{"id":550630,"date":"2022-04-12T13:04:17","date_gmt":"2022-04-12T13:04:17","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/?post_type=afternoon&#038;p=550630"},"modified":"2025-12-15T23:05:38","modified_gmt":"2025-12-15T23:05:38","slug":"its-a-brisk-hump-day","status":"publish","type":"afternoon","link":"https:\/\/enterpriseam.com\/egypt\/afternoon\/its-a-brisk-hump-day\/","title":{"rendered":"It\u2019s a brisk hump day"},"content":{"rendered":"<section id=\"550632\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"550632\">\r\n            \r\n                <div class=\"issue-story-header text-center\">\r\n                    <div class=\"index-number\">1<\/div>\r\n\r\n                    <p class=\"f-graphik\">WHAT WE\u2019RE TRACKING TONIGHT<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/this-evening-five-egx-listed-companies-see-stake-purchases-worth-around-usd-1-8-bn-markets-are-looking-to-contain-the-fallout-from-eus-embargo-on-russian-oil-imports\/\">\r\n                            THIS EVENING: Five EGX-listed companies see stake purchases worth around USD 1.8 bn + Markets are looking to contain the fallout from EU\u2019s embargo on Russian oil imports                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul class=\"share-menu\">\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/this-evening-five-egx-listed-companies-see-stake-purchases-worth-around-usd-1-8-bn-markets-are-looking-to-contain-the-fallout-from-eus-embargo-on-russian-oil-imports\/\" target=\"_blank\">\n                    Open in new tab                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/new-tab.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"#\" target=\"_blank\" onclick=\"event.preventDefault(); navigator.clipboard.writeText('https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/this-evening-five-egx-listed-companies-see-stake-purchases-worth-around-usd-1-8-bn-markets-are-looking-to-contain-the-fallout-from-eus-embargo-on-russian-oil-imports\/')\">\n                    Copy Link                <\/a>\n\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/this-evening-five-egx-listed-companies-see-stake-purchases-worth-around-usd-1-8-bn-markets-are-looking-to-contain-the-fallout-from-eus-embargo-on-russian-oil-imports\/\">\n                    Facebook                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/facebook-icon2.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/x.com\/intent\/post?text=THIS EVENING: Five EGX-listed companies see stake purchases worth around USD 1.8 bn + Markets are looking to contain the fallout from EU\u2019s embargo on Russian oil imports&url=https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/this-evening-five-egx-listed-companies-see-stake-purchases-worth-around-usd-1-8-bn-markets-are-looking-to-contain-the-fallout-from-eus-embargo-on-russian-oil-imports\/\">\n                    X                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/twitter-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/this-evening-five-egx-listed-companies-see-stake-purchases-worth-around-usd-1-8-bn-markets-are-looking-to-contain-the-fallout-from-eus-embargo-on-russian-oil-imports\/&title=THIS EVENING: Five EGX-listed companies see stake purchases worth around USD 1.8 bn + Markets are looking to contain the fallout from EU\u2019s embargo on Russian oil imports\">\n                    LinkedIn                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/linkedin-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/api.whatsapp.com\/send?text=THIS+EVENING%3A+Five+EGX-listed+companies+see+stake+purchases+worth+around+USD+1.8+bn+%2B+Markets+are+looking+to+contain+the+fallout+from+EU%E2%80%99s+embargo+on+Russian+oil+imports+https%3A%2F%2Fenterpriseam.com%2Fegypt%2F2022%2F04%2F12%2Fthis-evening-five-egx-listed-companies-see-stake-purchases-worth-around-usd-1-8-bn-markets-are-looking-to-contain-the-fallout-from-eus-embargo-on-russian-oil-imports%2F\">\n                    WhatsApp                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/whatsapp-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n        <\/ul>\n    <\/div>\n        <\/div>\r\n                    \r\n                <\/div>\r\n\r\n            \r\n            <div class=\"story__body\">\r\n\r\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/this-evening-five-egx-listed-companies-see-stake-purchases-worth-around-usd-1-8-bn-markets-are-looking-to-contain-the-fallout-from-eus-embargo-on-russian-oil-imports\/\">\r\n                    <div class=\"photo photo--above\">\r\n                                            <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-550632\" class=\"content-area-description single-story post-550632 post type-post status-publish format-standard hentry category-what-were-tracking-tonight tag-abu-qir-fertilizers tag-adq tag-alexandria-container-cargo-handling tag-cib tag-commodities tag-energy tag-enterprisepm tag-fawry tag-mopco tag-russia-ukraine tag-what-were-tracking-tonight wpautop entry\">\n\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<p><strong>Today seemed like a slow day \u2014 until it became the exact opposite of that.<\/strong> We\u2019re flush with news today, ladies and gentlemen, from a flurry of M&A activity to more indications from global markets that Egypt could have an opening to ramp up LNG exports to Europe.<\/p>\n<p><strong>But first, a couple of mea culpas:<\/strong> In yesterday\u2019s edition of EnterpriseAM, we appear to have linked to the incorrect Visit Egypt website. The <a href=\"https:\/\/visitegypt.gov.eg\/\">correct website is here<\/a>. We also incorrectly said in yesterday\u2019s EnterprisePM that the Arab African International Leasing is issuing USD 500-600 mn of securitized bonds next year. The correct figure is EGP 500-600 mn, not USD. The entry has since been updated on our website.<\/p>\n<p><strong>SO, WHEN DO WE EAT?<\/strong> You\u2019ll be breaking your fast at 6:20pm CLT this evening in the capital city, and fajr prayers are at 4:02am.<\/p>\n<p><strong>THE BIG STORY TODAY<\/strong><\/p>\n<p><a class=\"content-anchor\" id=\"tldr-story-01\"><\/a> <strong>ADQ appears to have arrived:<\/strong> Leading private sector bank <a href=\"https:\/\/ent.news\/2022\/4\/CIB-ADQ.jpg\">CIB<\/a>, fintech player <a href=\"https:\/\/ent.news\/2022\/4\/Fawry-ADQ.jpg\">Fawry<\/a>, and state-owned <a href=\"https:\/\/ent.news\/2022\/4\/Abu-Qir-ADQ.jpg\">Abu Qir Fertilizers<\/a>, <a href=\"https:\/\/ent.news\/2022\/4\/Mopco-ADQ.jpg\">Mopco<\/a>, and <a href=\"https:\/\/ent.news\/2022\/4\/Alex-Cargo.jpg\">Alexandria Container & Cargo Handling<\/a> have each seen block transactions on their shares today, according to news bulletins from the EGX. Although the bulletins did not disclose the buyers, from what we know of the companies and <a href=\"https:\/\/bit.ly\/3JEgMOR\">Bloomberg Asharq<\/a> citing sources it says have knowledge of the matter that the buyer is indeed Abu Dhabi wealth fund ADQ. The bulletins note that it has bought stakes in five EGX-listed companies for around USD 1.8 bn from state-owned Banque Misr and the National Bank of Egypt. ADQ has been looking at state-held stakes in EGX-listed companies as part of a <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/b620f717-d83d-4c48-906c-a85dca2eff2a\">USD 2 bn investment<\/a> agreed last month.<\/p>\n<p><strong>ALSO:<\/strong><strong> Egypt is looking to buy wheat outside of tenders, through direct offers made to<\/strong><strong> the Supply Ministry<\/strong>, in a bid to maximize its supplies amid disruptions resulting from the Russia-Ukraine war, <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2022-04-12\/egypt-looks-to-buy-wheat-outside-tenders-to-secure-supply?sref=mmeFTDW1\">Bloomberg<\/a> reports, citing ministry sources. GASC currently only books cargoes through official tenders, where Russia and Ukraine account for around 80% of our wheat supply.<\/p>\n<p><strong>^^We\u2019ll have more<\/strong> on these and other stories in tomorrow\u2019s <strong>EnterpriseAM<\/strong>.<\/p>\n<p><strong>** CATCH UP QUICK<\/strong> on the top stories from today\u2019s <strong>EnterpriseAM<\/strong>:<\/p>\n<ul>\n<li><strong>GASC is tendering again \u2014 but only for European wheat:<\/strong> State grain buyer the General Authority for Supply Commodities (GASC) <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/70f66dac-0cd6-4925-892d-623f97345a0c\">issued yesterday<\/a> a limited tender for an unspecified amount of European wheat, with the tender only open to European suppliers already accredited in GASC\u2019s tender book.<\/li>\n<li><strong>The Senate <\/strong><strong><a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/cea77833-386b-467f-8909-3d305087d7d6\">approved yesterday<\/a><\/strong><strong> the Unified Ins. Act<\/strong>, which, once passed in the House of Representatives, would grant the Financial Regulatory Authority (FRA) broad new powers to regulate the sector and mandates economic courts with adjudicating disputes under the act.<\/li>\n<li><strong>OPay is expanding in Egypt:<\/strong> Nigerian fintech player OPay <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/773c060f-4e62-4f1e-9b99-cd01b5e8037b\">is preparing to expand<\/a> its footprint in Egypt, launching pre-paid cards and linking up with the central bank\u2019s new digital payment app less than a year after it first entered the country.<\/li>\n<\/ul>\n<hr class=\"grey-line\">\n<p><strong>THE BIG STORY ABROAD<\/strong><\/p>\n<p><a class=\"content-anchor\" id=\"tldr-story-02\"><\/a> <strong>It\u2019s all about energy markets:<\/strong> The global business press is focused squarely this afternoon on how the markets and policymakers are looking to contain the fallout from the EU\u2019s <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/70303f56-25f2-41db-8edc-6c4465d14ead\">imminent embargo on Russian oil imports<\/a>. US President Joe Biden is expected to announce later today a temporary measure easing restrictions on ethanol levels in petrol sold at the pump, the <a href=\"https:\/\/www.ft.com\/content\/c4991699-d380-41c7-b5ba-1e5014cfeb25\">Financial Times<\/a> reports, citing a senior administration official. The national emergency waiver, which will raise the maximum ethanol content in petrol by five percentage points for the summer season, is meant to help rein in inflation as fuel prices soared on the back of the Russia-Ukraine war.<\/p>\n<p><strong>Meanwhile, the International Group of Liquefied Natural Gas Importers is encouraging<\/strong><strong> LNG producers to ramp up LNG developments<\/strong> to \u201cstabilize\u201d the global trade, as the EU is expected to shift to buy more LNG as a replacement for Russian oil, <a href=\"https:\/\/www.reuters.com\/business\/energy\/global-lng-body-urges-governments-support-fuel-buyers-amid-ukraine-crisis-2022-04-12\/\">Reuters<\/a> reports. As we noted previously, this shift could be a golden window for Egypt to begin exporting more liquefied natural gas to Europe, which was a topic of conversation between EU Executive Vice-President Frans Timmermans and several government officials during his visit to Cairo this week.<\/p>\n<p><strong>By the numbers:<\/strong> WTI crude futures for May delivery are up 4.1% to USD 98.15 per barrel, while Brent crude futures for June delivery are currently trading at USD 102.67 per barrel, up 4.3% today. Natural gas contracts for May are up 2.2% to USD 6.79.<\/p>\n<div class=\"row\">\n<div class=\"col-md-12 subscribe-box-panel\">\n<div class=\"\">\n<div class=\"title\">\n<h4 class=\"fw-lighter mb-10\">\n          Get <b style=\"font-weight: 700\">Enterprise<\/b> daily<br \/>\n        <\/h4>\n<\/p><\/div>\n<p class=\"mb-10\">The roundup of news and trends that move your markets and shape corporate agendas delivered straight to your inbox.<\/p>\n<p>      <a href=\"egypt\/en\/user\/NewsLetters\" type=\"button \" class=\"btn-green px-3 d-flex align-items-center\">Subscribe here<\/a>\n    <\/div>\n<\/p><\/div>\n<\/div>\n<p><strong>? CIRCLE YOUR CALENDAR-<\/strong><\/p>\n<p><strong>Companies have a little over one week to file their first quarterly ESG compliance report:<\/strong> Listed firms and non-bank financial services companies need to submit their first quarterly ESG report by 20 April, the Financial Regulatory Authority (FRA) <a href=\"https:\/\/fra.gov.eg\/custompdfs\/2481616-2\/\">announced last week<\/a>. The regulator is making it mandatory for corporates to publicly disclose their performance on key environmental, social and governance metrics each year when they submit their annual financial statements, starting 2023.<\/p>\n<p><strong>Reach out to <\/strong><strong><a href=\"mailto:mtaalab@inktankir.com\">Moustafa Taalab at InkankIR<\/a><\/strong>, our parent company, if you need some help.<\/p>\n<p><strong><a href=\"https:\/\/enterprise.press\/am-edition\/#calendar\">Check out our full calendar on the web<\/a><\/strong> for a comprehensive listing of upcoming news events, national holidays and news triggers.<\/p>\n<p>\u2600\ufe0f <strong>TOMORROW\u2019S WEATHER- <\/strong>Expect a daytime high of 27\u00b0C tomorrow while the mercury will fall to 12\u00b0C at night, according to our favorite weather app.<\/p>\n\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/abu-qir-fertilizers\/\">Abu Qir Fertilizers<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/adq\/\">ADQ<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/alexandria-container-cargo-handling\/\">Alexandria Container &amp; Cargo Handling<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/cib\/\">CIB<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/commodities\/\">commodities<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/energy\/\">energy<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/fawry\/\">Fawry<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/mopco\/\">Mopco<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/russia-ukraine\/\">Russia-Ukraine<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/what-were-tracking-tonight\/\">WHAT WE\u2019RE TRACKING TONIGHT<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"550633\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">      \r\n<section id=\"advertiser\" class=\"enterprise-adv issue-section\">\r\n    <div class=\"issue-section__content\" style=\"flex-direction: column;\">\r\n  \r\n                <h4 class=\"wp-block-heading has-text-align-center has-normal-font-size\">\r\n                <span class=\"has-primary-color stk-highlight\">This publication is proudly sponsored by<\/span><\/h4>\r\n                \r\n\r\n                \r\n                <div class=\"wp-block-stackable-carousel alignwide stk-block-carousel stk--is-slide stk--infinite-scroll stk--arrows-justify-space-between stk--arrows-align-center stk-block stk-a38cfb2 sponsor-slider-container mb-0\" data-slides-to-show=\"3\" data-block-id=\"a38cfb2\"><style>.stk-a38cfb2 {--slides-to-show:3 !important;}.stk-a38cfb2 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class=\"stk-block-content stk-inner-blocks stk-4pxuj56-inner-blocks\">\r\n            <div class=\"issue-sponsor-slide\">\r\n                <img data-recalc-dims=\"1\" decoding=\"async\" draggable=\"false\" src=\"https:\/\/i0.wp.com\/ent.news\/internal\/240928.jpg?ssl=1\">\r\n                <div class=\"overlay\"><\/div>\r\n                <div class=\"content\">\r\n                    <a draggable=\"false\" href=\"https:\/\/www.beltoneholding.com\/\" target=\"_blank\" class=\"logo\" rel=\"noopener\">\r\n                        <img decoding=\"async\" draggable=\"false\" src=\"https:\/\/ent.news\/internal\/27484.svg\" alt=\"\">\r\n                    <\/a>\r\n                    <span>Where disruption meets success<\/span>\r\n                <\/div>\r\n            <\/div>\r\n            <\/div><\/div><\/div>\r\n        \r\n            <div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-6xaijkr\" data-v=\"4\" data-block-id=\"6xaijkr\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-6xaijkr-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-6xaijkr-inner-blocks\">\r\n            <div class=\"issue-sponsor-slide\">\r\n                <img data-recalc-dims=\"1\" decoding=\"async\" draggable=\"false\" src=\"https:\/\/i0.wp.com\/ent.news\/internal\/240936.jpg?ssl=1\">\r\n                <div class=\"overlay\"><\/div>\r\n                <div class=\"content\">\r\n                    <a draggable=\"false\" href=\"https:\/\/cira.com.eg\/\" target=\"_blank\" class=\"logo\" rel=\"noopener\">\r\n                        <img decoding=\"async\" draggable=\"false\" src=\"https:\/\/ent.news\/internal\/27480.svg\" alt=\"\">\r\n                    <\/a>\r\n                    <span>Shaping the future of education in Egypt<\/span>\r\n                <\/div>\r\n            <\/div>\r\n            <\/div><\/div><\/div>\r\n        <\/div><div 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COMMUTE<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/chile-rolls-out-water-rationing-plan-to-face-its-yearslong-drought-epic-games-secures-usd-2-bn-to-create-gaming-metaverse\/\">\r\n                            Chile rolls out water rationing plan to face its yearslong drought + Epic Games secures USD 2 bn to create gaming metaverse                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul class=\"share-menu\">\n            <li class=\"list-inline-item\">\n                <a 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    <img decoding=\"async\" src=\"https:\/\/i0.wp.com\/ent.news\/2022\/4\/467.jpg?fit=1568%2C9999&amp;ssl=1\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" data-attachment-id=\"550635\" data-permalink=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/chile-rolls-out-water-rationing-plan-to-face-its-yearslong-drought-epic-games-secures-usd-2-bn-to-create-gaming-metaverse\/467-jpg-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ent.news\/2022\/4\/467.jpg?fit=%2C&amp;ssl=1\" data-orig-size=\"\" data-comments-opened=\"0\" data-image-meta=\"[]\" data-image-title=\"467.jpg\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/ent.news\/2022\/4\/467.jpg?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/ent.news\/2022\/4\/467.jpg?fit=1024%2C1024&amp;ssl=1\" \/>                    <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-550634\" class=\"content-area-description single-story post-550634 post type-post status-publish format-standard has-post-thumbnail hentry category-for-your-commute tag-chile tag-enterprisepm tag-for-your-commute tag-gaming tag-metaverse tag-sony wpautop entry\">\n\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<p><a class=\"content-anchor\" id=\"tldr-story-03\"><\/a> <strong>SIGN OF THE TIMES- Chile is rolling out a water rationing plan to face its<\/strong><strong> yearslong drought: <\/strong>Chile is introducing an alert system that turns red and triggers public service announcements once a quota for water usage is passed, before restricting water pressure and rotating water cuts that could last up to 24 hours, its government said, according to <a href=\"https:\/\/www.reuters.com\/business\/environment\/chile-announces-unprecedented-water-rationing-plan-drought-enters-13th-year-2022-04-11\/\">Reuters<\/a>. The alert system, which will be applied on some 1.7 mn residents in Santiago, tracks dwindling water reserves from the Maipo and Mapocho rivers, which supply the capital city with most of its water. Chile\u2019s drought is now entering its 13th year, with the government estimating a 10% drop in water availability to 37%. \u201cThis is the first time in history that Santiago has a water rationing plan due to the severity of climate change,\u201d Santiago governor Claudio Orrego said.<\/p>\n<p><a class=\"content-anchor\" id=\"tldr-story-05\"><\/a> <strong>Epic Games advances <\/strong><strong>in race<\/strong><strong> towards \u201cgaming metaverse\u201d: <\/strong>The Fortnite-maker has secured USD 2 bn from Sony and Lego-maker Kirkbi to help accelerate its work to build a gaming metaverse, the company announced in a <a href=\"https:\/\/www.epicgames.com\/site\/en-US\/news\/sony-and-kirkbi-invest-in-epic-games-to-build-the-future-of-digital-entertainment\">press release<\/a>. The investment, which sees Sony snag a 4.9% stake in Epic, and Kirkbi own 3%, values the company at USD 31.5 bn. The metaverse in question will be a space \u201cwhere players can have fun with friends, brands can build creative and immersive experiences and creators can build a community and thrive,\u201d CEO and founder Tim Sweeney said. This comes after Microsoft announced its <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/0c85b753-c915-4809-a035-491b881b9076\">blockbuster acquisition<\/a> of leading games publisher Activision in a move that it said would allow it to get a foothold in the metaverse.<\/p>\n\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/chile\/\">Chile<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/for-your-commute\/\">FOR YOUR COMMUTE<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/gaming\/\">gaming<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/metaverse\/\">metaverse<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/sony\/\">Sony<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"550636\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"550636\">\r\n            \r\n                <div class=\"issue-story-header text-center\">\r\n                    <div class=\"index-number\">3<\/div>\r\n\r\n                    <p class=\"f-graphik\">ENTERPRISE RECOMMENDS<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/suits-bel-araby-surprised-us-in-a-good-way-sedra-does-ramadan-classics-like-no-other\/\">\r\n                            Suits Bel Araby surprised us in a good way + Sedra does Ramadan classics like no other                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul class=\"share-menu\">\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/suits-bel-araby-surprised-us-in-a-good-way-sedra-does-ramadan-classics-like-no-other\/\" target=\"_blank\">\n                    Open in new tab                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/new-tab.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"#\" target=\"_blank\" onclick=\"event.preventDefault(); 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The Ramadan mosalsal sees Zein Thabet (played by Asser Yassin) in the role of the antihero (Harvey Specter in the original version), while Adam Mansour (Ahmed Dawood) is hired as an associate lawyer by Specter despite not holding a law degree after he was expelled from university. The first couple of episodes follow how Thabet and Mansour cross paths, as the latter finds himself suddenly in the middle of a job interview at a law firm where Thabet is a partner as he attempts to escape the police for delivering narcotics. Thabet is impressed by Mansour\u2019s photographic memory and skills, and the two promise to keep a secret the fact that Mansour doesn\u2019t have a degree. The episodes show Thabet testing Mansour, leading him through his first couple of cases, including one on [redacted] harassment, featuring actress Huda Al-Mufti. The show also features Saba Mubarak as Egypt\u2019s equivalent of Jessica, Tara Emad as Rachel (played in the original by Meghan Markle), Mohamed Shahin as Louis and Reem Mostafa as Donna. Catch the show on <a href=\"https:\/\/www.youtube.com\/watch?v=sIGaZJiJXO8\">CBC<\/a> and <a href=\"https:\/\/web.facebook.com\/OSNPlusOfficial\/videos\/482641426662205\/?_rdc=1&_rdr\">OSN<\/a>, or test the waters with the trailer (<a href=\"https:\/\/www.facebook.com\/OSNPlusOfficial\/videos\/482641426662205\/\">watch, runtime 0:38<\/a>).<\/p>\n<p>\u26bd <strong>\u2018Tis the night of the champions as the second leg of the quarter final of the <\/strong><strong>UEFA Champions will be played tonight <\/strong>at 9pm with Real Madrid v Chelsea and Bayern Munich v Villarreal.<\/p>\n<p><strong>Chelsea will be trying to recover from a setback at home<\/strong>, after losing 3-1 to Real Madrid last week with an advance of an early wrap up of the quarter finals by the Los Blancos. Meanwhile, Villarreal will be eying a second victory against Bayern Munich in the second leg after beating them 1-0 last week.<\/p>\n<p><strong>Moving to Egypt<\/strong>, we have a single game between Zamalek and Pharco FC at 9:30pm.<\/p>\n<p><strong>?EAT THIS TONIGHT- <\/strong><\/p>\n<p><a id=\"tldr-story-07\" class=\"content-anchor\"><\/a> <strong>Back to the Ramadan classics: The best Om Ali we\u2019ve ever had<\/strong> from the one and only <a href=\"https:\/\/www.instagram.com\/sedra_eg\/?hl=en\">Sedra<\/a>. The dessert is simple, yet delicious as a mix of carby puff pastry or rokak, sweetened hot milk, and cream on top, broiled to perfection. The ingredients are the same as any other basic Om Ali out there, but Sedra\u2019s just kicks the competition out of the park \u2014 and has been a star at every family gathering so far.<\/p>\n<p>? <strong>OUT AND ABOUT-<\/strong><\/p>\n<p>(all times CLT)<\/p>\n<p><strong>Curated lighting exhibit Spirituality and Perspectives runs from 13-17 April<\/strong>, according to a <a href=\"https:\/\/ent.news\/2022\/4\/ENLIGHTEN-PRL-Spirituality-Event.pdf\">press release (pdf)<\/a>. The event will see 10 Egyptian creative entities explore the concept of lighting channeling \u201cspirituality in all of its varying forms\u201d by developing light installations inspired by their craft. The installations will then be lit by Enlighten \u2014 a lighting design studio founded by Noha Mohsen. You can check out the participating artists <a href=\"https:\/\/ent.news\/2022\/4\/ENLIGHTEN-Spirituality-Concepts-Bios.pdf\">here (pdf)<\/a>.<\/p>\n<p><strong><a href=\"https:\/\/www.facebook.com\/kayanrockband\">Kayan Band<\/a><\/strong><strong>, founded by popular Egyptian violinist Azmy Magdy Azmy<\/strong>, will <a href=\"https:\/\/www.facebook.com\/events\/396498801869960?ref=newsfeed\">play<\/a><a href=\"https:\/\/www.facebook.com\/events\/396498801869960?ref=newsfeed\">their English and oriental tunes<\/a> tonight at<a href=\"https:\/\/www.facebook.com\/roomartspace\">Room Art Space and Cafe<\/a> in New Cairo at 9pm.<\/p>\n<p><strong>? UNDER THE LAMPLIGHT-<\/strong><\/p>\n<p><a id=\"tldr-story-08\" class=\"content-anchor\"><\/a> <strong>Are tangible rewards really the best way to incentivize behavior? Not really<\/strong>, argues academic Alfie Kohn in his famous book, \u201c<a href=\"https:\/\/www.amazon.com\/Punished-Rewards-Trouble-Incentive-Praise\/dp\/0618001816\">Punished by Rewards: The Trouble with Gold Stars, Incentive Plans, A's, Praise and Other Bribes<\/a>.\u201d Kohen argues that using a carrot-and-stick approach \u2014 whether in raising children, setting academic goals, or encouraging better employee performance \u2014 is actually counterproductive, as it only has a short-term efficacy before ultimately tying the end goal to an extrinsic reward. The author suggests that a better approach to encouraging behaviors is to instill intrinsic motivation, such as explaining the merits of behaving a certain way, rather than promising a reward for it. The book\u2019s final chapter provides step-by-step strategies for parents, teachers and others towards replacing incentive-for-performance plans.<\/p>\n\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/eat-this-tonight\/\">Eat This Tonight<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/enterprise-recommends\/\">Enterprise Recommends<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/on-the-tube-tonight\/\">On The Tube Tonight<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/sports\/\">sports<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"550638\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"550638\">\r\n            \r\n                <div class=\"issue-story-header text-center\">\r\n                    <div class=\"index-number\">4<\/div>\r\n\r\n                    <p class=\"f-graphik\">GO WITH THE FLOW<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/telecom-egypt-to-hand-out-dividends-this-month-qnb-alahli-reports-12-y-o-y-rise-in-bottomline\/\">\r\n                            Telecom Egypt to hand out dividends this month + QNB AlAhli reports 12% y-o-y rise in bottomline                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul class=\"share-menu\">\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/telecom-egypt-to-hand-out-dividends-this-month-qnb-alahli-reports-12-y-o-y-rise-in-bottomline\/\" target=\"_blank\">\n                    Open in new tab                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/new-tab.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"#\" target=\"_blank\" onclick=\"event.preventDefault(); navigator.clipboard.writeText('https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/telecom-egypt-to-hand-out-dividends-this-month-qnb-alahli-reports-12-y-o-y-rise-in-bottomline\/')\">\n                    Copy Link                <\/a>\n\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/telecom-egypt-to-hand-out-dividends-this-month-qnb-alahli-reports-12-y-o-y-rise-in-bottomline\/\">\n                    Facebook                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/facebook-icon2.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/x.com\/intent\/post?text=Telecom Egypt to hand out dividends this month + QNB AlAhli reports 12% y-o-y rise in bottomline&url=https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/telecom-egypt-to-hand-out-dividends-this-month-qnb-alahli-reports-12-y-o-y-rise-in-bottomline\/\">\n                    X                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/twitter-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/telecom-egypt-to-hand-out-dividends-this-month-qnb-alahli-reports-12-y-o-y-rise-in-bottomline\/&title=Telecom Egypt to hand out dividends this month + QNB AlAhli reports 12% y-o-y rise in bottomline\">\n                    LinkedIn                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/linkedin-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/api.whatsapp.com\/send?text=Telecom+Egypt+to+hand+out+dividends+this+month+%2B+QNB+AlAhli+reports+12%25+y-o-y+rise+in+bottomline+https%3A%2F%2Fenterpriseam.com%2Fegypt%2F2022%2F04%2F12%2Ftelecom-egypt-to-hand-out-dividends-this-month-qnb-alahli-reports-12-y-o-y-rise-in-bottomline%2F\">\n                    WhatsApp                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/whatsapp-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n        <\/ul>\n    <\/div>\n        <\/div>\r\n                    \r\n                <\/div>\r\n\r\n            \r\n            <div class=\"story__body\">\r\n\r\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/telecom-egypt-to-hand-out-dividends-this-month-qnb-alahli-reports-12-y-o-y-rise-in-bottomline\/\">\r\n                    <div class=\"photo photo--above\">\r\n                                            <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-550638\" class=\"content-area-description single-story post-550638 post type-post status-publish format-standard hentry category-go-with-the-flow tag-egx tag-enterprisepm tag-go-with-the-flow tag-qnb-alahli tag-telecom-egypt wpautop entry\">\n\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<p><strong>MARKET NEWS- <\/strong><\/p>\n<p><strong>QNB Alahli\u2019s bottom line increased 12% y-o-y in 1Q2022 to EGP 2.21 bn<\/strong>, according to the bank\u2019s <a href=\"https:\/\/ent.news\/2022\/4\/QNB-Alahli-2022-earnings-release.pdf\">earnings release (pdf)<\/a>.<\/p>\n<p><strong>Telecom Egypt will pay out dividends to its shareholders on 26 April <\/strong>at a price of EGP 1 per share, the company <a href=\"https:\/\/ent.news\/2022\/4\/Telecom-Egypt-dividend-distribution.pdf\">announced (pdf)<\/a>.<\/p>\n<hr class=\"grey-line\">\n<p><strong>MARKET ROUNDUP- <\/strong><\/p>\n<p><strong>The EGX30 rose 1.6% at today\u2019s close<\/strong> on turnover of EGP 831 mn (13.8% below the 90-day average). Regional investors were net buyers. The index is down 8.8% YTD.<\/p>\n<p><strong>In the green: <\/strong>CIRA (+9.0%), Fawry (+4.9%) and Ibnsina Pharma (+4.4%).<\/p>\n<p><strong>In the red: <\/strong>ADIB Egypt (-4.2%), Eastern Company (-2.6%) and Rameda (-1.9%).<\/p>\n\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/egx\/\">EGX<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/go-with-the-flow\/\">Go with the Flow<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/qnb-alahli\/\">QNB Alahli<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/telecom-egypt\/\">Telecom Egypt<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"550639\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"550639\">\r\n            \r\n                <div class=\"issue-story-header text-center\">\r\n                    <div class=\"index-number\">5<\/div>\r\n\r\n                    <p class=\"f-graphik\">Founder of the Week<\/p>\r\n                    <h3 class=\"story-title\">\r\n                        <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/meet-our-founder-of-the-week-nowpays-mostafa-ashour\/\">\r\n                            Meet our founder of the week: NowPay\u2019s Mostafa Ashour                        <\/a>\r\n                    <\/h3>\r\n\r\n                    \r\n\t\t\t\t\t\n<div class=\"cta\">\n    <div class=\"cta__btn share-dropdown-cta dropdown-toggle-btn\" style=\"position:relative\">\n        <img decoding=\"async\" src=\"https:\/\/ent.news\/internal\/408834.svg\" alt=\"\">\n        Share Story\n        <!-- Dropdown Menu -->\n        <ul class=\"share-menu\">\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/meet-our-founder-of-the-week-nowpays-mostafa-ashour\/\" target=\"_blank\">\n                    Open in new tab                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/new-tab.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"#\" target=\"_blank\" onclick=\"event.preventDefault(); navigator.clipboard.writeText('https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/meet-our-founder-of-the-week-nowpays-mostafa-ashour\/')\">\n                    Copy Link                <\/a>\n\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/meet-our-founder-of-the-week-nowpays-mostafa-ashour\/\">\n                    Facebook                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/facebook-icon2.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/x.com\/intent\/post?text=Meet our founder of the week: NowPay\u2019s Mostafa Ashour&url=https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/meet-our-founder-of-the-week-nowpays-mostafa-ashour\/\">\n                    X                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/twitter-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a target=\"_blank\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/meet-our-founder-of-the-week-nowpays-mostafa-ashour\/&title=Meet our founder of the week: NowPay\u2019s Mostafa Ashour\">\n                    LinkedIn                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/linkedin-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n            <li class=\"list-inline-item\">\n                <a href=\"https:\/\/api.whatsapp.com\/send?text=Meet+our+founder+of+the+week%3A+NowPay%E2%80%99s+Mostafa+Ashour+https%3A%2F%2Fenterpriseam.com%2Fegypt%2F2022%2F04%2F12%2Fmeet-our-founder-of-the-week-nowpays-mostafa-ashour%2F\">\n                    WhatsApp                    <!-- <img decoding=\"async\" src=\"assets\/media\/placeholder\/svg\/whatsapp-icon.svg\" alt=\"\"> -->\n                <\/a>\n            <\/li>\n        <\/ul>\n    <\/div>\n        <\/div>\r\n                    \r\n                <\/div>\r\n\r\n            \r\n            <div class=\"story__body\">\r\n\r\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/meet-our-founder-of-the-week-nowpays-mostafa-ashour\/\">\r\n                    <div class=\"photo photo--above\">\r\n                        <img decoding=\"async\" src=\"https:\/\/i0.wp.com\/ent.news\/2022\/4\/473.jpg?fit=1568%2C9999&amp;ssl=1\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" data-attachment-id=\"550640\" data-permalink=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/meet-our-founder-of-the-week-nowpays-mostafa-ashour\/473-jpg\/\" data-orig-file=\"https:\/\/i0.wp.com\/ent.news\/2022\/4\/473.jpg?fit=%2C&amp;ssl=1\" data-orig-size=\"\" data-comments-opened=\"0\" data-image-meta=\"[]\" data-image-title=\"473.jpg\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/ent.news\/2022\/4\/473.jpg?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/ent.news\/2022\/4\/473.jpg?fit=1024%2C1024&amp;ssl=1\" \/>                    <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-550639\" class=\"content-area-description single-story post-550639 post type-post status-publish format-standard has-post-thumbnail hentry category-founder-of-the-week tag-enterprisepm tag-founder tag-founder-of-the-week tag-mostafa-ashour tag-nowpay tag-startup-watch tag-startups wpautop entry\">\n\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<p><a class=\"content-anchor\" id=\"tldr-story-04\"><\/a> <strong>OUR FOUNDER OF THE WEEK-<\/strong> Mostafa Ashour, co-founder and CEO of NowPay (<a href=\"https:\/\/www.linkedin.com\/in\/mostafaashour\">LinkedIn<\/a>).<\/p>\n<p><strong>My name is Mostafa Ashour, and I\u2019m the CEO and co-founder of NowPay. <\/strong>I started my professional career as a software engineer at IBM in 2005, and went on to work for Microsoft as a program manager for six years. I led an incubation team that was responsible for de-risking ideas, incubating them and making the business case for them, and then pushing them all the way into products. After Microsoft, I joined the family business, Taco Industrial Group, and learned a lot about the ins and outs of managing a manufacturing company.<\/p>\n<p><strong>My experience in tech and manufacturing opened my eyes to the importance of utilizing tech to ease financial pressure. <\/strong>In 2018, I started focusing on the idea of financial wellness and observed how companies abroad were tackling this issue to make a material difference to employees\u2019 financial wellbeing<strong>.<\/strong><\/p>\n<p><strong>Some <\/strong><strong><a href=\"https:\/\/www.cnbc.com\/select\/73-percent-of-americans-rank-finances-as-the-number-one-stress-in-life\/\">studies<\/a><\/strong><strong>show that most employees rank financial pressure as their main stressor in life. <\/strong>In 2019, we launched NowPay to help solve that problem. We look at financial wellness through four different verticals: savings, spending, borrowing, and budgeting. We believe that if you can save well and spend less, set a budget for your financial wellbeing, and borrow seamlessly and effectively, then you can become financially healthy.<\/p>\n<p><strong>Our core offering at NowPay enables employees to receive their salaries at any time, <\/strong>instantly settle payments, shop online, and transfer money through our app. To make this happen, we have corporate agreements with over 200 clients, including government entities, manufacturers, schools, and top companies like McDonalds, KraftHeinz, General Motors, Edita, and Americana.<\/p>\n<p><strong>We currently have a financing round in the works that we expect to raise a USD 8-figure sum.<\/strong> NowPay <a href=\"https:\/\/enterprise.press\/stories\/2019\/08\/29\/fintech-startup-nowpay-raises-usd-600k-in-seed-funding\/\">raised USD 600k<\/a>in our pre-seed funding round in 2019, and then <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/e57cb46f-6c9b-4169-b11b-ffff93656387\">USD 2.1 mn<\/a> in 2020, as well as additional financing in undisclosed rounds.<\/p>\n<p><strong>The caliber of our investors illustrates that Egypt is becoming a regional startup and tech hub, and speaks to the importance of the work we\u2019re doing. <\/strong>We have attracted US investors including <a href=\"https:\/\/www.ycombinator.com\/\">Y Combinator<\/a>, <a href=\"https:\/\/500.co\/\">500 startups<\/a>, <a href=\"https:\/\/www.plugandplaytechcenter.com\/\">Plug and Play<\/a>, and <a href=\"https:\/\/www.4dxventures.com\/\">4DX ventures<\/a>, as well global investors including China\u2019s <a href=\"https:\/\/www.msacap.com\/\">MSA Capital<\/a>, and the UK\u2019s <a href=\"https:\/\/www.sturgeoncapital.com\/\">Sturgeon Capital<\/a>, among others. Our regional investors are <a href=\"https:\/\/becocapital.com\/\">BECO Capital<\/a> and <a href=\"https:\/\/www.global.vc\/\">Global Ventures<\/a>, and we also have local VCs like <a href=\"https:\/\/www.efgev.com\/\">EFG-EV<\/a>, <a href=\"https:\/\/bpepartners.com\/\">Beltone Private Equity<\/a>, <a href=\"https:\/\/endurecap.com\/\">Endure Capital<\/a>, and <a href=\"https:\/\/www.foundationventures.com\/\">Foundation Ventures<\/a>, as well as a number of angel investors.<\/p>\n<p><strong>The most important KPIs I focus on include <\/strong>how our sales portfolio is performing, the number of agreements in the pipeline and the number we close, and how many employees and companies are using NowPay. We also keep track of our retention levels \u2014 we are very proud of the fact that we\u2019ve never lost a single client.<\/p>\n<p><strong>Our short term goal at NowPay is to keep growing our company\u2019s portfolio.<\/strong> Our long term goal is to build new products across our verticals.<\/p>\n<p><strong>The likely exit strategy for NowPay would be a <\/strong><strong><a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/a6ab3251-641a-4e2c-aa00-6b8486d10c68\">SPAC<\/a><\/strong>. I think the SPAC mechanism is the least complicated exit strategy for startups. We\u2019re considering that for our startup, and plan to go the SPAC route by 2024.<\/p>\n<p><strong>My advice for any would-be founder is to find a more experienced mentor who has been through their own entrepreneurial journey.<\/strong> They will help you navigate problems and challenges, because they will have gone through the same struggles. Amr Shady (<a href=\"https:\/\/www.linkedin.com\/in\/amrshady\">LinkedIn<\/a>), CEO and founder of <a href=\"https:\/\/www.tribal.credit\/\">Tribal Credit<\/a>, is that person for me. Whenever I\u2019m in need of advice, I call Amr.<\/p>\n<p><strong>Every entrepreneur needs a proper support system.<\/strong> If you bring in the right executive team and partner with qualified investors, you will never feel lonely. Founding a startup is like running a marathon: It\u2019s a long game and you should be able to execute well for a long time. That means you need to factor in your personal wellbeing and surround yourself with the right people.<\/p>\n<p><strong>If I had to do it all over again, I would still go down the investor route early on.<\/strong> I believe that bringing in the right partners accelerates the business on so many levels. Investors obviously bring capital to the table, but they also bring strategic advice, market insights, emotional and professional support, and so much more. I have a lot of respect for entrepreneurs who choose to bootstrap their business all the way, because it is an arduous path \u2014 and not one I would advise would-be entrepreneurs to choose.<\/p>\n<p><strong>The biggest strength in the local startup scene is Egypt\u2019s talent density. <\/strong>A lot of our successful entrepreneurs are second-time founders. They came back to the scene with the scars and experiences of their past endeavors, and now know how to get things done. I also love the fact that Egypt\u2019s startup scene has dramatically progressed in terms of investments in recent years.<\/p>\n<p><strong>If I had the power to improve one thing in the local startup scene, I would focus on attracting more investors and funding.<\/strong> Funds create companies. We are noticing that the availability of capital is enticing seasoned, high caliber executives from the corporate world to start businesses of their own. This is a very healthy trend. The availability of funding makes the jump to the startup side of the fence safer than it was before.<\/p>\n<p><strong>A startup that I think is killing it is <\/strong><strong><a href=\"https:\/\/www.breadfast.com\/en\/\">Breadfast.<\/a><\/strong> The quality of their work is outstanding: Their app, content, packaging, and delivery systems are all testaments to the team\u2019s hard work.<\/p>\n<p><strong>The last great thing I read was <\/strong><strong><a href=\"https:\/\/www.amazon.com\/Messy-Middle-Finding-Through-Hardest\/dp\/0735218072\">The Messy Middle<\/a><\/strong><strong> by Scott Belsky<\/strong>. The book brilliantly zeroes in on the fact that people often glorify the beginnings and endings of startups, forgetting the crucial middle stretch of the journey. Take the movies that focus on Apple\u2019s success story \u2014 they initially show you Steve Jobs and Steve Wozniack starting Apple in a garage, then fast forward to them becoming tech moguls [laughs]. They virtually skip the years of hard work and uncertainty that come in between.<\/p>\n\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n    <div class=\"tags-section\">\n        <div class=\"f-graphik\">Tags:<\/div>\n        <div class=\"tags-list\">\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/founder\/\">founder<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/founder-of-the-week\/\">FOUNDER OF THE WEEK<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/mostafa-ashour\/\">Mostafa Ashour<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/nowpay\/\">NowPay<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/startup-watch\/\">Startup watch<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                            <a rel=\"tag\" href=\"https:\/\/enterpriseam.com\/egypt\/tag\/startups\/\">startups<\/a>\n                <!-- <span class=\"sep\">,&nbsp;<\/span> -->\n                    <\/div>\n    <\/div>\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n<section id=\"550641\" class=\"issue-section \">\n<div class=\"issue-section__content\">\n<div class=\"stories\">            <!-- Show divider before story section -->\r\n        <div \r\n            class=\"\r\n                story-section            \"\r\n            id=\"calendar\">\r\n            \r\n            <div class=\"story__body\">\r\n\r\n                <a href=\"https:\/\/enterpriseam.com\/egypt\/2022\/04\/12\/550641\/\">\r\n                    <div class=\"photo photo--above\">\r\n                                            <\/div>\r\n                <\/a>\r\n\r\n                \n<article id=\"post-550641\" class=\"content-area-description single-story post-550641 post type-post status-publish format-standard hentry category-calendar wpautop entry\">\n\n\t\t\t<hr class=\"wp-block-separator has-text-color has-primary-color has-alpha-channel-opacity has-primary-background-color has-background is-style-wide\">\n\n\t\t<h2 class=\"wp-block-heading mt-0 has-primary-color has-text-color has-link-color has-normal-font-size\" style=\"padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px\">\n\t\t\t<strong> CALENDAR<\/strong>\n\t\t<\/h2>\n\t\n\t<div class=\"entry-content\">\n\n\t\t\n\t\t<p><strong>OUR CALENDAR NOW APPEARS in two sections: <\/strong><\/p>\n<ul>\n<li><strong>Events with specific dates or months <\/strong>are right here up top<\/li>\n<li><strong>Events happening in a quarter or other range of time <\/strong>with no specific date \/ month appear at the bottom of the calendar.<\/li>\n<\/ul>\n<p><strong>APRIL<\/strong><\/p>\n<p>April: Fuel pricing committee meets to decide quarterly fuel prices.<\/p>\n<p>April: Ghazl El Mahalla shares will begin trading on the EGX.<\/p>\n<p>April: A delegation from a major Belgian shipping company will arrive for talks on building an international shipping supply center in Egypt.<\/p>\n<p>12 April (Tuesday): EBRD <a href=\"https:\/\/ent.news\/2022\/4\/EBRDs-Transition-Report-2021-2022.pdf\">launches Transition Report 2021-2022<\/a><\/p>\n<p>14 April (Thursday): European Central Bank monetary policy meeting.<\/p>\n<p>15 April (Friday): E-receipt system pilot to kick off.<\/p>\n<p>18-24 April (Monday-Sunday): <a href=\"https:\/\/www.worldbank.org\/en\/meetings\/splash\/spring\">World Bank-IMF Spring Meetings<\/a>, Washington D.C.<\/p>\n<p>20 April (Wednesday): Deadline for listed companies and NBFIs to <a href=\"https:\/\/fra.gov.eg\/custompdfs\/2481616-2\/\">submit quarterly ESG reports<\/a>.<\/p>\n<p>Mid-April: Trading on the Egyptian Commodity Exchange to start.<\/p>\n<p>21 April (Thursday): EGX-listed Taaleem <a href=\"https:\/\/ent.news\/2022\/3\/Taaleem-general-meeting-April.pdf\">will hold<\/a> an extraordinary general assembly to discuss the mechanism to build and own nonprofit and private universities.<\/p>\n<p>24 April (Sunday): Coptic Easter Sunday (holiday for Coptic Christians).<\/p>\n<p>25 April (Monday): Sham El Nessim.<\/p>\n<p>25 April (Monday): Sinai Liberation Day.<\/p>\n<p>28 April (Thursday): National Holiday in observance of Sham El Nessim.<\/p>\n<p>30 April (Saturday): Deadline for submitting corporate tax returns for companies whose financial year ends 31 December.<\/p>\n<p>30 April (Saturday): <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/d34fde27-bb5d-4393-8c4d-b149d636663d\">Fixed customs exchange rate<\/a> lifted.<\/p>\n<p>Late April through 15 May: 1Q2022 earnings season<\/p>\n<p><strong>MAY<\/strong><\/p>\n<p>May: Investment in Logistics Conference, Cairo, Egypt.<\/p>\n<p>1 May (Sunday): Labor Day.<\/p>\n<p>1 May (Sunday): Suez Canal Authority raises tolls for different vessels.<\/p>\n<p>3-4 May (Tuesday-Wednesday): Federal Reserve interest rate meeting.<\/p>\n<p>4 May (Wednesday): 3 February (Thursday): Deadline to send in applications for Cultural Property Agreement Implementation projects to the <a href=\"https:\/\/eg.usembassy.gov\/wp-content\/uploads\/sites\/156\/CPAIG-2022-Announcment-RDL-edits.pdf\">US Embassy in Cairo<\/a>.<\/p>\n<p>5 May (Thursday): National Holiday in observance of Labor Day.<\/p>\n<p>2 May (Monday): Eid El Fitr (TBC).<\/p>\n<p>15 May (Sunday): Last day for EGX-listed companies to file 1Q2022 earnings<\/p>\n<p>19 May (Thursday): Central Bank of Egypt\u2019s Monetary Policy Committee meeting.<\/p>\n<p><strong>JUNE<\/strong><\/p>\n<p>5-7 June (Sunday-Tuesday): <a href=\"https:\/\/www.africahealthexcon.com\/\">Africa Health ExCon<\/a>, Al Manara International Conference Center, Egypt International Exhibitions Center, and the St. Regis Almasa Hotel, New Administrative Capital.<\/p>\n<p>9 June (Thursday): European Central Bank monetary policy meeting.<\/p>\n<p>14-15 June (Tuesday-Wednesday): Federal Reserve interest rate meeting.<\/p>\n<p>15-18 June (Wednesday-Saturday): <a href=\"https:\/\/forumspb.com\/en\/\">St. Petersburg International Economic Forum<\/a> (SPIEF), St. Petersburg.<\/p>\n<p>16 June (Thursday): End of 2021-2022 academic year for public schools.<\/p>\n<p>23 June (Thursday): Central Bank of Egypt\u2019s Monetary Policy Committee meeting.<\/p>\n<p>27 June-3 July (Monday-Sunday): World University Squash Championships, New Giza.<\/p>\n<p>30 June (Thursday): June 30 Revolution Day, national holiday.<\/p>\n<p>30 June (Thursday): Deadline for bids for National Democratic Party HQ redevelopment contract.<\/p>\n<p><strong>JULY<\/strong><\/p>\n<p>July: A law governing ins. for seasonal contractors will come into effect.<\/p>\n<p>July: Fuel pricing committee meets to decide quarterly fuel prices.<\/p>\n<p>Early July: Polish President to visit Egypt.<\/p>\n<p>1 July (Friday): FY 2022-2023 begins.<\/p>\n<p>1 July (Friday): E-receipt system\u2019s official rollout begins.<\/p>\n<p>8 July (Friday): Arafat Day.<\/p>\n<p>9-13 July (Saturday-Wednesday): Eid Al Adha, national holiday.<\/p>\n<p>21 July (Thursday): European Central Bank monetary policy meeting.<\/p>\n<p>26-27 July (Tuesday-Wednesday): Federal Reserve interest rate meeting.<\/p>\n<p>30 July (Saturday): Islamic New Year.<\/p>\n<p>Late July - 14 August: 2Q2022 earnings season.<\/p>\n<p><strong>AUGUST<\/strong><\/p>\n<p>August: Work to extend the capacity of the <a href=\"https:\/\/enterprise.news\/egypt\/en\/news\/story\/3a67dcca-de16-4313-b330-60fc1a21e6db\">Egypt-Sudan electricity interconnection<\/a> to 600 MW to be completed.<\/p>\n<p>18 August (Thursday): Central Bank of Egypt\u2019s Monetary Policy Committee meeting.<\/p>\n<p><strong>SEPTEMBER<\/strong><\/p>\n<p>September: Egypt will display its first naval exhibition with the title <a href=\"https:\/\/bit.ly\/3lshDZX\">Naval Power<\/a>.<\/p>\n<p>September: Central Bank of Egypt\u2019s Innovation and Financial Technology Center to launch incubator for 25 fintech startups.<\/p>\n<p>8 September (Thursday): European Central Bank monetary policy meeting.<\/p>\n<p>18 September (Sunday): Deadline for brokerage firms, asset managers and financial advisors <a href=\"https:\/\/alborsaanews.com\/2022\/04\/06\/1527896\">to register<\/a> with the Egyptian Securities Federation.<\/p>\n<p>20-21 September (Tuesday-Wednesday): Federal Reserve interest rate meeting.<\/p>\n<p>22 September (Thursday): Central Bank of Egypt\u2019s Monetary Policy Committee meeting.<\/p>\n<p><strong>OCTOBER<\/strong><\/p>\n<p>October: World Bank and IMF annual meetings in Washington, DC<\/p>\n<p>October: Fuel pricing committee meets to decide quarterly fuel prices.<\/p>\n<p>6 October (Thursday): Armed Forces Day, national holiday.<\/p>\n<p>8 October (Saturday): Prophet Muhammad\u2019s birthday, national holiday.<\/p>\n<p>18-20 October(Tuesday-Thursday): Mediterranean Offshore Conference, Alexandria, Egypt.<\/p>\n<p>27 October (Thursday): European Central Bank monetary policy meeting.<\/p>\n<p>Late October - 14 November: 3Q2022 earnings season.<\/p>\n<p><strong>NOVEMBER<\/strong><\/p>\n<p>November: Cairo Water Week 2022.<\/p>\n<p>1-2 November (Tuesday-Wednesday): Federal Reserve interest rate meeting.<\/p>\n<p>3 November (Thursday): Central Bank of Egypt\u2019s Monetary Policy Committee meeting.<\/p>\n<p>4-6 November: The <a href=\"https:\/\/www.autotechegypt.com\/en\/home.html\">Autotech<\/a> auto exhibition kicks off at the Cairo International Exhibition and Convention Center.<\/p>\n<p>7-18 November (Monday-Friday): Egypt will host <a href=\"https:\/\/sdg.iisd.org\/events\/2021-un-climate-change-conference-unfccc-cop-27\/\">COP 27<\/a> in Sharm El Sheikh.<\/p>\n<p>21 November-18 December (Monday-Sunday): 2022 Fifa World Cup, Qatar.<\/p>\n<p>13-14 December (Tuesday-Wednesday): Federal Reserve interest rate meeting.<\/p>\n<p>15 December (Thursday): European Central Bank monetary policy meeting.<\/p>\n<p><strong>DECEMBER<\/strong><\/p>\n<p>22 December (Thursday): Central Bank of Egypt\u2019s Monetary Policy Committee meeting.<\/p>\n<p><strong>JANUARY 2023<\/strong><\/p>\n<p>January EGX-listed companies and non-bank lenders will submit ESG reports for the first time.<\/p>\n<p>January: Fuel pricing committee meets to decide quarterly fuel prices.<\/p>\n<p><strong>EVENTS WITH NO SET DATE <\/strong><\/p>\n<p>1H2022: Target date for IDH to close its acquisition of 50% of Islamabad Diagnostic Center.<\/p>\n<p>1H2022: e-Finance\u2019s digital healthcare service platform, eHealth, will launch its services.<\/p>\n<p>1H2022: The government will respond to private companies\u2019 bids to build desalination plants.<\/p>\n<p>1H2022: Egypt\u2019s second corporate green bond issuance expected to be announced.<\/p>\n<p>14 March-30 June: The \u201cEscape to Egypt\u201d exhibition at the <a href=\"https:\/\/www.facebook.com\/EgyptianCabinet\/posts\/pfbid02TyfzyKQdaqZmXvT1e3FuyPe3vSpn55zshBzfPbVExM3BR7KTZ3Geb6QVSsHa2S5Nl\">Coptic Museum<\/a>, in celebration of its 112th anniversary.<\/p>\n<p>2Q2022: The Sovereign Fund of Egypt will invest in two companies in the financial inclusion and non-banking financial services sectors.<\/p>\n<p>End of 2Q2022: The Financial Regulatory Authority\u2019s new Ins. Act should be approved.<\/p>\n<p>End of 2Q2022: Door for bidding for the contract to redevelop the site of the former National Democratic Party HQ to close.<\/p>\n<p>End of 1H2022: Emirati industrial company M Glory Holding and the Military Production Ministry will begin the mass production of dual fuel pickup trucks that can run on natural gas.<\/p>\n<p>2H2022: The inauguration of the Grand Egyptian Museum.<\/p>\n<p>2H2022: <a href=\"https:\/\/www.ief.org\/news\/egypt-to-host-8th-ief-igu-ministerial-gas-forum-in-2022\">IEF-IGU Ministerial Gas Forum<\/a>, Egypt. Date + location TBA.<\/p>\n<p>2H2022: The government will have vaccinated 70% of the population.<\/p>\n<p>3Q2022: Ayady\u2019s consumer financing arm, The Egyptian Company for Consumer Finance Services, to release first financing product.<\/p>\n<p>End of 2022: e-Aswaaq\u2019s tourism platform will complete the roll out of its ticketing and online booking portal across Egypt.<\/p>\n<p><strong>**Note to readers:<\/strong> Some national holidays may appear twice above. Since 2020, Egypt has observed most mid-week holidays on Thursdays regardless of the day on which they fall and may also move those days to Sundays. We distinguish above between the actual holiday and its observance.<\/p>\n\n\t<\/div><!-- .entry-content -->\n\n\t\n<\/article><!-- #post-${ID} -->\n\n\n            <\/div>\r\n        <\/div> <!-- \/.story -->\r\n    \n    \n\n    <\/div>\n<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":550631,"template":"","categories":[],"tags":[],"class_list":["post-550630","afternoon","type-afternoon","status-publish","has-post-thumbnail","hentry","wpautop","entry"],"acf":{"mongo_id":"59be7dda-55d0-4f46-a567-355dc8e95d13","teaser":"","photo_url":"https:\/\/ent.news\/2022\/4\/52.jpg"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>It\u2019s a brisk hump day - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/afternoon\/its-a-brisk-hump-day\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"It\u2019s a brisk hump day\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/afternoon\/its-a-brisk-hump-day\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-15T23:05:38+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2022\/4\/52.jpg?fit=%2C&ssl=1\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/afternoon\/its-a-brisk-hump-day\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/afternoon\/its-a-brisk-hump-day\/\",\"name\":\"It\u2019s a brisk hump day - 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