catch their performances at Rawabet Art Space from Wednesday, 8 January until Saturday, 1 February. Tickets are available on <a target=\"_blank\" href=\"https:\/\/www.ticketsmarche.com\/events\/6265\" style=\"\" rel=\"noopener\">Ticketsmarche<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Tour the land of the stars with Qahraweya.<\/strong> Join their Cosmos Cinema tour on Friday, 17 January where you\u2019ll tour the world of Egyptian cinema through the ages to get a glimpse behind the curtain at the magic and mastery of filmmaking in Egypt\u2019s golden age and beyond. Details on how to reserve your spot can be found on their Facebook <a target=\"_blank\" href=\"https:\/\/www.facebook.com\/events\/567533416102966\/?rdid=dfWgcY989KWU6JAu&share_url=https%3A%2F%2Fwww.facebook.com%2Fshare%2F1BGiqjr1WS%2F\" style=\"\" rel=\"noopener\">page<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>..Or join the Nouma x Lamba Art tour by Qahraweya. <\/strong>On Saturday, 18 January, the tour will take you on a journey through the contemporary art scene of El Mounira and Garden City. To reserve your spot, message their <a target=\"_blank\" href=\"https:\/\/www.facebook.com\/events\/608616321580854\/?rdid=wKrSXCfFVtcPMuUg&share_url=https%3A%2F%2Fwww.facebook.com%2Fshare%2F15oGPe1vJt%2F\" style=\"\" rel=\"noopener\">page<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\">\n<p class=\"tag-border-left\">HAPPENING LATER-<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Stand-up comedy cackles continue: <\/strong><a target=\"_blank\" href=\"https:\/\/www.instagram.com\/p\/DEaNxWMMTkn\/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==\" style=\"\" rel=\"noopener\">Shawshy Time<\/a> is getting the spotlight at Rawabet Art Space on Tuesday, 21 January where Shawshy will be bringing a new format of stand-up comedy to the stage (or so they say). Tickets are available on <a target=\"_blank\" href=\"https:\/\/www.ticketsmarche.com\/events\/6293\" style=\"\" rel=\"noopener\">Ticketsmarche<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>A <\/strong><strong>comedy show full of surprises<\/strong><strong> and a hilarious lineup:<\/strong> The Out of Eight group \u2014 which features Ahmed Flex, Fady Refaat, Mohamed Belal, Youssef El Harany, Abood, Karim Wael (Keka), Ahmed Bahaa, and Mohamed Soliman \u2014 will be bringing endless laughter to their show at Rawabet Art Space on Wednesday, 22 January. Get your tickets on <a target=\"_blank\" href=\"https:\/\/www.ticketsmarche.com\/events\/6263\" style=\"\" rel=\"noopener\">Ticketsmarche<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>It\u2019s time for the country\u2019s largest book fair.<\/strong> The <a target=\"_blank\" href=\"https:\/\/www.facebook.com\/cairobookfair\/posts\/pfbid02V3QvGSVfVNQiUKnPENAxz1YrNE5nPpgbYGUNsx4gjHW81wqipjHoBQ4PfhtnKdWPl\" style=\"\" rel=\"noopener\">Cairo International Book Fair<\/a> is back for its 56th edition starting Thursday, 23 January and continuing till Wednesday, 5 February. The event will take place at the Egypt International Exhibition and Convention Center in New Cairo, and will host guests of honor that include the Sultanate of Oman, scientists and artist Ahmed Mostageer, and author Fatma Elmadoul.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>This one is for the curious: <\/strong>Don\u2019t miss out on Dangerous Experiment at Teatro Al Assema, an eye-opening, hour-long lecture by <a target=\"_blank\" href=\"https:\/\/www.instagram.com\/p\/DEGIrbQuL1G\/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==\" style=\"\" rel=\"noopener\">Dr. Khaled Ghattass<\/a> where he delves into topics like relationships, life choices, and societal challenges \u2014 with a 20-minute Q&A session at the end. The lecture will take place on Friday, 24 January. Get your tickets on <a target=\"_blank\" href=\"https:\/\/www.ticketsmarche.com\/event\/6272\" style=\"\" rel=\"noopener\">Ticketsmarche<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The story behind the music.<\/strong> Egyptian singer and composer Dina El Wedidi will be showcasing the story behind some of her signature songs and walking the audience through her journey on Wednesday, 29 January at the Boom Room in Open Air Mall, Madinaty. The event will take place at 8pm, and tickets are available on <a target=\"_blank\" href=\"https:\/\/www.ticketsmarche.com\/event\/6341\" style=\"\" rel=\"noopener\">Ticketsmarche<\/a>. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>160 of Egypt\u2019s most celebrated and promising artists. <\/strong>The 10th Edition of <a target=\"_blank\" href=\"https:\/\/www.instagram.com\/p\/DDQIid6tlPm\/\" style=\"\" rel=\"noopener\">Cairo Art Fair<\/a> is now open at <a target=\"_blank\" href=\"https:\/\/maps.app.goo.gl\/27ggMvmn3jpCkpjG6\" style=\"\" rel=\"noopener\">TAM Gallery<\/a> in Abu Rawwash and will continue running till Friday, 31 January. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The ultimate gaming event in Egypt is here.<\/strong> <a target=\"_blank\" href=\"https:\/\/www.instagram.com\/gamergy_eg\/\" style=\"\" rel=\"noopener\">Gamergy Egypt<\/a> will feature live competitions, immersive experiences, and activities to bring together gaming fans of all ages. The festival will take place from Thursday, 30 January to Saturday, 1 February at Al Burouj Cultural Hub. Earlybird tickets are now available on their <a target=\"_blank\" href=\"https:\/\/gamergyegypt.com\/tickets\" style=\"\" rel=\"noopener\">website<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>This one is for the sports fans. <\/strong>The <a target=\"_blank\" href=\"https:\/\/www.instagram.com\/footballaccesssummit\/\" style=\"\" rel=\"noopener\">Football Access Summit<\/a> will feature talks, panels, and presentations from sports industry leaders \u2014 giving the fans insider access. The summit will take place on Friday-Saturday 7 and 8 February at ZED Park. Tickets are available on <a target=\"_blank\" href=\"https:\/\/www.ticketsmarche.com\/event\/6259\" style=\"\" rel=\"noopener\">Ticketsmarche<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Rev up your engines, car lovers: <\/strong>MM Events is here with an unforgettable car show with mind-blowing innovations, game-changing reveals, and all the latest trends shaping the future of cars. Mark your calendars for this high-octane experience on Friday, 24 January at Ain El Hayah resort. Tickets are available on <a target=\"_blank\" href=\"https:\/\/collardtickets.com\/event\/mm-events-automotive-event-%f0%9f%94%a5\/\" style=\"\" rel=\"noopener\">Collard Tickets<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Catch Saleh El Nawawy\u2019s comedic debut:<\/strong> The Dubai-based filmmaker and comedian will be performing live at Theatro Arkan on Saturday, 1 February. Tickets are on <a target=\"_blank\" href=\"https:\/\/www.ticketsmarche.com\/event\/6298\" style=\"\" rel=\"noopener\">Ticketsmarche<\/a>. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Cairo Runners is once again hosting its iconic annual marathon, <\/strong>this time on the day of love. On Friday, 14 February, pick between a 21km, 10km, or 5km race, or even a short family run. Register your interest on <a target=\"_blank\" href=\"https:\/\/www.cairorunners.com\/cairo-marathon-2025\/\" style=\"\" rel=\"noopener\">Cairo Runners<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Kick off the new year with the famous <\/strong><strong><a target=\"_blank\" href=\"https:\/\/www.facebook.com\/CairoOperaHouse\/posts\/pfbid08qTm9ipyV3ZTx72rJ4REUkjWDdpuMmzJv1Zu81AhdVRcJLfajJUDAMNkH2ZHE8Lol\" style=\"\" rel=\"noopener\">Fire of Anatolia<\/a><\/strong>. The Turkish dance troupe will be performing at the Cairo Opera House in Zamalek, combining traditional folk dances with contemporary dance. The performances will take place on January 29, 30, and 31 at 8pm. Tickets are available on <a target=\"_blank\" href=\"https:\/\/l.facebook.com\/l.php?u=http%3A%2F%2Ftazkarti.co%2FCairoOperaHouse&h=AT3ESjUofozLNfTetbQFQAC-yIZa2VOJxIXl8whEwIZ6eFwapoAXbsXKsv2wn7y9kS8jIh8ggdihvjtwXaBlqndBenHSxjp4xOHtdH8NtFgoJLN3--Exm3rasVDJbRpIo-l-NYJPzOzhhzYCyame4aILgg&__tn__=-UK-R&c[0]=AT1NCccNIVP9MPT8Wv-C3uHRm6EcKuHsdxmB5tQxyoHipkwCrZTbA5zZx9qHe9hqtJy08Yeb31rddNVDZjyEg2E9O5KLKu4dEWjWjQybwSjOYOI98s5mcm7EmmSGirbMv05u_FBIvkfR5QkBYb-l5ORrMJIXKNe66KfjZcDtaflKPWZNinuCgk82hop_VeAjyA\" style=\"\" rel=\"noopener\">Tazkarti<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"> <strong>For the gamers and the cosplayers.<\/strong> <a target=\"_blank\" href=\"https:\/\/www.facebook.com\/events\/s\/-egycon-12-\/943455734428949\/?mibextid=wwXIfr&rdid=DEORxm1JF7Qkn9R9&share_url=https%3A%2F%2Fwww.facebook.com%2Fshare%2F15YPkyvAtY%2F%3Fmibextid%3DwwXIfr#\" style=\"\" rel=\"noopener\">EGYCON 12<\/a> is taking place on Friday, 21 February at Family Park, New Cairo. The event will feature Japanese live performances, trivia games, a fire show, a merch bazaar, and a whole lot more. Grab your ticket from the <a target=\"_blank\" href=\"https:\/\/tickets.egycon.events\/egycon-12?fbclid=IwY2xjawHxrQVleHRuA2FlbQIxMAABHXjx0LgfATgb14z2E5CRhhNuf5ecr69KShrWHOBcB_5DxQZRvr0W50KbKw_aem_tE3xVw_XyKIh5nLpnRPQQA\" style=\"\" rel=\"noopener\">link<\/a> in the event description. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Sports Expo 2025 is near:<\/strong> Head down to the Egypt International Exhibition Center to meet global athletes and stock up on all kinds of sporting equipment at this year\u2019s <a target=\"_blank\" href=\"https:\/\/www.instagram.com\/sportsexpo.eg\/?hl=en\" style=\"\" rel=\"noopener\">Sports Expo 2025<\/a>. The government-hosted event will bring together private- and public-sector players in the fitness and health sectors and related industries and will be open from Sunday, 23 February until Tuesday, 25 February. Get tickets from <a target=\"_blank\" href=\"https:\/\/tazkarti.com\/#\/e\/1128\" style=\"\" rel=\"noopener\">Tazkarti<\/a>.<\/p>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/out-and-about\/\">Out and About<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"658846\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"658846\">\r\n            \r\n                <div class=\"issue-story-header text-center\">\r\n                    <div class=\"index-number\">6<\/div>\r\n\r\n                    <p class=\"f-graphik\">GO WITH THE FLOW<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/what-the-markets-are-doing-on-16-january-2025\/\">\r\n                            What the markets are doing on 16 January 2025                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul class=\"share-menu\">\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/what-the-markets-are-doing-on-16-january-2025\/\" target=\"_blank\">\n                    Open in new tab                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/new-tab.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"#\" target=\"_blank\" onclick=\"event.preventDefault(); 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International investors were the sole net buyers. The index is down 0.5% YTD.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>In the green: <\/strong>Abou Kir Fertilizers (+3.8%), Beltone Holding (+3.4%) and Sidpec (+2.5%).<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>In the red: <\/strong>Eastern Company (-1.7%), Cleopatra Hospitals (-1.2%) and Heliopolis Housing (-0.8%).<\/p>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/egx\/\">EGX<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/go-with-the-flow\/\">Go with the Flow<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"658847\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"658847\">\r\n            \r\n                <div class=\"issue-story-header text-center\">\r\n                    <div class=\"index-number\">7<\/div>\r\n\r\n                    <p class=\"f-graphik\">LIFESTYLE<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/the-importance-of-doing-nothing\/\">\r\n                            The importance of doing nothing                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul class=\"share-menu\">\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/the-importance-of-doing-nothing\/\" target=\"_blank\">\n                    Open in new tab                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/new-tab.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"#\" target=\"_blank\" onclick=\"event.preventDefault(); navigator.clipboard.writeText('https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/the-importance-of-doing-nothing\/')\">\n                    Copy Link                <\/a>\n\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/the-importance-of-doing-nothing\/\">\n                    Facebook                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/facebook-icon2.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/x.com\/intent\/post?text=The importance of doing nothing&url=https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/the-importance-of-doing-nothing\/\">\n                    X                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/twitter-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/the-importance-of-doing-nothing\/&title=The importance of doing nothing\">\n                    LinkedIn                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/linkedin-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/api.whatsapp.com\/send?text=The+importance+of+doing+nothing+https%3A%2F%2Fenterpriseam.com%2Fegypt%2F2025%2F01%2F16%2Fthe-importance-of-doing-nothing%2F\">\n                    WhatsApp                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/whatsapp-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n        <\/ul>\n    <\/div>\n        <\/div>\r\n                    \r\n                <\/div>\r\n\r\n            \r\n            <div class=\"story__body\">\r\n\r\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/the-importance-of-doing-nothing\/\">\r\n                    <div class=\"photo photo--above\">\r\n                        <img decoding=\"async\" src=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/609.jpg?fit=1568%2C9999&amp;ssl=1\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" data-attachment-id=\"658848\" data-permalink=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/the-importance-of-doing-nothing\/609-jpg-27\/\" data-orig-file=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/609.jpg?fit=%2C&amp;ssl=1\" data-orig-size=\"\" data-comments-opened=\"0\" data-image-meta=\"[]\" data-image-title=\"609.jpg\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/609.jpg?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/ent.news\/2025\/1\/609.jpg?fit=1024%2C1024&amp;ssl=1\" \/>                    <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-658847\" class=\"content-area-description single-story post-658847 post type-post status-publish format-standard has-post-thumbnail hentry category-lifestyle tag-downtime tag-enterprisepm tag-ever-given tag-lifestyle tag-rest wpautop entry\">\n\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<figure class=\"wp-block-audio mb-0\"><audio controls preload=\"metadata\" src=\"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2025\/1\/.e7a985eb-8a63-4cb4-a1bc-5901de5e9d91.mp3\"><\/audio><\/figure>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"> <strong>In a world that celebrates the constant hustle, rest often becomes an <\/strong><strong>afterthought <\/strong>\u2014 something we only try to squeeze into the rare moments when work finally lets up. But here\u2019s the catch: if you\u2019ve been putting off all forms of rest until the stars align to give you some downtime, you might find yourself too burnt out to actually enjoy it.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>(Tap or click the headline above to read this story with all of the links <\/strong>to external sources.)<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The problem runs deep.<\/strong> In <a target=\"_blank\" href=\"https:\/\/www.israanasir.com\/toxic-productivity\" style=\"\" rel=\"noopener\">Toxic Productivity<\/a>, psychotherapist Israa Nasir explains that we\u2019ve been conditioned since childhood to view rest as something that must be earned. Remember hearing \u201cFinish your homework, then you can play,\u201d or \u201cDo your chores before watching TV\u201d? These early messages teach us to see rest and joy as rewards rather than necessities, and manifest in adults associating rest with laziness or a lack of dedication to one\u2019s work or goals.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>When we try to bank all of our rest for designated breaks, we often end up sabotaging <\/strong><strong>ourselves.<\/strong> Dr. Natalie Dattilo-Ryan, a clinical psychologist at Harvard Medical School, <a target=\"_blank\" href=\"https:\/\/www.self.com\/story\/incorporate-rest-in-everyday-life\" style=\"\" rel=\"noopener\">points out<\/a> that there is constant pressure to \u201cmaximize\u201d even our rest time. This pressure can actually make breaks less restful \u2014 especially if we\u2019ve run ourselves ragged leading up to them. Working extra hard to \u201cearn\u201d our time off or scramble to arrange logistics creates stress, and over time, our nervous systems adapt to this heightened state. As Dr. Dattilo-Ryan explains, \u201cYou might be doing things to replenish yourself, but you were so drained to begin with, you may not have enough time off to make it back to even.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The same pattern affects how we spend time with loved ones.<\/strong> Informal social interactions have been <a target=\"_blank\" href=\"https:\/\/www.abc.net.au\/listen\/programs\/lifematters\/how-to-bring-back-hanging-out\/104536488\" style=\"\" rel=\"noopener\">replaced<\/a> by scheduled activities, usually away from home, with clear start and end times. Instead of lingering conversations around your grandmother\u2019s kitchen table or sharing laughs with childhood friends sprawled across a couch, we\u2019ve transformed socializing into calendar events we carefully fit in weeks in advance, leaving little room for spontaneity.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Several factors have gradually pushed out these informal social interactions.<\/strong> \u201cLoose, liminal time with others used to be baked into life,\u201d <a target=\"_blank\" href=\"https:\/\/www.vogue.in\/content\/hanging-out-with-your-friends-doing-nothing-is-really-really-good-for-you\" style=\"\" rel=\"noopener\">says<\/a> Dr. Sanam Hafeez, a neuropsychologist. \u201cIt\u2019s been slowly wedged out thanks to smartphones, go-go-go lifestyles, a fiercely individualistic society, and a host of other cultural shifts.\u201d But that\u2019s not all. \u201cThe pressure to be productive \u2014 whether in work, school, or your personal life \u2014 has led to a culture where every minute must be accounted for, and downtime is often viewed as wasteful.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The good news is that we can make both rest and connection more meaningful by <\/strong><strong>approaching them differently.<\/strong> Instead of putting all our hopes on occasional breaks, we can build restorative practices into our daily lives. Dr. Dattilo-Ryan suggests using what she calls the ESCAPE method \u2014 exercise, sleep, connection, appreciation, pleasure\/play, and moments to exhale \u2014 into our regular routines. This might mean spending a few extra minutes chatting with your partner or friend, savoring a cup of coffee without scrolling through your phone, or simply taking a quiet walk without podcasts or music. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>When it comes to time off, setting realistic expectations can make a huge difference. <\/strong>Rather than loading up your break with activities, try choosing just one meaningful \u201canchor\u201d activity for any week off. Ease into your downtime by delegating tasks at work beforehand instead of spending longer hours trying to <a target=\"_blank\" href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/942da750-a674-4561-a5f2-173856fb3d50\/do-you-love-your-job,-or-are-you-losing-yourself-to-it%3F\" style=\"\" rel=\"noopener\">\u201cearn\u201d your time off<\/a>, and to plan for a gentle transition back to regular life afterward. During quality time with friends and family, creating phone-free zones or time blocks can help you feel more attentive, as research shows that even having phones visible can reduce the quality of conversations and connections.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Shifting our mindset about both rest and social time may be the most important part.<\/strong> They\u2019re not rewards to be earned or activities that need to be perfectly optimized \u2014 spending time with one another or taking time to decompress are fundamental human needs that deserve space in our daily lives. If you\u2019re used to relying on your calendar and scheduling every commitment, unstructured time may feel strange at first. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>You might experience anxiety about not being \u201cproductive enough\u201d or feel guilty about <\/strong><strong>taking it easy. <\/strong>Author and Bregman Partners CEO Peter Bregman <a target=\"_blank\" href=\"https:\/\/hbr.org\/2020\/06\/let-yourself-be-unproductive-at-least-for-a-little-while\" style=\"\" rel=\"noopener\">wrote<\/a> in the Harvard Business Review that letting yourself \u201cfeel the stress of not getting things done, or the fear of missing out as people around you produce and network and market.\u201d But you shouldn\u2019t give into those feelings \u2014 you should confront them. \u201cTrust that something important is happening \u2014 that there is something good on the other side,\u201d says Bregman.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Forget mindfulness, be unproductive.<\/strong> \u201cAllow yourself time out of time,\u201d wrote Bregman. Mindfulness, focusing your awareness on the present moment, is another form of structured or scheduled rest: \u201cThat\u2019s just more control, more pressure, more demand\u2026 When you relax the demand on your time and your thinking, you\u2019re slowing down, reducing the load, and leaving space for feelings to come up.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>But \u201cdoing nothing\u201d doesn\u2019t mean literal inactivity.<\/strong> It\u2019s about approaching activities without rigid goals or expectations, especially when done with others \u2014 the activity itself becomes secondary to the connection it enables. By giving ourselves permission to rest and connect regularly in these casual ways, rather than saving it all for designated breaks or formal gatherings, we can create a more sustainable and fulfilling way of living that honors both our need for productivity and need for genuine human connection.<\/p>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/downtime\/\">DOWNTIME<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/ever-given\/\">Ever Given<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/lifestyle\/\">lifestyle<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/rest\/\">rest<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"658849\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"calendar\">\r\n            \r\n            <div class=\"story__body\">\r\n\r\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2025\/01\/16\/658849\/\">\r\n                    <div class=\"photo photo--above\">\r\n                                            <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-658849\" class=\"content-area-description single-story post-658849 post type-post status-publish format-standard hentry category-enterprise-entertainment-calendar wpautop entry\">\n\n\t\t\t<hr class=\"wp-block-separator has-text-color has-primary-color has-alpha-channel-opacity has-primary-background-color has-background is-style-wide\">\n\n\t\t<h2 class=\"wp-block-heading mt-0 has-primary-color has-text-color has-link-color has-normal-font-size\" style=\"padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px\">\n\t\t\t<strong> ENTERPRISE ENTERTAINMENT CALENDAR<\/strong>\n\t\t<\/h2>\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span style=\"font-weight:700;\">JANUARY<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>8 January-1 February (Wednesday-Saturday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.instagram.com\/p\/DEAiRgENljJ\/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==\" style=\"\">Aywa Aywa La2 La2<\/a><\/span><span style=\"font-weight:400;\"> at Rawabet Art Space.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span style=\"font-weight:400;\">8 January-1 February  (Wednesday-Saturday): Sohba Semsemia at Rawabet Art Space.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>17 January (Friday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.facebook.com\/events\/567533416102966\/?rdid=dfWgcY989KWU6JAu&share_url=https%3A%2F%2Fwww.facebook.com%2Fshare%2F1BGiqjr1WS%2F\" style=\"\">Cosmos Cinema tour<\/a><\/span><span style=\"font-weight:400;\"> by Qahraweya.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>17 January (Friday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.instagram.com\/p\/DEVSxsSt4NS\/?hl=en&img_index=1\" style=\"\">Ahmed Khairy<\/a><\/span><span style=\"font-weight:400;\"> at El Rihany Theatre.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>17-18 January (Friday-Saturday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.instagram.com\/p\/DEk61mcsfMM\/?hl=en&img_index=1\" style=\"\">Mohamed Helmy Globally Local<\/a><\/span><span style=\"font-weight:400;\"> at Theatro Arkan.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span style=\"font-weight:400;\">18 January (Saturday):  Nouma x Lamba Art tour by Qahraweya.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span style=\"\">18 January (Saturday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/allevents.in\/ad%20doqi\/founders-live-cairo\/100001049425107747\" style=\"\">Founders Live Cairo<\/a><\/span><span style=\"\"> at Creativa Innovation Hub.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>21 January (Tuesday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.instagram.com\/p\/DEaNxWMMTkn\/?hl=en\" style=\"\">Shawshy Time<\/a><\/span><span style=\"font-weight:400;\"> at Rawabet Art Space.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>22 January (Wednesday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.instagram.com\/p\/DEaN4WXsUEH\/\" style=\"\">Out of Eight<\/a><\/span><span style=\"font-weight:400;\"> at Rawabet Art Space.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>23 January - 5 February (Thursday-Wednesday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.facebook.com\/cairobookfair\/posts\/pfbid02V3QvGSVfVNQiUKnPENAxz1YrNE5nPpgbYGUNsx4gjHW81wqipjHoBQ4PfhtnKdWPl\" style=\"\">Cairo International Book Fair<\/a><\/span><span style=\"font-weight:400;\"> at the Egypt IECC in New Cairo. <\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>24 January (Friday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.instagram.com\/p\/DEGIrbQuL1G\/?hl=en\" style=\"\">Dr. Khaled Ghattass<\/a><\/span><span style=\"font-weight:400;\"> at Teatro Al Assema.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>24 January (Friday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.instagram.com\/p\/DBHh0i8OsIb\/\" style=\"\">MM events<\/a><\/span><span style=\"font-weight:400;\"> at Ain El Hayah resort.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>29 January (Wednesday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.ticketsmarche.com\/event\/6341\" style=\"\">Storyteller Series Vol.1: Dina El Wedidi<\/a><\/span><span style=\"font-weight:400;\"> at Boom Room.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>29-31 January (Wednesday-Friday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.facebook.com\/CairoOperaHouse\/posts\/pfbid08qTm9ipyV3ZTx72rJ4REUkjWDdpuMmzJv1Zu81AhdVRcJLfajJUDAMNkH2ZHE8Lol\" style=\"\">Fire of Anatolia<\/a><\/span><span style=\"font-weight:400;\"> at Cairo Opera House.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>7 December-31 January (Saturday-Friday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.instagram.com\/p\/DDQIid6tlPm\/\" style=\"\">Cairo Art Fair<\/a><\/span><span style=\"font-weight:400;\"> at TAM Gallery. <\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>30 January-1 February (Thursday-Saturday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.instagram.com\/gamergy_eg\/\" style=\"\">Gamergy Egypt<\/a><\/span><span style=\"font-weight:400;\">at Al Burouj Cultural Hub.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>3<\/span><span>1 January (Friday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.ticketsmarche.com\/event\/6197\" style=\"\">Adventure Zipline & High Ropes - Launching Event<\/a><\/span><span style=\"font-weight:400;\"> at Adrenalin Park. <\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span style=\"font-weight:700;\">FEBRUARY<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>1 February (Saturday): Saleh El Nawawy\u2019s debut at Theatro Arkan.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>7 February (Friday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.ticketsmarche.com\/regevent\/6266\" style=\"\">DHB<\/a><\/span><span style=\"font-weight:400;\"> at Giza Pyramids<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>7-8 February (Friday-Saturday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.facebook.com\/events\/935601695338583\/?acontext=%7B%22event_action_history%22%3A[%7B%22mechanism%22%3A%22discovery_top_tab%22%2C%22surface%22%3A%22bookmark%22%7D]%2C%22ref_notif_type%22%3Anull%7D\" style=\"\">The Art of Public Speaking Workshop<\/a><\/span><span style=\"font-weight:400;\"> at AUC Tahrir. <\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>7-8 February (Friday-Saturday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.ticketsmarche.com\/event\/6259\" style=\"\">Football Access Summit<\/a><\/span><span style=\"font-weight:400;\"> at Zed Park.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>14 February (Friday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.cairorunners.com\/cairo-marathon-2025\/\" style=\"\">Heliopolis Marathon<\/a><\/span><span style=\"font-weight:400;\"> with Cairo Runners.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>21 February (Friday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.facebook.com\/events\/s\/-egycon-12-\/943455734428949\/?mibextid=wwXIfr&rdid=DEORxm1JF7Qkn9R9&share_url=https%3A%2F%2Fwww.facebook.com%2Fshare%2F15YPkyvAtY%2F%3Fmibextid%3DwwXIfr#\" style=\"\">Egycon 12<\/a><\/span><span style=\"font-weight:400;\"> at Family Park, New Cairo. <\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>2<\/span><span>3 February (Sunday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.ticketsmarche.com\/event\/6339\" style=\"\">Umm Kulthoum Tribute Concert<\/a><\/span><span style=\"font-weight:400;\"> at The Grand Egyptian Museum.<\/span><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><span>23-25 February (Sunday-Tuesday): <\/span><span style=\"text-decoration-skip-ink:none;-webkit-text-decoration-skip:none;\"><a href=\"https:\/\/www.instagram.com\/sportsexpo.eg\/?hl=en\" style=\"\">Sports Expo 2025<\/a><\/span><span> at Egypt International Exhibition Center.<\/span><\/p>\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":658832,"template":"","categories":[],"tags":[],"class_list":["post-658831","afternoon","type-afternoon","status-publish","has-post-thumbnail","hentry","wpautop","entry"],"acf":{"mongo_id":"2d14b919-3132-4e08-a2b4-ae6abed10fcc","teaser":"","photo_url":"https:\/\/ent.news\/2025\/1\/1116.jpg"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The great flattening - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/afternoon\/the-great-flattening\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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